When was Wize founded?

Wize was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is Wize located?

Wize is headquartered in Burlingame, United States. It is registered at Unit no. 612-614, 6th Floor, Time Tower, MG Road, Sector 28, Gurugram, DLF QE, Gurgaon, Dlf Qe, Haryana, India, 122002.

How many employees does Wize have?

As of Jul 31, 2026, the latest employee count at Wize is 1.

Is Wize a funded company?

Wize is a funded company, having raised a total of $4.99M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Jan 21, 2007.

When was the latest funding round of Wize?

Wize's latest funding was a $***** Series A round on 2008, with participation from 1 investor.

Where does Wize rank among its competitors?

Wize ranks 4th amongst 130 active competitors, of which 4 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Experify, which secured $4M in Apr, 2022.

Who are the top competitors of Wize?

Wize's top competitors include Influenster, Kakaku.com and BeON Home. Among them, Experify secured the most recent funding round in April, 2022.

Wize - 2026 Company Profile, Funding & Competitors

Wize is an acqui-hired company based in Burlingame (United States), founded in 2006. It operates as an E-commerce solutions optimizing revenue and traffic across digital channels. Wize has raised $4.99M in funding. The company has 130 active competitors, including 4 funded and 9 that have exited. Its top competitors include companies like Influenster, Kakaku.com and BeON Home.

Company Details

E-commerce solutions optimizing revenue and traffic across digital channels. The company empowers merchants with technologies to enhance their online presence. It offers comparison shopping solutions through its network of sites, providing unique channels for customer acquisition and engagement. The company also provides shopping network solutions, integrating product data into partner websites and portals to generate relevant shopping experiences. Furthermore, it delivers shopping advertising solutions, managing merchants' campaigns on major platforms. The company's expertise spans across various digital ecosystems, helping businesses thrive in the competitive e-commerce landscape. It is a B2B company offering SaaS and software solutions.

Website: wize.com
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Registered Address: Unit no. 612-614, 6th Floor, Time Tower, MG Road, Sector 28, Gurugram, DLF QE, Gurgaon, Dlf Qe, Haryana, India, 122002

Key Metrics

Founded Year

2006

Location

Burlingame, United States

Stage

Acqui-Hired

Total Funding

$4.99M in 2 rounds

Latest Funding Round

Series A, 2008, $*****

Investors

Bessemer Venture Partners & 1 more

Ranked

4^th among 130 active competitors

Employee Count

1 as on Jul 31, 2026

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View Wize's full profile

Wize is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
GUENSTIGER INDIA PRIVATE LIMITED CIN: U72400HR2003PTC037488 , India, Active	Sep 17, 2003	₹10 - ₹50 Cr (As on Mar 31, 2025)	67 (As on Aug 01, 2025)

Wize has raised a total funding of $4.99M over 2 rounds. Its first funding round was on Jan 21, 2007. Its latest funding round was a Series A round on 2008 for $*****. 1 investor participated in its latest round. Wize has 2 institutional investors.

Here is the list of recent funding rounds of Wize:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
2008	9516	Series A	6283	5394	2984	2336
Jan 21, 2007	1879233	Series A	6079862	9799931	1123895	Bessemer Venture Partners & 1 more

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Wize's employee count trend

Wize has 1 employees as of Jul 26. Here is Wize's employee count trend over the years:

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Top competitors of Wize include Influenster, Kakaku.com and BeON Home. Here is the list of Top 10 competitors of Wize, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Influenster 2010, New York City (United States), Acquired	Product discovery platform and reviews site	$8M	Ebates, Marlin Equity Partners	53/100
2nd	Kakaku.com 1997, Shibuya (Japan), Public	Online platform providing reviews on multiple categories of consumer products	-	-	52/100
3rd	BeON Home 2013, Cambridge (United States), Series A	Smart light and preventative home security system	$4.55M	Jopeko	40/100
4th	Wize 2006, Burlingame (United States), Acqui-Hired	E-commerce solutions optimizing revenue and traffic across digital channels	$4.99M	Bessemer Venture Partners, Mayfield	39/100
5th	ReviewMeta 2016, Las Vegas (United States), Unfunded	Provider of analysis on amazon product reviews	-	-	38/100
6th	Viewpoints 2006, Chicago (United States), Series A	Consumer reviews platform	$5M	I2A	36/100
7th	Discover Circle 2010, Wyoming (United States), Series A	Provider of online review platform for multi-category products	$6M	SV Angel, Andreessen Horowitz & 1 others	35/100
8th	Thingtesting 2018, New York City (United States), Acquired	Online review platform on multi-category products	-	Ambridge Capital, Watershed & 2 others	35/100
9th	Experify 2019, Zurich (Switzerland), Seed	Online platform offering experienced reviews on multi-category products	$4.1M	Vertex Ventures, Berkeley SkyDeck & 3 others	34/100
10th	JOSEPHA 2023, Zurich (Switzerland), Unfunded	Online platform offering information and price comparison solutions for multi-category products and accessories	-	-	34/100