Wonderchef - About the company
Wonderchef is a series C company based in Mumbai (India), founded in 2009 by Ravi Saxena and Sanjeev Kapoor. It operates as an Internet first brand of multi-category kitchen products. Wonderchef has raised $49.3M in funding from investors like Vervima Company, Amicus Capital Partners and Capvent, with a current valuation of ₹*****. The company has 39 active competitors, including 6 that are funded. Its top competitors include companies like Merlin Brands, SOLARA and Rabitat.
Company Details
Internet first brand of multi-category kitchen products. Its product catalog includes non-stick cookware, mixer grinder, stainless steel dinner set, kitchen appliances, knives, mixers, juicers microwaves, cookers, cooktops, kitchen tools, utensils, and much more. It also offers recipes, blogs, video recipes, care manuals, and e-recipe books.
- Website
- www.wonderchef.com/
- Social
- Email ID
- *****@wonderchef.in
- Phone Number
- +91 **********
- Registered Address
- Unit No.303,3rd Floor,B Wing,Supreme Business Park Supreme City, Hiranandani Gardens, Powai, Mumbai City, Mumbai, Maharashtra, India, 400076
Key Metrics
Legal entities associated with Wonderchef
Wonderchef is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
WONDERCHEF HOME APPLIANCES PRIVATE LIMITED CIN: U74900MH2009PTC192547 , India, Active | May 21, 2009 | $50.1M (As on Mar 31, 2025) | 202 (As on Jul 31, 2025) | |
TREASURE RETAIL PRIVATE LIMITED CIN: U74900MH2009PTC192546 , India, Active | May 21, 2009 | $946K (As on Mar 31, 2024) | 18 (As on Jul 31, 2025) |
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Wonderchef's funding and investors
Wonderchef has raised a total funding of $49.3M over 11 rounds. Its first funding round was on Mar 26, 2010. Its latest funding round was a Series C round on Nov 16, 2021 for $*****. 31 investors participated in its latest round. Wonderchef has 20 institutional investors and 23 angel investors.
Here is the list of recent funding rounds of Wonderchef:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Nov 16, 2021 | 6456850 | Series C | 9109161 | 6793461 | 8666806 | 9059917 |
Dec 07, 2020 | 9456187 | Series B | 3043498 | 2685813 | 5536602 | |
Nov 05, 2019 | 6436294 | Series B | 5627376 | 3891058 | 7275698 | 1555283 |
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Wonderchef's founders and board of directors
Founder? Claim ProfileThe founders of Wonderchef are Ravi Saxena and Sanjeev Kapoor. Ravi Saxena is the CEO of Wonderchef.
Here are the details of Wonderchef's key team members:
- Ravi Saxena: Co-Founder & CEO of Wonderchef and founder of 2 other companies, Wonderchef and ZuperMeal. They are also an angel investor in 6 startups and serve on the boards of 2 companies.Contact Info: 1 email address and 1 phone number
- Sanjeev Kapoor: Co-Founder of Wonderchef. They are also an angel investor in 1 startup and serve on the boards of 2 companies.
