When was Peloton founded?

Peloton was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is Peloton located?

Peloton is headquartered in New York City, United States.

How many employees does Peloton have?

As of Mar 31, 2026, the latest employee count at Peloton is 2959.

Is Peloton a funded company?

Peloton is a funded company, having raised a total of $996M across 9 funding rounds to date. The company's 1st funding round was a $3.02M Series A round, raised on Dec 24, 2012.

When was the latest funding round of Peloton?

Peloton's latest funding was a $1B Post IPO round on Feb 09, 2021, with participation from 0 investor.

Is Peloton a Smart Homes company?

The primary sectors of Peloton are Smart Homes and Fitness & Wellness Tech.

Where does Peloton rank among its competitors?

Peloton ranks 1st amongst 85 active competitors, of which 24 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Technogym, which secured $57.4K in Mar, 2024.

Who are the top competitors of Peloton?

Peloton's top competitors include Wahoo Fitness, Tonal and Echelon. Among them, Technogym secured the most recent funding round in March, 2024.

Peloton - 2026 Company Profile, Team, Funding & Competitors

Peloton is a public company based in New York City (United States), founded in 2011 by Marion Roaman, John Foley, Hisao Kushi, Yony Feng, Graham Stanton and Tom Cortese. It operates as a Provider of smart fitness training equipment and training platforms. Peloton has raised $996M in funding from investors like Tiger Global Management, Fidelity Investments and True Ventures. The company has 85 active competitors, including 24 funded and 7 that have exited. Its top competitors include companies like Wahoo Fitness, Tonal and Echelon.

Sectors and market segments that Peloton operate in

Peloton serves in the High Tech, Internet of Things - Industry Applications, HealthTech market segments.The primary business model of Peloton are:

Company Details

Provider of smart fitness training equipment and training platforms. It offers an app-based platform for streaming fitness classes integrated into indoor cycling equipment. It uses cloud-based streaming video technology and a proprietary Android-powered console to deliver fitness lessons to users.

Website: www.onepeloton.com/
Social
Email ID: *****@onepeloton.com
Phone Number: +1 **********

Key Metrics

Founded Year

2011

Location

New York City, United States

Stage

Public

Total Funding

$996M in 9 rounds

Latest Funding Round

Post IPO, Feb 09, 2021, $1B

Investors

Tiger Global Management & 40 more

Ranked

1^st among 85 active competitors

Employee Count

2,959 as on Mar 31, 2026

Investment & Acquisitions

Latitude 32 Engineering & 9 more

Similar Companies

Wahoo Fitness & 51 more

Exit Details

Public

View Peloton's full profile

Peloton is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Peloton Interactive Inc. CIN: 473533761 , United States, Active	Mar 16, 2015	-	2248 (As on Dec 31, 2023)	-

Peloton got listed on Sep 26, 2019.

Click here to take a look at Peloton's IPO in detail

Peloton has raised a total funding of $996M over 9 rounds. Its first funding round was on Dec 24, 2012. Peloton has 41 institutional investors.

Here is the list of recent funding rounds of Peloton:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 09, 2021	$1B	Post IPO	-	-	-	-
Aug 02, 2018	$550M	Series F	$4B	-	TCV	True Ventures, Wellington, Fidelity Investments, NBCUniversal, Kleiner Perkins, Felix Capital, Winslow Capital, Tiger Global Management, Balyasny Asset Management
May 24, 2017	$325M	Series E	$1.25B	-	Wellington, Fidelity Investments, True Ventures, Kleiner Perkins	GGV Capital, Balyasny Asset Management, Comcast, QuestMark Partners

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View details of Peloton's funding rounds and investors

The founders of Peloton are Marion Roaman, John Foley, Hisao Kushi, Yony Feng, Graham Stanton and Tom Cortese.

Here are the details of Peloton's key team members:

Marion Roaman: Co-Founder, Chief Content Officer, General Manager, Master Coach of Peloton.
John Foley: Former Co-Founder of Peloton.
Hisao Kushi: Co-Founder and Chief Legal Officer of Peloton and founder of 1 other company.
Yony Feng: Former Co-Founder of Peloton.
Contact Info: 1 email address
Graham Stanton: Former Co-Founder of Peloton.

View details of Peloton's Founder profiles and Board Members

Peloton's employee count trend

Peloton has 2,959 employees as of Mar 26. Here is Peloton's employee count trend over the years:

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Top competitors of Peloton include Wahoo Fitness, Tonal and Echelon. Here is the list of Top 10 competitors of Peloton, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Peloton 2011, New York City (United States), Public	Provider of smart fitness training equipment and training platforms	$996M	TCV, Fidelity Investments & 39 others	84/100
2nd	Wahoo Fitness 2010, Atlanta (United States), Series A	Online platform offering fitness equipment	$950K	Norwest Equity Partners, Rhone Group	74/100
3rd	Tonal 2015, San Francisco (United States), Series E	Provider of smart home gym equipment and personalized workout programs	$535M	L Catterton, Mayfield & 41 others	72/100
4th	Echelon 2017, Chattanooga (United States), Series A	Provider of smart indoor exercise bike with live training classes	$65M	Goldman Sachs, United Talent Agency & 2 others	67/100
5th	Technogym 1983, Germany, Public	Manufacturer of fitness equipment for home and commercial use	-	Arenja Holdings, Europa & 1 others	63/100
6th	Portl 2021, Hyderabad (India), Series A	Provider of a smart home gym device with an in built personal trainer	$4.01M	Kalaari Capital, Bharat Innovation Fund & 3 others	59/100
7th	Tempo 2015, San Francisco (United States), Series C	Provider of AI-based home gym training platform	$398M	General Catalyst, Khosla Ventures & 11 others	56/100
8th	Speediance 2020, Shenzhen (China), Seed	Provider of smart exercising equipment	$1.58M	Frees Fund	53/100
9th	Vitruvian 2018, Perth (Australia), Series A	Provider of resistance training smart fitness equipment and app	$51.4M	Larsen Ventures, TEN13 & 3 others	53/100
10th	FORME 2020, Los Angeles (United States), Public	Provider of exercising equipment for fitness training	$109M	Redbus Group, Short List Capital & 1 others	52/100

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Peloton has made 1 investments in companies including Weav Music. Peloton has also acquired 9 companies including Latitude 32 Engineering and Aiqudo.

Here is the list of investments & acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
May 21, 2021	Acquisition	Latitude 32 Engineering	2013	Poway (United States)
Feb 2021	Acquisition	Aiqudo	2017	San Jose (United States)
Dec 21, 2020	Acquisition	Precor	1980	Woodinville (United States)