When was UnderTheDoormat founded?

UnderTheDoormat was founded in 2014 and raised its 1st funding round 4 years after it was founded.

Where is UnderTheDoormat located?

UnderTheDoormat is headquartered in London, United Kingdom. It is registered at The Lightbulb 115 1 Filament Walk, London, England, SW18 4GQ.

Who is the current CEO of UnderTheDoormat?

Merilee Karr of UnderTheDoormat.

Which legal entities is UnderTheDoormat associated with?

UnderTheDoormat is associated with UnderTheDoormat Limited.

How many employees does UnderTheDoormat have?

As of May 31, 2026, the latest employee count at UnderTheDoormat is 33.

Is UnderTheDoormat a funded company?

UnderTheDoormat is a funded company, having raised a total of $2.55M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on 2018.

When was the latest funding round of UnderTheDoormat?

UnderTheDoormat's latest funding was a $***** Seed round on Mar 20, 2022, with participation from 0 investor.

Where does UnderTheDoormat rank among its competitors?

UnderTheDoormat ranks 5th amongst 59 active competitors, of which 9 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was Luxury Cottages, which secured $624K in May, 2023.

Who are the top competitors of UnderTheDoormat?

UnderTheDoormat's top competitors include Airbnb, Airbnb and Sykes Cottages. Among them, Luxury Cottages secured the most recent funding round in May, 2023.

UnderTheDoormat - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Online marketplace for booking vacation rentals. The platform connects vacation rental owners with travelers. Travelers can book vacation rentals through the platform by selecting accommodations, providing traveler information, their preferred dates, number of people, and more.

Website: underthedoormat.com
Social
Email ID: *****@underthedoormat.com
Registered Address: The Lightbulb 115 1 Filament Walk, London, England, SW18 4GQ

Key Metrics

Founded Year

2014

Location

London, United Kingdom

Stage

Seed

Total Funding

$2.55M in 4 rounds

Latest Funding Round

Seed, Mar 20, 2022, $*****

Investors

Jsad & 49 more

Ranked

5^th among 59 active competitors

Employee Count

33 as on May 31, 2026

Similar Companies

Airbnb & 1054 more

View UnderTheDoormat's full profile

UnderTheDoormat is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
UnderTheDoormat Limited CIN: 08968561 , United Kingdom, Active	Mar 30, 2014	-	12 (As on Mar 31, 2022)

UnderTheDoormat has raised a total funding of $2.55M over 4 rounds. Its first funding round was on 2018. UnderTheDoormat has 11 institutional investors and 39 angel investors.

Here is the list of recent funding rounds of UnderTheDoormat:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 20, 2022	1123689	Seed	1703619	1431011	6276084	9255786
Oct 02, 2019	3865140	Seed	7998477	2451121	2724036	1329781
Dec 05, 2018	1280555	Angel	2348273	5532263	7168986	Rory Hardick & 1 more

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View details of UnderTheDoormat's funding rounds and investors

The founders of UnderTheDoormat is Merilee Karr.

Here are the details of UnderTheDoormat's key team members:

Merilee Karr: Founder & CEO of UnderTheDoormat.

View details of UnderTheDoormat's Founder profiles and Board Members

UnderTheDoormat's employee count trend

UnderTheDoormat has 33 employees as of May 26. Here is UnderTheDoormat's employee count trend over the years:

Employee count trend for UnderTheDoormat

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Top competitors of UnderTheDoormat include Airbnb, Airbnb and Sykes Cottages. Here is the list of Top 10 competitors of UnderTheDoormat, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Airbnb 2008, San Francisco (United States), Public	Provider of accommodations, experiences, and related services through an online platform	$3.07B	Andreessen Horowitz, Eaton Vance Management ... & 166 others	87/100
2nd	Airbnb 2007, San Francisco (United States), Public	App-based marketplace for vacation rental accommodations	$585K	Sequoia Capital, Kjoller & 4 others	72/100
3rd	Sykes Cottages 1992, Chester (United Kingdom), Acquired	Online holiday cottages rental platform	-	Global PE Alliance, Ares Management & 1 others	69/100
4th	The Plum Guide 2015, Slough (United Kingdom), Series B	Provider of vetted residential properties for short term vacation rentals	$92.2M	Beringea, ProVen & 13 others	59/100
5th	UnderTheDoormat 2014, London (United Kingdom), Seed	Online marketplace for booking vacation rentals	$2.55M	Jsad, REACH & 48 others	41/100
6th	Mr & Mrs Smith 2003, London (United Kingdom), Acquired	Online luxury accommodation marketplace	$7.8M	Bond Capital Partners	47/100
7th	Cottages 2008, Barnoldswick (United Kingdom), Unfunded	Online vacation rental marketplace	-	-	42/100
8th	Edge Retreats 2011, London (United Kingdom), Acquired	Curated marketplace for luxury villa rentals	$1.4M	Forward Partners, Walking Ventures	36/100
9th	Veeve 2011, London (United Kingdom), Series A	Online marketplace for vacation rentals	$11.1M	Smedvig Capital & 1 others	34/100
10th	Luxury Cottages 2019, Keele (United Kingdom), Seed	Provider of real estate brokerage services	-	Midven, Midlands Engine Investment Fund & 2 others	32/100