When was The Select Aisle founded?

The Select Aisle was founded in 2021 and raised its 1st funding round 3 years after it was founded.

Where is The Select Aisle located?

The Select Aisle is headquartered in Chennai, India. It is registered at 38, III Cross Street, Venkateswara Colony, Kottivakkam, Chennai, Chennai, Tamil Nadu, India, 600041.

Which legal entities is The Select Aisle associated with?

The Select Aisle is associated with SYMBIATE VENTURES PRIVATE LIMITED.

Is The Select Aisle a funded company?

The Select Aisle is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Dec 11, 2024.

When was the latest funding round of The Select Aisle?

The Select Aisle's latest funding was a $***** Seed round on Dec 11, 2024, with participation from 2 investors. Its primary sector is Food & Beverage Products. In India, the Food & Beverage Products sector has seen $350M in funding in 2026 to date.

What is the annual revenue of The Select Aisle?

Annual revenue of The Select Aisle is between ₹10 Cr and ₹50 Cr as on Mar 31, 2025

Where does The Select Aisle rank among its competitors?

The Select Aisle ranks 7th amongst 36 active competitors, of which 3 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was The Select Aisle, which secured an undisclosed amount in Dec, 2024.

Who are the top competitors of The Select Aisle?

The Select Aisle's top competitors include Callebaut, Symbiate and Richs. Among them, The Select Aisle secured the most recent funding round in December, 2024.

The Select Aisle - 2026 Company Profile, Funding, Competitors & Financials

The Select Aisle is a seed company based in Chennai (India), founded in 2021. It operates as a Retailer of baking kits and ingredients for home food preparation. The Select Aisle has raised an undisclosed amount in funding. The company has 36 active competitors, including 3 funded and 1 that has exited. Its top competitors include companies like Callebaut, Symbiate and Richs.

Company Details

Retailer of baking kits and ingredients for home food preparation. The business offers various products designed to simplify the process of creating cakes, brownies, and other baked goods. Customers can purchase pre-measured kits and decorative items such as chocolates and sprinkles to assist with dessert making. These products are intended for individuals seeking to prepare sweet treats within a domestic kitchen environment.

Website: www.selectaisle.com/
Registered Address: 38, III Cross Street, Venkateswara Colony, Kottivakkam, Chennai, Chennai, Tamil Nadu, India, 600041

Key Metrics

Founded Year

2021

Location

Chennai, India

Stage

Seed

Latest Funding Round

Seed, Dec 11, 2024, $*****

Investors

TCA & 1 more

Ranked

7^th among 36 active competitors

Annual Revenue

₹10 - ₹50 Cr as on Mar 31, 2025

Similar Companies

Doughlicious & 288 more

View The Select Aisle's full profile

The Select Aisle is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
SYMBIATE VENTURES PRIVATE LIMITED CIN: U15400TN2020PTC139017 , India, Active	Oct 27, 2020	₹10 - ₹50 Cr (As on Mar 31, 2025)	46 (As on Mar 31, 2026)

The Select Aisle has raised funding over 1 round. Its latest funding round was a Seed round on Dec 11, 2024 for $*****. 2 investors participated in its latest round. The Select Aisle has 2 institutional investors.

Here is the list of recent funding rounds of The Select Aisle:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 11, 2024	5635866	Seed	9490031	1960334	4007904	3488414

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Top competitors of The Select Aisle include Callebaut, Symbiate and Richs. Here is the list of Top 10 competitors of The Select Aisle, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Callebaut 1911, Lebbeke (Belgium), Public	Chocolate based baking ingredient brand	-	-	48/100
2nd	Symbiate 2020, Chennai (India), Unfunded	Manufacturer of food ingredients and baking premixes	-	-	43/100
3rd	Richs 1996, Mumbai (India), Unfunded	Internet first brand offering bakery and beverage products	-	-	35/100
4th	Rishta 1924, Bengaluru (India), Unfunded	Brand of ready to cook idli & dosa batter	-	-	35/100
5th	Tushar Nutritive Foods 2001, Delhi (India), Unfunded	Ingredients and mixes for cakes and confectionery	-	-	34/100
6th	Crust 'n' Crumb 2005, Ernakulam (India), Unfunded	Developer, manufacturer, and marketer of baking solutions under its own brand	-	-	32/100
7th	The Select Aisle 2021, Chennai (India), Seed	Retailer of baking kits and ingredients for home food preparation	-	TCA, Long View Ventures	32/100
8th	Plow Foods 2021, Gurugram (India), Series A	Internet first brand of pancake and protein paratha mixes	$522K	LVX, 3one4 Capital & 15 others	31/100
9th	The Nibble Box 2013, Mumbai (India), Unfunded	It offers vegan, gluten-free breakfast and snack mixes	-	-	28/100
10th	Alt Natives 2022, Bengaluru (India), Unfunded	Internet first brand of nutritious and slow-ground batters	-	-	28/100