When was Purplle founded?

Purplle was founded in 2012 and became a unicorn in 2022.

Where is Purplle located?

Purplle is headquartered in Mumbai, India. It is registered at Unit No: 101 - B, 1st Floor, Raheja Plaza -I, LBS Marg, Ghatkopar (West), Mumbai City, Mumbai, Maharashtra, India, 400086.

Who is the current CEO of Purplle?

Manish Taneja of Purplle. They have also founded 1 company and are angel investors in 3 startups.

Which legal entities is Purplle associated with?

Purplle is associated with MANASH LIFESTYLE PRIVATE LIMITED and 3 others.

How many employees does Purplle have?

As of Jul 31, 2025, the latest employee count at Purplle is 973.

Is Purplle a funded company?

Purplle is a funded company, having raised a total of $560M across 18 funding rounds to date. The company's 1st funding round was a $251K Angel round, raised on Mar 22, 2012.

How much is Purplle worth?

The latest valuation of Purplle is $1.28B as of Jun 27, 2024.

When was the latest funding round of Purplle?

Purplle's latest funding was a $180M Series F round on Jun 27, 2024, with participation from 4 investors.

What is the annual revenue of Purplle?

Annual revenue of Purplle is more than ₹1,000 Cr as on Mar 31, 2025

Is Purplle a Beauty Tech company?

The primary sector of Purplle is Beauty Tech.

Where does Purplle rank among its competitors?

Purplle ranks 2nd amongst 107 active competitors, of which 7 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Broadway, which secured an undisclosed amount in Mar, 2025.

Who are the top competitors of Purplle?

Purplle's top competitors include Nykaa, Tira and Crepdog Crew. Among them, Broadway secured the most recent funding round in March, 2025.

Purplle - 2026 Company Profile, Team, Funding, Competitors & Financials

Purplle is a series F company based in Mumbai (India), founded in 2012 by Rahul Dash, Suyash Katyayani, Manish Taneja and Anurag Neema. It operates as a Brand of beauty and cosmetic products. Purplle has raised $560M in funding from investors like Blume Venture, Peak XV Partners and ADIA, with a current valuation of $1.28B. The company has 107 active competitors, including 7 funded and 1 that has exited. Its top competitors include companies like Nykaa, Tira and Crepdog Crew.

Sectors and market segments that Purplle operate in

Purplle serves in the Retail market segments.The primary business model of Purplle is:

Retail > Beauty Tech > ***** **** > ***** ******

Company Details

Brand of beauty and cosmetic products. It provides a platform for browsing and purchasing items from various categories. It offers resources such as a help center with FAQs and order tracking. The platform supports secure payments with major credit and debit cards. It offers a range of beauty and personal care products, including cosmetics, skincare, haircare, fragrances, and wellness items.

Website: www.purplle.com/
Social
Email ID: *****@purplle.com
Phone Number: +91 **********
Registered Address: Unit No: 101 - B, 1st Floor, Raheja Plaza -I, LBS Marg, Ghatkopar (West), Mumbai City, Mumbai, Maharashtra, India, 400086

Key Metrics

Founded Year

2012

Location

Mumbai, India

Stage

Series F

Total Funding

$560M in 18 rounds

Latest Funding Round

Series F, Jun 27, 2024, $180M

Post Money Valuation

$1.28B as on Jun 27, 2024

Investors

Blume Venture & 108 more

Ranked

2^nd among 107 active competitors

Annual Revenue

₹1,000+ Cr as on Mar 31, 2025

Employee Count

973 as on Jul 31, 2025

Investment & Acquisitions

Zealy & 4 more

Similar Companies

Namshi & 2616 more

View Purplle's full profile

Purplle is associated with 4 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count
MANASH E-COMMERCE PRIVATE LIMITED CIN: U47912MH2024PTC417701 , India, Active	Jan 20, 2024	₹500 - ₹1,000 Cr (As on Mar 31, 2025)	386 (As on Aug 01, 2025)
PURPLEENVY COSMETICS LTD CIN: 12870293 , United Kingdom, Active	Sep 09, 2020	£0 - £1M (As on Sep 30, 2023)	1 (As on Sep 30, 2023)
MANASH LIFESTYLE PRIVATE LIMITED CIN: U20237MH2011PTC224903 , India, Active	Dec 14, 2011	₹1,000+ Cr (As on Mar 31, 2025)	701 (As on May 01, 2026)
INDOSING DISTRIBUTION PRIVATE LIMITED CIN: U74990MH2018PTC317639 , India, Active	Nov 29, 2018	₹50 - ₹100 Cr (As on Mar 31, 2025)	50 (As on Apr 30, 2024)

Purplle has raised a total funding of $560M over 18 rounds. Its first funding round was on Mar 22, 2012. Its latest funding round was a Series F round on Jun 27, 2024 for $180M. 4 investors participated in its latest round. Purplle has 47 institutional investors and 62 angel investors.

