Where is VitaMix located?

VitaMix is headquartered in Cleveland, United States.

How many employees does VitaMix have?

As of Aug 31, 2026, the latest employee count at VitaMix is 829.

Where does VitaMix rank among its competitors?

VitaMix ranks 1st amongst 16 active competitors, of which 4 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was BlenderCap, which secured an undisclosed amount in Oct, 2023.

Who are the top competitors of VitaMix?

VitaMix's top competitors include Hurom, Replenish Foods and Nutr. Among them, BlenderCap secured the most recent funding round in October, 2023.

VitaMix - 2026 Company Profile & Competitors

VitaMix is an unfunded company based in Cleveland (United States), founded in 1921. It operates as an Internet first brand offering blender. VitaMix has not raised any funding yet. The company has 16 active competitors, including 4 funded and 1 that has exited. Its top competitors include companies like Hurom, Replenish Foods and Nutr.

Company Details

Internet first brand offering blender. The platform provides blenders that can chop, grind, juice, and more. The company claims that the products are made of stainless steel, with a metal-drive system, automated blending technology, and a cool running motor.

Website: www.vitamix.com/us/en_us/
Social
Email ID: *****@vitamix.com
Phone Number: +1 **********

Key Metrics

Founded Year

1921

Location

Cleveland, United States

Stage

Unfunded

Ranked

1^st among 16 active competitors

Employee Count

829 as on Aug 31, 2026

Similar Companies

Replenish Foods & 32 more

View VitaMix's full profile

VitaMix has not raised any funding rounds yet.

VitaMix's employee count trend

VitaMix has 829 employees as of Aug 26. Here is VitaMix's employee count trend over the years:

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Top competitors of VitaMix include Hurom, Replenish Foods and Nutr. Here is the list of Top 10 competitors of VitaMix, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	VitaMix 1921, Cleveland (United States), Unfunded	Internet first brand offering blender	-	-	53/100
2nd	Hurom 2012, New York City (United States), Unfunded	Slow juicers, blenders, and accessories for healthy living	-	-	42/100
3rd	Replenish Foods 2013, San Francisco (United States), Seed	Developer of robotic kitchen blenders	$4.02M	Y Combinator, Gener8tor & 18 others	41/100
4th	Nutr 2021, Columbus (United States), Funding Raised	Internet first brand offering blenders	-	Crescent Ridge	40/100
5th	NutriBullet 2011, Los Angeles (United States), Acquired	Manufacturer of personal blenders juicers and kitchen food preparation appliances	-	-	37/100
6th	BlendJet 2017, San Francisco (United States), Unfunded	Internet first brand offering blenders	-	-	37/100
7th	MagicalButter 2012, Port Richey (United States), Seed	Internet first brand offering blender	$1M	Night Owl Ventures, Arcadian Capital & 1 others	36/100
8th	Ninja Kitchen 2009, Newton (United States), Unfunded	Internet first brand offering multi-category kitchen appliances	-	-	35/100
9th	BlenderCap 2022, Saratoga (United States), Seed	Internet first brand offering cordless blender	-	-	33/100
10th	Cruz 2022, Santa Cruz (United States), Unfunded	Internet-first brand offering portable blender	-	-	32/100