Whoop - About the company
Whoop is a series G company based in Boston (United States), founded in 2012 by Will Ahmed and Aurelian Nicolae. It operates as a Provider of wearable trackers to monitor fitness data. Whoop has raised $979M in funding from investors like Infosys, IVP and Two Sigma Ventures, with a current valuation of $10.1B. The company has 206 active competitors, including 39 funded and 19 that have exited. Its top competitors include companies like Oura, Fitbit and Zepp Labs.
Sectors and market segments that Whoop operate in
Whoop serves in the High Tech, Internet of Things - Industry Applications, HealthTech, Retail market segments.The primary business model of Whoop are:Company Details
Provider of wearable trackers to monitor fitness data. The devices track sleep patterns, strain levels, recovery metrics, and stress indicators. The data collected helps users make informed decisions regarding their fitness, health, and lifestyle choices. The fitness trackers offer insights into sleep optimization, activity tracking, and personalized guidance based on individual cycles.
- Website
- www.whoop.com/us/en/
- Social
- Email ID
- *****@whoop.com
- Phone Number
- +1 **********
- Registered Address
- One Kenmore Square, Boston, MA 02215, USA
Key Metrics
Founded Year
2012
Location
Boston, United States
Stage
Series G
Total Funding
$979M in 11 rounds
Latest Funding Round
Post Money Valuation
$10.1B as on Mar 31, 2026
Ranked
2nd among 206 active competitors
Employee Count
1,538 as on Jun 30, 2026
Legal entities associated with Whoop
Whoop is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
WHOOP, INC CIN: 05073413 , United States, Active | Dec 31, 2011 | - | 531 (As on Dec 31, 2024) | - |
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Whoop's funding and investors
Whoop has raised a total funding of $979M over 11 rounds. Its first funding round was on Jul 18, 2013. Its latest funding round was a Series G round on Mar 31, 2026 for $575M. 19 investors participated in its latest round. Whoop has 48 institutional investors and 22 angel investors.
Here is the list of recent funding rounds of Whoop:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Mar 31, 2026 | $575M | Series G | $10.1B | - | ||
Nov 15, 2022 | Undisclosed | Angel | - | - | - | |
Aug 30, 2021 | $200M | Series F | $3.6B | - |
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Whoop's founders and board of directors
Founder? Claim ProfileHere are the details of Whoop's key team members:
- Will Ahmed: Co-Founder & CEO of Whoop. They are also an angel investor in 1 startup.Contact Info: 1 email address
- Aurelian Nicolae: Co-Founder & Chief Hardware Engineer of Whoop. Contact Info: 1 email address
Whoop's Board of Directors
Whoop's board has 16 active members. Jeff Fagnan, Nicholas Negroponte, Wray Thorn, Lucy McQuilken, John Capodilupo, David Joerg, Chris Moody, Eric Liaw, Edward Baker, Rashid Redha Alli Alhashimi Mohammed, Carlos Famadas, Antonio Bertone, William Ahmed, Youngme Moon, Tricia Gugler and Edmund T. Zysik III are independent board members.Here is the list of Whoop's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Independent board member | - | Current | 12y 0m | |
Independent board member | - | Current | 6y 7m | |
Independent board member | - | Current | 8y 3m | |
Independent board member | - | Current | 6y 7m | |
Independent board member | - | Current | 10y 6m | |
Independent board member | - | Current | 10y 6m | |
Independent board member | - | Current | 5y 7m | |
Independent board member | - | Current | 5y 7m | |
Independent board member | - | Current | 6y 7m | |
Independent board member | - | Current | 6y 7m | |
Independent board member | - | Current | 8y 3m | |
Independent board member | - | Current | 10y 6m | |
Independent board member | - | Current | 12y 11m | |
Independent board member | - | Current | 5y 7m | |
Independent board member | - | Current | 5y 7m | |
Independent board member | - | Current | 10y 6m |
View details of Whoop's Founder profiles and Board Members
Whoop's employee count trend
Whoop has 1,538 employees as of Jun 26. Here is Whoop's employee count trend over the years:
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Whoop's Competitors and alternates
Top competitors of Whoop include Oura, Fitbit and Zepp Labs. Here is the list of Top 10 competitors of Whoop, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Developer of a smart ring for sleep, fitness, stress, and health | $1.32B | 79/100 | ||
2nd | Whoop 2012, Boston (United States), Series G | Provider of wearable trackers to monitor fitness data | $979M | 78/100 | |
3rd | Fitbit 2007, San Francisco (United States), Acquired | Internet-first brand offering smartwatches and fitness trackers | $65.1M | 78/100 | |
4th | Zepp Labs 2011, San Jose (United States), Acquired | Developer of wearable devices and digital health management platform solutions | $20M | 75/100 | |
5th | AliveCor 2010, Mountain View (United States), Series F | Developer of remote cardiac monitoring solutions and related analysis software | $114M | 74/100 | |
6th | Garmin International 1989, Olathe (United States), Public | Provider of smartwatches, wearable technology, marine equipment, and aviation products | - | 65/100 | |
7th | Misfit Wearables 2011, Burlingame (United States), Acquired | Provider of wearable devices | $63M | 61/100 | |
8th | Pebble 2009, Palo Alto (United States), Acquired | Provider of an internet-connected watch | $15.5M | 58/100 | |
9th |  Goqii 2014, Redwood City (United States), Series C | Provider of a wearable wristband integrated with personalized coaching | $110M | 58/100 | |
10th | Matrix Industries 2011, Menlo Park (United States), Series B | Developer of smartwatch which charges from body heat | $55.7M | 57/100 |
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Whoop's Investments and acquisitions
Whoop has made no investments or acquisitions yet.
Reports related to Whoop
Here is the latest report on Whoop's sector:
News related to Whoop
Filter this listMedia has covered Whoop for a total of 29 events in the last 1 year, 10 of them have been about company updates and 9 about partnerships.
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WHOOP Expands Women's Health Offering with Natural Cycles App IntegrationKorea Newswire•Aug 05, 2026•Whoop
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WHOOP Names Dirk-Jan “DJ” van Hameren Chief Marketing Officer as Member Base Surpasses 3 MillionKorea Newswire•Jul 09, 2026•Whoop
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Rory McIlroy's commercial transformation: from golfer to major investorBusinessplus•May 24, 2026•Whoop
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WHOOP Expands Health Platform with On-Demand Clinician Access and New AI FeaturesKorea Newswire•May 10, 2026•Whoop
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WHOOP Secures $575M to Expand Personalized Health Platform WorldwideThe Healthcare Technology Report•Apr 20, 2026•Whoop, Collab Fund, Qatar Investment Authority, Abbott and 2 others
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2PointZero Group makes strategic investment in WHOOPGCC Business News•Apr 01, 2026•2PointZero, Collab Fund, Whoop
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Company backed by Rory McIlroy, Niall Horan and Shane Lowry worth $10bnBusinessplus•Mar 31, 2026•Collab Fund, Whoop
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