Wonderchef's Board of Directors
Wonderchef's board has 2 active members. Ravi Saxena is part of team and Maria Busquets is independent board member.Here is the list of Wonderchef's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 16y 10m | |
Team | - | Current | 7y 10m | |
oozt{kn | Team | - | Past | 7y 8m |
Investor | Sixth Sense Ventures | Current | 4y 2m | |
Independent board member | - | Current | 7y 9m | |
lrnbbxw | Independent board member | - | Current | 9y 6m |
pwxdils | Independent board member | - | Current | 7y 1m |
ndeukce | Independent board member | - | Past | 3y 4m |
dqxwxus | Independent board member | - | Past | 6y 6m |
xzyfbcz | Independent board member | - | Past | 3y 4m |
otwdiul | Independent board member | - | Past | 5y 2m |
bqqtpuo | Independent board member | - | Past | 8y 5m |
cwoxuqc | Independent board member | - | Past | 1y 2m |
nwotfen | Independent board member | - | Past | 5y 9m |
View details of Wonderchef's Founder profiles and Board Members
Wonderchef's employee count trend
Wonderchef has 220 employees as of Jul 25. The total employee count is 13.0% more than what it was in Jul 24. Here is Wonderchef's employee count trend over the years:
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Wonderchef's Competitors and alternates
Top competitors of Wonderchef include Merlin Brands, SOLARA and Rabitat. Here is the list of Top 10 competitors of Wonderchef, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Wonderchef 2009, Mumbai (India), Series C | Internet first brand of multi-category kitchen products | $49.3M | 74/100 | |
2nd |  Merlin Brands 2020, Delhi (India), Series A | Brand of diversified consumer products | $3.2M | 53/100 | |
3rd | Online platform offering kitchen supplies | $643K | 49/100 | ||
4th | Retailer of foodware, drinkware, training, and school essential products | $5M | 47/100 | ||
5th | Internet first brand offering kitchen supplies | - | 43/100 | ||
6th | Internet first brand offering kitchen supplies | - | - | 41/100 | |
7th | Internet first brand offering kitchen supplies | - | - | 41/100 | |
8th | Sumeet Cookware 2020, Mumbai (India), Unfunded | Internet first brand offering kitchenware | - | - | 39/100 |
9th | Palette Brands 2014, Bengaluru (India), Seed | Brand of non stick cookware, apple accessories, and other products | $4.5M | 38/100 | |
10th |  Swadeshi Blessings 2020, Udaipur (India), Funding Raised | Internet-first brand offering multi-category kitchen products | - | - | 38/100 |
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Wonderchef's Latest cap tables and shareholding
Founders own 19.47%, Funds own 33.35%, Enterprises (largest shareholder) own 33.67% and Angels own 1.88%. The net worth of Wonderchef's founders is INR 117Cr as of Feb 18, 2022.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 19.47% | 117Cr | 3745844 | 6487507 | 9385980 | 4790467 |
2741674 | 6332977 | 8098382 | 8389958 | 3131185 | 7790481 | |
7549932 | 1814396 | 2387830 | 6068333 | 4515742 | 1761131 | |
Fund | 33.35% | 201Cr | 8237722 | 6634846 | 8293398 | 3093221 |
8633199 | 3151227 | 2916523 | 5368691 | 9644632 | 7903760 | |
740 | 624 | 195 | 105 | 903 | 374 | |
Enterprise | 33.67% | 203Cr | 9436822 | 3944265 | 1905772 | 2787691 |
Angel | 1.88% | 11.5Cr | 7 | 3 | 8 | 7 |
Other People | 10.45% | 62.9Cr | 1483600 | 4752166 | 8159048 | 1856569 |
ESOP Pool | 1.15% | 6.92Cr | 8 | 8 | 4 | 8 |
Total | 99.97% | 602Cr | 4480120 | 8229538 | 8163103 | 4992856 |
To unlock detailed Cap Table of Wonderchef Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Wonderchef's Shareholding
Wonderchef's Investments and acquisitions
Wonderchef has made no investments or acquisitions yet.
Reports related to Wonderchef
Here is the latest report on Wonderchef's sector:
News related to Wonderchef
Filter this listMedia has covered Wonderchef for a total of 2 events in the last 1 year, 1 of them has been about company updates.
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India’s retail industry may gain as Trump’s tariffs singe Chinese exportsIndiatimes•Apr 21, 2025•Univision, Wonderchef
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Business Wonderchef Expands Southern Presence with 30th Exclusive Store, Plans to Double EBOs by 2026Media Bulletins•Mar 12, 2025•Wonderchef
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Cookware maker Wonderchef's Ravi Saxena on IPO plans, expansion and moreVCCircle•Sep 13, 2024•Wonderchef
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India’s Wonderchef plans $10m investment for global expansionRetail Insight Network•Jul 16, 2024•Wonderchef
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Wonderchef opens its 28th Exclusive Store in India, sets sights on 50 by 2025Business News This Week•Jun 11, 2024•Wonderchef
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Wonderchef Introduces Chef Magic, an Automated All-in-One Kitchen RobotDataquest•Jun 06, 2024•Wonderchef
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