Transformative - About the company
Transformative is a series C company based in Delhi (India), founded in 2010 by Rishabh Chopra. It operates as an Online retailer of Ayurveda-inspired brands and products for personal well-being. Transformative has raised $42.8M in funding from Jungle Ventures and Unity Small Finance Bank, with a current valuation of ₹*****. The company has 286 active competitors, including 15 funded and 5 that have exited. Its top competitors include companies like Nat Habit, Quince and Forest Essentials.
Company Details
Online retailer of Ayurveda-inspired brands and products for personal well-being. The business offers a selection of brands focused on enhancing well-being and restoring harmony. It operates as a platform for Ayurveda-inspired products.
- Website
- transformative.in
- Social
- Email ID
- *****@transformative.in
- Phone Number
- +91 **********
Legal entities associated with Transformative
Transformative is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
TRANSFORMATIVE VENTURES PRIVATE LIMITED CIN: U93000HR2010PTC125946 , India, Active | Aug 12, 2010 | $53M (As on Mar 31, 2025) | 248 (As on May 31, 2025) | |
Transformative Learning Solutions Private Limited CIN: U93000DL2010PTC207015 , India, Active | Aug 11, 2010 | $43.7M (As on Mar 31, 2024) | 248 (As on May 31, 2025) |
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Transformative's funding and investors
Transformative has raised a total funding of $42.8M over 10 rounds. Its first funding round was on Mar 31, 2012. Its latest funding round was a Series C round on Jul 29, 2024 for $*****. 2 investors participated in its latest round. Transformative has 31 institutional investors and 55 angel investors.
Here is the list of recent funding rounds of Transformative:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jul 29, 2024 | 3659815 | Series C | 3056332 | 3387779 | 7040805 | 8383161 |
Dec 01, 2023 | 7887969 | Series C | 3406263 | 2018766 | 5879535 | |
Nov 16, 2022 | 9736188 | Series B | 6689110 | 1083765 | 9104020 |
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Transformative's founders and board of directors
Founder? Claim ProfileThe founders of Transformative is Rishabh Chopra. Rishabh Chopra is the CEO of Transformative.
Here are the details of Transformative's key team members:
- Rishabh Chopra: Founder & CEO of Transformative. They serve on the board of 1 company.Contact Info: 1 email address and 1 phone number
Transformative's Board of Directors
Transformative's board has 3 active members. Rishabh Chopra is part of team and Pawan Chopra and Arpit Beri are independent board members.Here is the list of Transformative's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 15y 7m | |
Independent board member | - | Current | 10y 0m | |
e{yvxlj | Independent board member | - | Current | 2y 9m |
View details of Transformative's Founder profiles and Board Members
Transformative's employee count trend
Transformative has 238 employees as of Mar 25. The total employee count is 49.0% more than what it was in Mar 24. Here is Transformative's employee count trend over the years:
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Transformative's Competitors and alternates
Top competitors of Transformative include Nat Habit, Quince and Forest Essentials. Here is the list of Top 10 competitors of Transformative, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Online platform offering beauty and skincare products | $17M | 70/100 | ||
2nd |  Quince 2018, San Francisco (United States), Series E | Online brand offering multi-category fashion products for men and women | $970M | 66/100 | |
3rd | Forest Essentials 2000, Noida (India), Acquired | Provider of a range of Ayurvedic skincare and body care products online, offering natural and authentic beauty solutions inspired by traditional Indian herbal remedies | $1.63M | 62/100 | |
4th | Online platform offering Ayurvedic skincare and haircare products | $8M | 62/100 | ||
5th | Soulflower 2001, Mumbai (India), Seed | Internet first brand offering organic beauty products | $1.94M | 58/100 | |
6th |  The Ayurveda 2021, Gurugram (India), Series A | Online platform offering multi-category ayurvedic-based beauty and wellness products | $16.9M | 57/100 | |
7th | Transformative 2010, Delhi (India), Series C | Online retailer of Ayurveda-inspired brands and products for personal well-being | $42.8M | 56/100 | |
8th |  Just Herbs 2002, Sahibzada Ajit Singh Nagar (India), Acquired | Traditional company manufacturing and marketing ayurvedic skin care products | $1.57M | 52/100 | |
9th |  The Ayurveda Experience 2010, Singapore (Singapore), Funding Raised | Online platform offering ayurvedic multi-category beauty products | - | 50/100 | |
10th | Asta Berry Biosciences 1950, Delhi (India), Early Stage | Natural Cosmetics Manufacturer | $119K | 49/100 |
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Transformative's Latest cap tables and shareholding
Founders own 24.77%, Funds (largest shareholder) own 43.35%, Enterprises own 6.07% and Angels own 20.09%. The net worth of Transformative's founders is INR 385Cr as of Jul 29, 2024.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 24.77% | 385Cr | 8601771 | 4765408 | 2097536 | 3109958 |
7281296 | 7959168 | 9042371 | 4200360 | 8073023 | 4669054 | |
Fund | 43.35% | 783Cr | 1674007 | 5988924 | 8226993 | 3960287 |
1374575 | 9444531 | 7431768 | 2748143 | 8986851 | 7010069 | |
1427336 | 8258085 | 6285697 | 2715634 | 5979454 | 7069236 | |
3382 | 1757 | 9239 | 5869 | 7086 | 6858 | |
0 | 0 | 0 | 0 | 0 | 0 | |
0 | 0 | 0 | 0 | 0 | 0 | |
Enterprise | 6.07% | 94.5Cr | 255787 | 706794 | 528365 | 591534 |
Angel | 20.09% | 330Cr | 9752359 | 2157541 | 8268862 | 5267370 |
77 | 39 | 12 | 96 | 68 | 40 | |
Other People | 0.63% | 9.81Cr | 0 | 0 | 0 | 0 |
ESOP Pool | 2.44% | 38Cr | 38 | 47 | 25 | 61 |
Other Investors | 2.65% | 41.2Cr | 97 | 24 | 36 | 76 |
Total | 100.00% | 1,680Cr | 4904985 | 1906072 | 6958464 | 1707362 |
To unlock detailed Cap Table of Transformative Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Transformative's Shareholding
Transformative's Investments and acquisitions
Transformative has made no investments or acquisitions yet.
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