When was Sociolla founded?

Sociolla was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Where is Sociolla located?

Sociolla is headquartered in Jakarta, Indonesia.

Which legal entities is Sociolla associated with?

Sociolla is associated with SOCIAL BELLA INTERNATIONAL PTE LTD.

How many employees does Sociolla have?

As of Jun 30, 2026, the latest employee count at Sociolla is 2311.

Is Sociolla a funded company?

Sociolla is a funded company, having raised a total of $220M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on 2015.

When was the latest funding round of Sociolla?

Sociolla's latest funding was a $***** Series E round on Oct 11, 2022, with participation from 4 investors.

What is the annual revenue of Sociolla?

Annual revenue of Sociolla is between $50M and $100M as on Dec 31, 2021

Where does Sociolla rank among its competitors?

Sociolla ranks 1st amongst 13 active competitors, none of which are funded.

Who are the top competitors of Sociolla?

Sociolla's top competitors include Perfect Beauty, Makeupuccino and Zataru. Among them, Sociolla secured the most recent funding round in October, 2022.

Sociolla - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Sociolla is an online retailer offering multi-category beauty products. The product catalog includes makeup products, skincare products, hair, nail & eye products, fragrances & many more. The brands associated with the companies are Avene, Avoskin, Ariul, etc.

Website: sociolla.com
Social
Email ID: *****@sociolla.com
Phone Number: +62 **********

Key Metrics

Founded Year

2014

Location

Jakarta, Indonesia

Stage

Acquired

Total Funding

$220M in 8 rounds

Latest Funding Round

Series E, Oct 11, 2022, $*****

Investors

Temasek & 12 more

Ranked

1^st among 13 active competitors

Annual Revenue

$50M - $100M as on Dec 31, 2021

Employee Count

2,311 as on Jun 30, 2026

Similar Companies

Purplle & 2615 more

Exit Details

Acquired by General Atlantic (Dec 23, 2025)

View Sociolla's full profile

Sociolla is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SOCIAL BELLA INTERNATIONAL PTE LTD CIN: 201817899N , Singapore, Active		$50M - $100M (As on Dec 31, 2021)	-

Sociolla got acquired by General Atlantic on Dec 23, 2025.

Click here to take a look at Sociolla's acquisition in detail

Sociolla has raised a total funding of $220M over 8 rounds. Its first funding round was on 2015. Its latest funding round was a Series E round on Oct 11, 2022 for $*****. 4 investors participated in its latest round. Sociolla has 13 institutional investors.

Here is the list of recent funding rounds of Sociolla:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 11, 2022	7589192	Series E	2795290	9229922	3762137	7004240
May 04, 2021	3892303	Series E	1291689	5882165	5615157	Jungle Ventures & 2 more
Jul 06, 2020	1573991	Series E	4026370	9527596	Temasek	Pavilion Capital Partners & 1 more

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View details of Sociolla's funding rounds and investors

The founders of Sociolla are John Marco Rasjid and Christopher Madiam.

Here are the details of Sociolla's key team members:

John Marco Rasjid: Co-Founder of Sociolla and founder of 1 other company. They are also an angel investor in 1 startup.
Christopher Madiam: Co-Founder & COO & President of Sociolla.
Contact Info: 1 email address

View details of Sociolla's Founder profiles and Board Members

Sociolla's employee count trend

Sociolla has 2,311 employees as of Jun 26. Here is Sociolla's employee count trend over the years:

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Top competitors of Sociolla include Perfect Beauty, Makeupuccino and Zataru. Here is the list of Top 10 competitors of Sociolla, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Sociolla 2014, Jakarta (Indonesia), Acquired	Online retailer offering multi-category beauty products	$220M	EDBI, Temasek & 11 others	74/100
2nd	Perfect Beauty 2014, Jakarta (Indonesia), Unfunded	Online retailer offering multi-brand skin and beauty products	-	-	38/100
3rd	Makeupuccino 2013, Bandung (Indonesia), Unfunded	Online retailer offering multi-category beauty products	-	-	36/100
4th	Zataru 2015, Jakarta (Indonesia), Unfunded	Online store for beauty products	-	-	25/100
5th	LVS Shop 2019, Jakarta (Indonesia), Unfunded	Online retailer offering multi-category beauty products	-	-	22/100
6th	BeWell 2020, Jakarta (Indonesia), Funding Raised	Online retailer offering multi-category beauty products	-	Nest Corp	22/100
7th	Lolabox 2013, Jakarta (Indonesia), Deadpooled	Subscription based Beauty Box	-	-	21/100
8th	CantikID 2021, Kebayoran Baru (Indonesia), Deadpooled	Online retailer offering multi-category beauty products	-	-	21/100
9th	Ponny Beaute 2014, Jakarta (Indonesia), Deadpooled	Online retailer of multi-category beauty products for women	-	-	18/100
10th	ASFINDO STORE 2019, Jakarta (Indonesia), Unfunded	Online retail platform offering multi-category beauty products	-	-	18/100