Violet - About the company
Violet is a series A company based in Seattle (United States), founded in 2017 by Rhen Zabel and Brandon Schulz. It operates as an API solution provider of e-tailers. Violet has raised $13.7M in funding from investors like Klarna, Red Sea Ventures and Sugar Capital. The company has 210 active competitors, including 28 funded and 29 that have exited. Its top competitors include companies like Weebly, Jimdo and Webs.
Company Details
Violet is a provider of an API solution for e-tailers that can be synced with various applications/platforms. It claims to offer an API for merchants/brands/networks which will enable to make commerce on social media sites, AR/VR platforms, in video/audios, among others. The company solutions will let a customer browse tags on social media sites, search for products visible/audible in a video/audio, and make purchases from platforms other than the e-commerce website itself.
- Website
- violet.io
- Email ID
- *****@violet.io, *****@violet.io, *****@violet.io
Key Metrics
Founded Year
2017
Location
Seattle, United States
Stage
Series A
Total Funding
$13.7M in 4 rounds
Latest Funding Round
Ranked
19th among 210 active competitors
Employee Count
34 as on Aug 31, 2026
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Violet's funding and investors
Violet has raised a total funding of $13.7M over 4 rounds. Its first funding round was on Aug 21, 2019. Its latest funding round was a Series A round on Oct 12, 2021 for $*****. 4 investors participated in its latest round. Violet has 6 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of Violet:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Oct 12, 2021 | 8436393 | Series A | 2523976 | 5359048 | 8747603 | 5624109 |
May 28, 2021 | 3877295 | Seed | 7608676 | 7879167 | 4823859 | |
Dec 09, 2019 | 4751451 | Seed | 9614450 | 3418952 | 5285140 | 3182600 |
View details of Violet's funding rounds and investors
Violet's founders and board of directors
Founder? Claim ProfileHere are the details of Violet's key team members:
- Rhen Zabel: Co-Founder of Violet. Contact Info: 1 email address
- Brandon Schulz: Co-Founder & CEO of Violet. Contact Info: 1 email address
View details of Violet's Founder profiles and Board Members
Violet's employee count trend
Violet has 34 employees as of Aug 26. Here is Violet's employee count trend over the years:
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Violet's Competitors and alternates
Top competitors of Violet include Weebly, Jimdo and Webs. Here is the list of Top 10 competitors of Violet, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Weebly 2007, San Francisco (United States), Acquired | Provider of tools for website creation, e-commerce, and marketing | $39.8M | 74/100 | |
2nd | Jimdo 2007, United States, Series B | Provider of tools for website creation, online sales, and bookings | $28.5M | 66/100 | |
3rd | Webs 2001, United States, Public | Provider of tools for website creation, hosting, and online business | $23.1M | 63/100 | |
4th | Open Source eCommerce solution that enables retailers to build an online store | $100M | 63/100 | ||
5th | Duda 2009, Palo Alto (United States), Series D | Cloud-based software solution to create online stores for e-tailers | $100M | 62/100 | |
6th | Canal 2021, San Francisco (United States), Acquired | Provider of sales platform to promote D2C brand sales | $27M | 62/100 | |
7th | GetCarro 2018, Irvine (United States), Series B | Provider of influencer marketing platform | $34M | 60/100 | |
8th | Dumpling 2017, Seattle (United States), Series A | Provider of e-commerce solutions for grocery retailers | $14.5M | 51/100 | |
9th | Znode 2007, Wauwatosa (United States), Acquired | Flexible, scalable B2B ecommerce platform with API-first architecture and unlimited potential | $850K | 50/100 | |
10th | Art Technology Group 1991, Cambridge (United States), Acquired | Integrated Suite providing CRM and eCommerce Software Applications | - | 50/100 | |
19th | Violet 2017, Seattle (United States), Series A | API solution provider of e-tailers | $13.7M | 45/100 |
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Violet's Investments and acquisitions
Violet has made no investments or acquisitions yet.
Reports related to Violet
Here is the latest report on Violet's sector:
News related to Violet
•
DeFi: Violet Launches Mauve, the Decentralized Exchange that Provides Compliance of Traditional FinanceCrowdfund Insider•Mar 10, 2023•Violet
•
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