About Smedvig Capital
Smedvig Capital is a venture capital firm founded in 1996. It is primarily based out of London, United Kingdom. As of Sep 2025, Smedvig Capital has invested in 43 companies. It primarily invests in Series A round in United Kingdom based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Consumer and Travel and Hospitality Tech. Most recently it participated in the $***** Series A round of Underthedoormatgroup Overall, Smedvig Capital portfolio has seen 15 acquisitions including key companies like Zipcar, Captify and Ocean Outdoor. A lot of funds co-invest with Smedvig Capital, with names like Panoramic Growth Equity sharing a substantial percentage of its portfolio. Smedvig Capital has team of 8 people including 7 partners.Key Metrics
Team Members
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A, Series B & 1 more
Portfolio Acquisitions
Smedvig Capital's List of Top Investments
Smedvig Capital has a portfolio of 43 companies. Their most notable investments are in The Smart Cube and Yumpingo.Their portfolio spans across United Kingdom, United States, Sweden and 4 more locations. They have invested in Enterprise Applications, Consumer, Travel and Hospitality Tech and 22 other sectors, across stages such as Series A, Series B and 1 more. Here is the list of top investments by Smedvig Capital:1. Zipcar
Operator of a network providing on-demand access to shared vehicles. The service allows members to reserve vehicles for short periods. Included are standard damage protection, maintenance, and support. The program offers options for both personal and business use.
Key facts about Zipcar
- Founded Year: 2000
- Location: Boston (United States)
- Annual Revenue: $100M - $500M as on Dec 31, 2012
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $60.7M
- Employee Count: 400 as on Aug 31, 2026
- Investors: Meritech, Greenline and 11 Others
- Latest Funding Round: Series G, Dec 15, 2010, $*****
- Highlight: Acquired
2. Lunio
Platform offering click fraud software. The platform detects and blocks unwanted clicks that ensure the ads are viewed by legitimate users. It logs all the ad clicks and identifies and excludes invalid and fraudulent traffic in the ad campaigns. It ensures the advertisers pay for the ads that are converting and not for fraudulent clicks.
Key facts about Lunio
- Founded Year: 2018
- Location: Chorley (United Kingdom)
- Annual Revenue: £1M - £10M as on Jan 31, 2025
- Valuation: $*****
- Stage: Series A
- Total Funding till date: $130M
- Employee Count: 89 as on Aug 31, 2026
- Investors: Norwest, Stripes and 8 Others
- Latest Funding Round: Series A, Sep 29, 2022, $*****
- Highlight: Editors' Pick
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3. Xeneta
Xeneta provides a freight rate market management platform. It includes ocean and freight rate comparison, supplier negotiation, freight rate procurement, upload, benchmarking metrics, market intelligence and graphic visualization for freight spend analysis. It provides visibility into market freight rates so freight forwarders can procure the most competitive rates. It caters to suppliers, shippers, freight forwarders, carriers, and buyers. Its clients include Lenovo and L'Oreal.
Key facts about Xeneta
- Founded Year: 2012
- Location: Oslo (Norway)
- Annual Revenue: $10M - $50M as on Dec 31, 2022
- Valuation: $*****
- Stage: Series D
- Total Funding till date: $136M
- Employee Count: 232 as on Sep 30, 2026
- Investors: Goldman Sachs, Alliance Venture and 9 Others
- Latest Funding Round: Series D, Sep 13, 2022, $*****
- Highlight: Editors' Pick
4. Captify
Online open web search intelligence platform in the advertising sector. It offers a data management platform for advertisers that allows users to collect, capture and analyze data using audience planning, voice navigation, etc. It operates real time search engines to extract information from global platforms to generate insights, and classify and organize data through artificial intelligence algorithms. It recognizes search patterns across the open web and employs that specific intent data to support informed planning, omnichannel programmatic advertising, and audience insights.
Key facts about Captify
- Founded Year: 2011
- Location: London (United Kingdom)
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $17M
- Employee Count: 106 as on Aug 31, 2026
- Investors: Accel-KKR, Panoramic Growth Equity and 4 Others
- Latest Funding Round: Series B, Jul 12, 2021, $*****
- Highlight: Acquired
5. Adzuna
Aggregator of job postings and provider of job search tools. It offers a comprehensive search engine for various job types and industries, allowing users to find employment opportunities across diverse sectors. The platform also provides resources such as salary data and resume evaluation tools to assist job seekers in their search. Advanced search functionalities enable users to refine their searches based on specific criteria. A mobile application extends the service's accessibility.