Here is the list of recent funding rounds of Purplle:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 27, 2024	$180M	Series F	-	-	-	Premji Invest, Blume Venture, Sharrp Ventures, ADIA
Mar 11, 2024	$121K	Series E	-	-	ADIA, BlackSoil	-
Jan 31, 2023	$9.69M	Series E	-	-	ADIA	-

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View details of Purplle's funding rounds and investors

The founders of Purplle are Rahul Dash, Suyash Katyayani, Manish Taneja and Anurag Neema. Manish Taneja is the CEO of Purplle.

Here are the details of Purplle's key team members:

Rahul Dash: Co-Founder & COO of Purplle and founder of 1 other company. They are also an angel investor in 5 startups and serve on the boards of 4 companies.
Contact Info: 1 email address and 1 phone number
Suyash Katyayani: Co-Founder & CTO of Purplle and founder of 1 other company. They are also an angel investor in 2 startups and serve on the board of 1 company.
Contact Info: 2 email addresses and 1 phone number
Manish Taneja: Co-Founder & CEO of Purplle. They are also an angel investor in 3 startups and serve on the boards of 4 companies.
Contact Info: 1 phone number
Anurag Neema: Founder's Office of Purplle and founder of 2 other companies, Wordpress and ArtisanGilt. They are also an angel investor in 1 startup.

Purplle's Board of Directors

Purplle's board has 13 active members. Atul Gupta, Sulabh Arya, Rahul Dash and Manish Taneja are part of team and Suyash Katyayani, Anant Gupta, Arjun Anand, Anshuman Khanna, Ashish Bhupendra Fafadia, Anant Gupta, Kaveesh Chawla, Somwrita Biswas and Haresh Balani pribhu are independent board members.

Here is the list of Purplle's board of directors:

Name	Type	Representing	Status	Duration
Rahul Dash	Team	-	Past	14y 5m
Manish Taneja	Team	-	Past	14y 6m
Kayar Srinivasan Raghavan	Team	-	Past	2y 11m
Sulabh Arya	Investor	Goldman Sachs	Current	4y 3m
Atul Gupta	Investor	-	Past	0y 0m
Suyash Katyayani	Independent board member	-	Current	3y 10m
Anant Gupta	Independent board member	-	Current	4y 7m
Arjun Anand	Independent board member	-	Current	6y 5m
Anshuman Khanna	Independent board member	-	Current	-
Ashish Bhupendra Fafadia	Independent board member	-	Current	12y 9m
Kaveesh Chawla	Independent board member	-	Current	2y 7m
Haresh Balani pribhu	Independent board member	-	Current	1y 9m
Vikram Gupta	Independent board member	-	Past	5y 0m
Ashish Wadhwani	Independent board member	-	Past	6y 3m
Ashish Bhansali	Independent board member	-	Past	0y 1m
Anant Gupta	Independent board member	-	Past	4y 7m
Vora Nikhil Kishore	Independent board member	-	Past	2y 11m
Somwrita Biswas	Independent board member	-	Past	0y 1m

View details of Purplle's Founder profiles and Board Members

Purplle's employee count trend

Purplle has 973 employees as of Jul 25. The total employee count is 18.0% more than what it was in Jul 24. Here is Purplle's employee count trend over the years:

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Top competitors of Purplle include Nykaa, Tira and Crepdog Crew. Here is the list of Top 10 competitors of Purplle, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Nykaa 2012, Mumbai (India), Public	Retailer of cosmetics, skincare, haircare, and beauty accessories via online channels	$103M	Steadview, JM Financial Private Equity & 68 others	87/100
2nd	Purplle 2012, Mumbai (India), Series F	Brand of beauty and cosmetic products	$560M	ADIA, Goldman Sachs & 107 others	85/100
3rd	Tira 2023, Mumbai (India), Unfunded	Online retailer of makeup, skin, hair, fragrance, and wellness products	-	-	61/100
4th	Crepdog Crew 2019, Delhi (India), Seed	Retailer of limited edition sneakers apparel accessories and beauty products	-	-	53/100
5th	Broadway 2023, Delhi (India), Seed	Chains providing apparel, footwear, skincare, beauty, wellness, and luggage	$60K	Leaders For India Organization, MYCap Investments ... & 3 others	50/100
6th	HypeFly 2019, Mumbai (India), Unfunded	Online marketplace offering authentic sneakers and streetwear	-	-	46/100
7th	FAB BAG 2012, Mumbai (India), Seed	Online platform for beauty discovery and subscription	$500K	India Quotient, Suashish & 5 others	43/100
8th	Glamzy 2021, Mysuru (India), Funding Raised	Retailer of makeup, skin, hair, fragrance, bath, body, and gifts	-	Info Edge Ventures	42/100
9th	Vanity Wagon 2018, Delhi (India), Seed	Retailer of clean beauty products focused on safe personal care	$3.29M	Inflection Point Ventures, Agility Ventures ... & 110 others	39/100
10th	Reveriebox 2016, Mumbai (India), Unfunded	Curated boxes of organic personal care products	-	-	30/100

