When was Tiki founded?

Tiki was founded in 2010 and became a unicorn in 2022, reaching the milestone in 12 years. It raised its 1st funding round 2 years after its incorporation.

Where is Tiki located?

Tiki is headquartered in Ho Chi Minh City, Vietnam.

How many employees does Tiki have?

As of Jun 30, 2026, the latest employee count at Tiki is 1092.

Is Tiki a funded company?

Tiki is a funded company, having raised a total of $455M across 13 funding rounds to date. The company's 1st funding round was raised for an undisclosed amount in a Series A round on Mar 03, 2012.

How much is Tiki worth?

The latest valuation of Tiki is $1B as of Nov 09, 2021.

When was the latest funding round of Tiki?

Tiki's latest funding was a Series E round on May 03, 2022, with participation from 1 investor.

Is Tiki a Horizontal E-Commerce company?

The primary sector of Tiki is Horizontal E-Commerce.

Where does Tiki rank among its competitors?

Tiki ranks 3rd amongst 67 active competitors, of which 6 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Recharge.com, which secured $46.4M in Jan, 2025.

Who are the top competitors of Tiki?

Tiki's top competitors include Amazon, Recharge.com and Sendo. Among them, Recharge.com secured the most recent funding round in January, 2025.

Tiki - 2026 Company Profile, Team, Funding & Competitors

Tiki is a series E company based in Ho Chi Minh City (Vietnam), founded in 2010 by Son T. It operates as an Online marketplace offering multi-category products. Tiki has raised $455M in funding from investors like JD.com, VNG and Northstar Group, with a current valuation of $1B. The company has 67 active competitors, including 6 funded and 5 that have exited. Its top competitors include companies like Amazon, Recharge.com and Sendo.

Sectors and market segments that Tiki operate in

Tiki serves in the Retail market segments.The primary business model of Tiki is:

Retail > Horizontal E-Commerce > ***** **** > ***** ******

Company Details

Online marketplace offering multi-category products. Its product offerings include electronics, electrical appliances, beauty, fashion, mother & baby care products, books, sports equipment, and more. The company also sells grocery products. The company offers payment finance for consumers. Its mobile app is available for Android and iOS users.

Website: tiki.vn
Social
Email ID: *****@tiki.vn

Key Metrics

Founded Year

2010

Location

Ho Chi Minh City, Vietnam

Stage

Series E

Total Funding

$455M in 13 rounds

Latest Funding Round

Series E, May 03, 2022, Undisclosed

Post Money Valuation

$1B as on Nov 09, 2021

Investors

JD.com & 20 more

Ranked

3^rd among 67 active competitors

Employee Count

1,092 as on Jun 30, 2026

Investment & Acquisitions

TicketBox

Similar Companies

Flipkart & 3228 more

View Tiki's full profile

Tiki has raised a total funding of $455M over 13 rounds. Its first funding round was on Mar 03, 2012. Its latest funding round was a Series E round on May 03, 2022 for an undisclosed amount. 1 investor participated in its latest round. Tiki has 21 institutional investors.

Here is the list of recent funding rounds of Tiki:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 03, 2022	Undisclosed	Series E	-	-	-	Shinhan Financial Group
Nov 07, 2021	$258M	Series E	$1B	-	Concord Fortune Group, UBS, Mirae Asset, AIA Group	Taiwan Mobile, STIC Investments, Yuanda Financial Holdings, Innoven Capital
Jun 28, 2021	$43.4M	Conventional Debt	-	-	-	-

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View details of Tiki's funding rounds and investors

The founders of Tiki is Son T.

Here are the details of Tiki's key team members:

Son T: Founder of Tiki.

View details of Tiki's Founder profiles and Board Members

Tiki's employee count trend

Tiki has 1,092 employees as of Jun 26. Here is Tiki's employee count trend over the years:

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Top competitors of Tiki include Amazon, Recharge.com and Sendo. Here is the list of Top 10 competitors of Tiki, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Amazon 1994, Seattle (United States), Public	Online marketplace and cloud computing provider	$8M	Kleiner Perkins, 2020 Ventures & 48 others	85/100
2nd	Recharge.com 2012, Nijmegen (Netherlands), Acquired	Online retailer of mobile top-ups, gift cards, and payment cards	$60.3M	Prime Ventures, SmartFin & 3 others	68/100
3rd	Tiki 2010, Ho Chi Minh City (Vietnam), Series E	Online marketplace offering multi-category products	$455M	JD.com, Innoven Capital & 19 others	59/100
4th	Sendo 2012, Ho Chi Minh City (Vietnam), Series D	Online retailer offering multi-category products	$130M	SBI Investment, Kasikornbank & 12 others	55/100
5th	Selly 2021, Da Nang (Vietnam), Seed	App-based platform offering commission on the sale of multi-category products	$2.6M	JAFCO Asia, CyberAgent Capital & 3 others	46/100
6th	VinID 2018, Hanoi (Vietnam), Unfunded	Mobile app based platform offering multi-category products	-	-	44/100
7th	VTV-HYUNDAI HOME SHOPPING 2015, Ho Chi Minh City (Vietnam), Unfunded	Online retailer of multi-category products	-	-	41/100
8th	Aemi 2021, Ho Chi Minh City (Vietnam), Seed	Online retailer offering multi-category skincare products	$2M	January Capital, Alpha JWC Ventures & 2 others	38/100
9th	Leflair 2015, Hanoi (Vietnam), Acquired	Online retailer offering multi-category products	$12M	GS Shop, Belt Road Capital Management & 1 others	37/100
10th	SHARK MARKET 2019, Ho Chi Minh City (Vietnam), Seed	Online retailer offering multi-category products	$535K	SparkLabs, Lotte Ventures & 2 others	32/100