When was Willow founded?

Willow was founded in 2012 and raised its 1st funding round 2 years after it was founded.

Where is Willow located?

Willow is headquartered in Mountain View, United States. It is registered at Mountain View, California.

Which legal entities is Willow associated with?

Willow is associated with Willow Innovations, Inc. and 1 other.

How many employees does Willow have?

As of Jul 31, 2026, the latest employee count at Willow is 92.

Is Willow a funded company?

Willow is a funded company, having raised a total of $228M across 7 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on 2014.

How much is Willow worth?

The latest valuation of Willow is $***** as of Apr 08, 2024.

When was the latest funding round of Willow?

Willow's latest funding was a $***** Series D round on Jan 10, 2024, with participation from 0 investor.

Where does Willow rank among its competitors?

Willow ranks 1st amongst 33 active competitors, of which 11 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Emulait, which secured $3M in Jul, 2025.

Who are the top competitors of Willow?

Willow's top competitors include Emulait, Lansinoh Laboratories and Luminoah. Among them, Emulait secured the most recent funding round in July, 2025.

Willow - 2026 Company Profile, Team, Funding & Competitors

Company Details

Wearable double electric breast pump kits. The company provides breast-pumps, bras, pumping accessories, bags, and body care products. Its pumping systems are connected by mobile application.

Website: onewillow.com
Registered Address: Mountain View, California

Key Metrics

Founded Year

2012

Location

Mountain View, United States

Stage

Series D

Total Funding

$228M in 7 rounds

Latest Funding Round

Series D, Jan 10, 2024, $*****

Post Money Valuation

$***** as on Apr 08, 2024

Investors

New Enterprise Associates & 10 more

Ranked

1^st among 33 active competitors

Employee Count

92 as on Jul 31, 2026

Similar Companies

Elvie & 77 more

View Willow's full profile

Willow is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Willow Innovations, Inc. CIN: 219096096 , United States, Active	Nov 03, 2023	-	-	-
EXPLORAMED NC7, INC CIN: 472320219 , United States, Active	Dec 31, 1999	-	63 (As on Dec 31, 2024)	-

Willow has raised a total funding of $228M over 7 rounds. Its first funding round was on 2014. Willow has 11 institutional investors.

Here is the list of recent funding rounds of Willow:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 10, 2024	8210140	Series D	9783606	7438434	2083454	2492452
Apr 21, 2021	2990874	Series C	3169223	5277216	4395431	New Enterprise Associates & 4 more
Sep 22, 2020	3057169	Series C	4027554	6712038	New Enterprise Associates & 1 more	Lightstone Ventures & 1 more

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View details of Willow's funding rounds and investors

The founders of Willow is John Chang. Sarah OLeary is the CEO of Willow.

Here are the details of Willow's key team members:

John Chang: Co-Founder & Chief Technical Officer of Willow and founder of 1 other company.
Contact Info: 1 email address
Sarah OLeary: CEO of Willow.
Contact Info: 1 email address

Willow's Board of Directors

Willow's board has 21 active members. Ryan Drant, Joshua Makower, Robert Anderson, Scott Becker, Nina Richardson, Michael Chuisano, Robert W. Croce, Robert K. Anderson, Stacy Feld, Ivy Ross, Andrew Chmyz, Naomi G. Kelman, Robert W Croce, Naomi Kelman, Robert Croce, Avinash Amin, Kelly Kennedy, Michael Carusi, Addison Wright, Sarah O'Leary and Laura Chambers are independent board members.

Here is the list of Willow's board of directors:

Name	Type	Representing	Status	Duration
Ryan Drant	Independent board member	-	Current	11y 5m
hzaudir	Independent board member	-	Current	7y 9m
kanejjq	Independent board member	-	Current	8y 8m
loqspai	Independent board member	-	Current	6y 3m
focizvc	Independent board member	-	Current	4y 9m
{mipoct	Independent board member	-	Current	5y 3m
rjnagmq	Independent board member	-	Current	2y 5m
pkgg{nr	Independent board member	-	Current	6y 9m
usrccth	Independent board member	-	Current	1y 9m
ebtzhnn	Independent board member	-	Current	1y 9m
dosqvoy	Independent board member	-	Current	9y 8m
yzrguxu	Independent board member	-	Current	1y 8m
aoevyuf	Independent board member	-	Current	1y 2m
erb{kqm	Independent board member	-	Current	6y 4m
qbgwias	Independent board member	-	Current	8y 8m
lygmjos	Independent board member	-	Current	4y 3m
nxhyvkg	Independent board member	-	Current	8y 3m
ffcebkt	Independent board member	-	Current	5y 5m
lxrbrm{	Independent board member	-	Current	6y 5m
vlgrzop	Independent board member	-	Current	3y 6m
indvhtu	Independent board member	-	Current	8y 3m

View details of Willow's Founder profiles and Board Members

Willow's employee count trend

Willow has 92 employees as of Jul 26. Here is Willow's employee count trend over the years:

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Top competitors of Willow include Emulait, Lansinoh Laboratories and Luminoah. Here is the list of Top 10 competitors of Willow, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Willow 2012, Mountain View (United States), Series D	Wearable double electric breast pump kits	$228M	Meritech, Perceptive Advisors & 9 others	64/100
2nd	Emulait 2019, Henderson (United States), Series A	Internet first brand offering breastfeeding bottles	$14M	Mercurius Media Capital	57/100
3rd	Lansinoh Laboratories 1984, Alexander City (United States), Acquired	Supporting mothers and babies with breastfeeding, pregnancy, and postpartum care	-	MidMark Capital	52/100
4th	Luminoah 2020, Charlottesville (United States), Series A	Provider of portable feeding system to track feeding and remote monitoring	$6M	Fry’s Path Capital, 757 Angels & 5 others	50/100
5th	DairyBar 2016, Los Angeles (United States), Unfunded	App for tracking pumped breast milk	-	-	44/100
6th	Moxxly 2014, San Francisco (United States), Deadpooled	Internet first brand offering breast pumps	-	Designer Fund, Grit Ventures & 3 others	39/100
7th	MilkMate 2020, New York City (United States), Seed	Developer of breast pumping solution for workplace wellness rooms	$6.66M	-	35/100
8th	Naya Health 2013, Redwood City (United States), Deadpooled	Smart breast pump and parenting app for mothers	$3.9M	StartX, Heuristic Capital Partners & 11 others	34/100
9th	Babyation 2015, St. Louis (United States), Funding Raised	Comfortable, efficient breast pumps and accessories designed for modern mothers	-	J-Ventures, Ingeborg Investments & 4 others	33/100
10th	Nfant 2012, Atlanta (United States), Seed	Developer of infant feeding monitoring device	$3.04M	Bio/Med Investor Network	32/100