When was Square Roots founded?

Square Roots was founded in 2017 and raised its 1st funding round within a year of its incorporation.

Where is Square Roots located?

Square Roots is headquartered in Brooklyn, United States.

How many employees does Square Roots have?

As of Aug 31, 2026, the latest employee count at Square Roots is 149.

Is Square Roots a funded company?

Square Roots is a funded company, having raised a total of $90.7M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Aug 22, 2017.

When was the latest funding round of Square Roots?

Square Roots' latest funding was a $***** Series C round on Apr 07, 2022, with participation from 0 investor. Its primary sector is Crop Tech. In United States, the Crop Tech sector has seen $377M in funding in 2026 to date.

Where does Square Roots rank among its competitors?

Square Roots ranks 30th amongst 717 active competitors, of which 97 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was Hippo Harvest, which secured $30M in Jul, 2026.

Who are the top competitors of Square Roots?

Square Roots' top competitors include Village Farms, GrowUp Farms and Gotham Greens. Among them, Hippo Harvest secured the most recent funding round in July, 2026.

Square Roots - 2026 Company Profile, Team, Funding & Competitors

Company Details

Indoor farming platform cultivating sustainable, local produce with innovative technology. They leverage a modular indoor farming platform to empower innovators in agriculture. The company provides commercially proven facilities with hydroponic systems and advanced monitoring. Their custom-built smart software offers precise environmental control and guides growers through every stage. They offer fresh, differentiated produce with guaranteed supply year-round, meeting sustainability commitments. They provide a solution for controlled climate agriculture, offering expertise in facility design, team training, and food strategy development. They focus on local food production, reducing the environmental impact of long-distance shipping. Their produce is grown without pesticides or GMOs, ensuring quality and freshness. They are committed to responsible farming practices and enabling ideal growing conditions. This is a B2B and B2C business model with a focus on sustainability and social impact.

Website: www.squarerootsgrow.com/
Social
Email ID: *****@squarerootsgrow.com

Key Metrics

Founded Year

2017

Location

Brooklyn, United States

Stage

Series C

Total Funding

$90.7M in 5 rounds

Latest Funding Round

Series C, Apr 07, 2022, $*****

Investors

Collab Fund & 12 more

Ranked

30^th among 717 active competitors

Employee Count

149 as on Aug 31, 2026

Similar Companies

Village Farms & 690 more

View Square Roots' full profile

Square Roots has raised a total funding of $90.7M over 5 rounds. Its first funding round was on Aug 22, 2017. Square Roots has 13 institutional investors.

Here is the list of recent funding rounds of Square Roots:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 07, 2022	2362521	Series C	2293710	4869604	4810203	6897241
Jan 03, 2022	8551271	Grant (prize money)	3250381	7129268	9863571	United States Department of Agriculture
Mar 22, 2021	1106721	Series B	4214303	2279129	4977170	8621830

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View details of Square Roots's funding rounds and investors

The founders of Square Roots is Kimbal Musk. Tobias Peggs is the CEO of Square Roots.

Here are the details of Square Roots' key team members:

Kimbal Musk: Co-Founder & Executive Chairman of Square Roots and founder of 2 other companies, Musk Foundation and The Kitchen. They are also an angel investor in 8 startups and serve on the board of 1 company.

View details of Square Roots's Founder profiles and Board Members

Square Roots' employee count trend

Square Roots has 149 employees as of Aug 26. Here is Square Roots's employee count trend over the years:

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Top competitors of Square Roots include Village Farms, GrowUp Farms and Gotham Greens. Here is the list of Top 10 competitors of Square Roots, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Village Farms 1989, Delta (Canada), Public	Sustainable agriculture and cannabis leader, improving life through innovative plant-based solutions	-	-	66/100
2nd	GrowUp Farms 2013, Sandwich (United Kingdom), Series B	Vertical farm growing fresh, sustainable leaves year-round with renewable energy	$49.3M	Generate Capital, CO2Sense & 38 others	64/100
3rd	Gotham Greens 2009, Brooklyn (United States), Series E	Provider of fresh produce and packaged dips using sustainable farming	$440M	BMO, Ares Management & 10 others	64/100
4th	Pure Harvest 2016, Abu Dhabi (United Arab Emirates), Series D	Locally grown, sustainable hydroponic produce for fresh, flavorful, and healthy eating	$387M	Shorooq Partners, IMM Investment & 16 others	62/100
5th	Nutrifresh 2019, Pune (India), Seed	Provider of hydroponically-grown produce through controlled environment agriculture	$20.1M	Hydroponics, Neev Fund & 40 others	62/100
6th	Fieldless 2017, Toronto (Canada), Acquired	Operators of indoor automated vertical farming systems	$17.5M	FCC, Forage Capital & 2 others	62/100
7th	Hippo Harvest 2019, United States, Series C	Sustainable greenhouse farming leveraging technology for fresher, cleaner, and sustainable greens	$51M	Standard Investments, Hawthorne Food Ventures ... & 5 others	61/100
8th	LandCraft Retail 2023, Kolhapur (India), Series A	Agriculture and gourmet retail company offering sustainable farming	$9.43M	milleniumestates, Swiggy & 40 others	59/100
9th	80 Acres Farms 2015, Hamilton (Canada), Series B	Provider of salad kits, salad blends, microgreens, herbs, and dressings	$354M	General Atlantic, Virgo & 8 others	59/100
10th	Little Leaf Farms 2015, Ayer (United States), Series D	Locally grown, sustainable lettuce and salad kits delivered fresh daily	$390M	Equilibrium, The Rise Fund & 6 others	58/100
30th	Square Roots 2017, Brooklyn (United States), Series C	Indoor farming platform cultivating sustainable, local produce with innovative technology	$90.7M	Collab Fund, Craft Ventures & 11 others	46/100