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Looking for more details on Purplle's competitors? Click here to see the top ones

Founders own 11.39%, Funds (largest shareholder) own 68.29%, Enterprises own 0.09% and Angels own 6.90%. The net worth of Purplle's founders is INR 1,220Cr as of Jun 27, 2024.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	11.39%	1,220Cr	1197182	3280619	6599557	4739605
Manish Taneja	957548	571640	242858	158589	693648	650620
Rahul Dash	8345	5383	6156	8463	2190	1270
Suyash Katyayani	4	5	8	1	3	1
Fund	68.29%	7,320Cr	1117533	7830134	1002569	8620214
Goldman Sachs	7525422	4251543	9854534	4647057	8002687	9452987
Premji Invest	5388552	2883059	9459037	1112125	3990455	3012594
Kedaara	9464543	7540684	3861776	5913277	2070384	5621780
ADIA	62532	62657	29923	26396	50987	67285
Blume Venture	6188	8692	4384	5852	2084	9042
Peak XV Partners	2036	2632	5430	8439	7060	4229
IvyCap Ventures	72	78	53	30	77	67
Paramark Ventures	0	0	0	0	0	0
Spring	0	0	0	0	0	0
Kalpavriksh Fund	0	0	0	0	0	0
JSW Group	0	0	0	0	0	0
Mountain Pine Capital	0	0	0	0	0	0
Suncoast Investments	0	0	0	0	0	0
IndigoEdge	0	0	0	0	0	0
BlackSoil	0	0	0	0	0	0
Innoven Capital	0	0	0	0	0	0
Vikas Ventures	0	0	0	0	0	0
Acsys Investments	0	0	0	0	0	0
Brand Capital	0	0	0	0	0	0
Dream Incubator	0	0	0	0	0	0
Enterprise	0.09%	9.86Cr	0	0	0	0
Angel	6.90%	742Cr	547650	511423	369982	466795
Nikhil Kishorchandra Vora	5	2	3	1	7	5
Patrick Chong	0	0	0	0	0	0
Vinay Menon	0	0	0	0	0	0
Gaurav Deepak	0	0	0	0	0	0
R N Khanna	0	0	0	0	0	0
Amit Goel	0	0	0	0	0	0
Kabir Narang	0	0	0	0	0	0
Gregory Alexander	0	0	0	0	0	0
Govindarajan Chellappa	0	0	0	0	0	0
Deven Sharma	0	0	0	0	0	0
Ravindra Dhariwal	0	0	0	0	0	0
Prem Pavoor	0	0	0	0	0	0
Ambarish Raghuvanshi	0	0	0	0	0	0
Madhura Nathwani	0	0	0	0	0	0
Anirudh Damani	0	0	0	0	0	0
Gita Nayyar	0	0	0	0	0	0
Anil Chokhani	0	0	0	0	0	0
Taha Nabee	0	0	0	0	0	0
Tekkethalakal Kurien Kurien	0	0	0	0	0	0
Rahul Garg	0	0	0	0	0	0
Nithya Venkataramani	0	0	0	0	0	0
Atul Gupta	0	0	0	0	0	0
Nikunj Shah	0	0	0	0	0	0
Arik Shah	0	0	0	0	0	0
Rishi Bhasin	0	0	0	0	0	0
Sangeeta Pendruka	0	0	0	0	0	0
Manoj Jaiswal	0	0	0	0	0	0
Paritosh Joshi	0	0	0	0	0	0
Ramanathan Lakshminarayana Kollengode	0	0	0	0	0	0
Rohit Mutthoo	0	0	0	0	0	0
Neha Malhan	0	0	0	0	0	0
Bhumika Nirmal	0	0	0	0	0	0
Aniruddha Gopalkrishna	0	0	0	0	0	0
Abhinav Sinha	0	0	0	0	0	0
Avinash Gupta	0	0	0	0	0	0
Jeetu Panjabi	0	0	0	0	0	0
Murugavel Janakiraman	0	0	0	0	0	0
C S Murthi	0	0	0	0	0	0
Venkatachalam Anilode	0	0	0	0	0	0
Girish Bhakoo	0	0	0	0	0	0
Govindarajan Parthasarathy	0	0	0	0	0	0
Other People	0.36%	38.3Cr	0	0	0	0
ESOP Pool	11.86%	1,270Cr	9325470	2320824	1960926	5641088
Other Investors	1.12%	120Cr	5	4	2	5
Total	100.00%	10,700Cr	5097024	5779604	3856914	3145935

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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.

Disclaimer

View more details of Purplle's Shareholding

Purplle has made 2 investments in companies including Zealy and Juicy Chemistry. Purplle has also acquired 3 companies including Faces Canada and Carmesi.

Here is the list of investments & acquisitions:

Filter this list

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Aug 05, 2022	Investments	Zealy	2018	Paris (France)
Dec 16, 2021	Acquisition	Faces Canada	2007	Gurugram (India)
Mar 31, 2021	Acquisition	Carmesi	2017	Gurugram (India)