Key facts about Adzuna
- Founded Year: 2011
- Location: London (United Kingdom)
- Annual Revenue: £10M - £50M as on Jun 30, 2019
- Valuation: $*****
- Stage: Seed
- Total Funding till date: $283K
- Employee Count: 162 as on May 31, 2026
- Investors: Nordic Makers, Messebauer and 30 Others
- Latest Funding Round: Seed, Jul 04, 2023, $*****
- Highlight: Editors' Pick
Smedvig Capital's Year-on-Year Investment Trends
Smedvig Capital has invested in 43 companies over the last 26 years, with an average of 1 new investment annually in the last 10 years. In 2025, it made 1 investment. Its most recent first time investment was in Underthedoormatgroup and most recent follow-on round was in Xeneta.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 1 | 0 | 1 |
2024 | 0 | 0 | 0 |
2023 | 3 | 0 | 3 |
2022 | 2 | 3 | 5 |
2021 | 1 | 1 | 2 |
2020 | 2 | 0 | 2 |
2019 | 2 | 1 | 3 |
2018 | 1 | 0 | 1 |
2017 | 1 | 3 | 4 |
Smedvig Capital's Investments by Stage
Smedvig Capital has made 21 investments in Series A stage with an average round size of $9.16M, 9 investments in Series B stage with an average round size of $15.8M and 1 investment in Seed stage with an average round size of $1M.Stage of entry | No. of Investments |
|---|---|
Series A | 21 |
Series B | 9 |
Seed | 1 |
Note: We have considered here, only first round of investments
Smedvig Capital's Investments by Sector
Smedvig Capital has a diverse portfolio, with companies operating in the Enterprise Applications, Consumer, Vertical SaaS, Business Services and Travel and Hospitality Tech. Notably, it has invested in 31 Tech companies, 27 Enterprise (B2B) companies, 18 Software companies and at least 15 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
Enterprise Applications | 15 |
Consumer | 6 |
Vertical SaaS | 5 |
Business Services | 4 |
Travel and Hospitality Tech | 4 |
Others | 29 |
Note: We have considered here, only first round of investments
Smedvig Capital's Investments by Geography
Smedvig Capital has made most investments in United Kingdom (22), followed by Sweden where it has made 3 investments.Country | No. of Investments |
|---|---|
United Kingdom | 22 |
Sweden | 3 |
United States | 3 |
Ireland | 1 |
Norway | 1 |
Others | 1 |
Note: We have considered here, only first round of investments
Smedvig Capital's recent investments
Smedvig Capital has not made any investment in 2026 so far.Here are the most recent investments by Smedvig Capital:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Sep 02, 2025 | United Kingdom | Series A | 3025 | ||
Dec 08, 2023 | Sweden | Series B | 8673 | - | |
Aug 29, 2023 | Romania | Series B | 9962 | [+5] | |
Jun 13, 2023 | Ireland | Series A | 5585 | [+1] | |
Sep 29, 2022 | United Kingdom | Series A | 1232 | - |
Acquired companies in Smedvig Capital's Portfolio
15 companies from Smedvig Capital's portfolio have been acquired. The most recent acquisition was Yumpingo in May 2025 by Black Box Intelligence for $*****.Here are Smedvig Capital's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
May 07, 2025 | Jan 29, 2020 | Series A | 8074 | |
Dec 16, 2022 | Oct 11, 2011 | Series A | 8286 | |
Dec 05, 2022 | 2014 | Series A | 5552 | |
May 03, 2022 | - | - | 6045 | |
Aug 17, 2021 | Sep 05, 2019 | Series A | 4358 |
Team profile of Smedvig Capital
Smedvig Capital has a team of 8 members including 7 Partners located in United Kingdom and Norway. Smedvig Capital's team sits on the board of 3 companies.Here is a list of all team members in Smedvig Capital:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | London | - | ||
Partner | London | - | - | |
Partner | London | |||
Partner | London | - | ||
Partner | Oslo | - |
Co-investors of Smedvig Capital
Over the past 26 years, 107 investors have co-invested in Smedvig Capital's portfolio companies. This includes funds and angels.
- Invested before Smedvig Capital: Creandum, Point Nine and 59 others have invested in rounds before Smedvig Capital. There are 2 companies where Creandum has invested before Smedvig Capital and 2 companies where Point Nine has invested before Smedvig Capital.
- Top Co-investors of Smedvig Capital: 19 investors entered a company along with Smedvig Capital. These include investors like Panoramic Growth Equity (1 company).
- Invested after Smedvig Capital: A total of 27 investors have invested in Smedvig Capital's portfolio after their investments. Top Investors include Investinor (1 company), Apax (1 company) and Lugard Road Capital (1 company).
Recent News related to Smedvig Capital
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Short-Term Rentals: Oman Government Invests $7 Million in UnderTheDoorMat GroupSkift•Sep 02, 2025•Underthedoormatgroup, Omran Group, Smedvig Capital, UnderTheDoormat and 1 other
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Mavenoid, which automates technical support and onboarding for hardware companies, raises $30MTechCrunch+•Jun 25, 2024•Mavenoid, Smedvig Capital
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Smedvig Ventures creates a 115 million euro fund for B2B start-ups in Europeusine-digitale.fr•Jan 24, 2024•Smedvig Capital
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Swedish startup Minut bags €4.6MSilicon Canals•Dec 11, 2023•Minut, Smedvig Capital, Almaz Capital, Zenith Group and 5 others
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DRUID Raises $30M to Improve Enterprise Productivity with Conversational Business Applications and AITrafic Media•Sep 15, 2023•Druid Intelligence, TQ Ventures, Smedvig Capital, Verve Ventures and 5 others
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ChatGPT-Powered Conversational AI Startup Druid Raises $30MVoicebot.ai•Sep 14, 2023•Druid Intelligence, TQ Ventures, Smedvig Capital, Endeavor and 4 others
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Bucharest-based DRUID bags €28 million Series B to boost productivity through generative AIEU-Startups•Sep 12, 2023•Druid Intelligence, TQ Ventures, Smedvig Capital, Gapminder and 3 others
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Edgetier raises €6m in Series A funding for AI platformThe Irish Times•Jun 13, 2023•EdgeTier, Smedvig Capital, Episode 1 Ventures, Act Venture Capital and 4 others
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Potential Manchester ‘Unicorn brand’ targets US following $15m cash injectionTheBusinessDesk.com•Feb 08, 2023•Smedvig Capital, Lunio
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Lunio raises $15M to combat click fraud with algorithmsTechCrunch+•Sep 29, 2022•Lunio, Smedvig Capital, Google
