When was SuperMama founded?

SuperMama was founded in 2011 and raised its 1st funding round within a year of its incorporation.

Where is SuperMama located?

SuperMama is headquartered in Cairo, Egypt.

Who is the current CEO of SuperMama?

Yasmine El-Mehairy of SuperMama.

How many employees does SuperMama have?

As of Aug 31, 2026, the latest employee count at SuperMama is 22.

Is SuperMama a funded company?

SuperMama is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Sep 05, 2011.

When was the latest funding round of SuperMama?

SuperMama's latest funding was a $***** Seed round on Sep 05, 2011, with participation from 1 investor.

Where does SuperMama rank among its competitors?

SuperMama ranks 11th amongst 678 active competitors, of which 32 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Mother, which secured $5.6M in May, 2023.

Who are the top competitors of SuperMama?

SuperMama's top competitors include theAsianparent, Hopster and BabyCenter. Among them, Mother secured the most recent funding round in May, 2023.

SuperMama - 2026 Company Profile, Team, Funding & Competitors

Company Details

SuperMama is an online and mobile platform for the modern mother, providing an array of tools and advice on different aspects of her life, including; pregnancy, parenting, home, nutrition and self. SuperMama utilizes the existing social networks in building the first online parenting community in Egypt while providing businesses providing mother and child products and services a niche platform to communicate with their market.

Website: www.supermama.me/
Social

Key Metrics

Founded Year

2011

Location

Cairo, Egypt

Stage

Seed

Total Funding

$21K in 1 round

Latest Funding Round

Seed, Sep 05, 2011, $*****

Investors

MENA Venture Investments & 4 more

Ranked

11^th among 678 active competitors

Employee Count

22 as on Aug 31, 2026

Similar Companies

theAsianparent & 756 more

View SuperMama's full profile

SuperMama has raised a total funding of $21K over 1 round. Its latest funding round was a Seed round on Sep 05, 2011 for $*****. 1 investor participated in its latest round. SuperMama has 5 institutional investors.

Here is the list of recent funding rounds of SuperMama:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 05, 2011	3110334	Seed	5458783	9213950	2090576	4941141

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View details of SuperMama's funding rounds and investors

The founders of SuperMama are Yasmine El-Mehairy and Zeinab Samir.

Here are the details of SuperMama's key team members:

Yasmine El-Mehairy: Co-Founder & CEO of SuperMama.
Zeinab Samir: Co-Founder & COO of SuperMama.

View details of SuperMama's Founder profiles and Board Members

SuperMama's employee count trend

SuperMama has 22 employees as of Aug 26. Here is SuperMama's employee count trend over the years:

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Top competitors of SuperMama include theAsianparent, Hopster and BabyCenter. Here is the list of Top 10 competitors of SuperMama, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	theAsianparent 2008, Singapore, Series C	Digital platform offering parenting content	$19.7M	Fosun, LINE Corporation & 19 others	62/100
2nd	Hopster 2012, London (United Kingdom), Series B	Developer of interactive educational applications for children featuring digital content	$23.1M	ACF Investors, Sony Pictures Television & 33 others	60/100
3rd	BabyCenter 1997, San Francisco (United States), Acquired	Pregnancy and parenting information website with community, tools, and expert advice	$23.5M	Intel, Trinity Ventures & 3 others	59/100
4th	Momspresso 2010, Gurugram (India), Acquired	Information portal for parents	$9.46M	YourNest, Honasa Consumer & 23 others	57/100
5th	Bounty 1959, Welwyn Garden City (United Kingdom), Acquired	Online Parenting Club in the UK	-	HSBC, Equistone Partners Europe & 1 others	54/100
6th	Tinyhood 2013, Boston (United States), Series A	Online platform offering online courses for parents	$6M	MergeLane, Birchaven Group & 3 others	49/100
7th	Fatherly 2014, New York City (United States), Acquired	Expert advice and curated content for modern fathers and families	$6M	United Talent Agency, Lerer Hippeau & 9 others	49/100
8th	ParentLab 2017, San Francisco (United States), Seed	App-based parenting knowledge solutions provider	-	Babytree, Evolve Ventures	47/100
9th	Mother 2015, Menlo Park (United States), Series A	Digital community platform for modern mothers	$11M	8VC, Founders Fund & 6 others	45/100
10th	Emmas Diary 2009, Wooburn Green (United Kingdom), Unfunded	An online information portal on pregnancy	-	-	45/100
11th	SuperMama 2011, Cairo (Egypt), Seed	Online parenting platform for mothers	$21K	MENA Venture Investments, Wamda Capital & 3 others	45/100