Wootag - About the company
Wootag is a series A company based in Singapore (Singapore), founded in 2014 by Rajgopal Sunder. It operates as a Cloud-based interactive and shoppable video platform for online businesses. Wootag has raised $4.4M in funding from investors like SPRING Singapore, Wavemaker Partners and Cornerstone Ventures. The company has 8 active competitors, including 2 funded and 1 that has exited. Its top competitors include companies like Sarafan Technology, Spott and SHOPLIVE.
Company Details
Cloud-based interactive and shoppable video platform for online businesses. It creates shoppable videos for multi-channel retailers & brands. It also allows brands & retailers to customize product content as per their requirements. Clients include Unilever, Ford, Nestle, and others. Pricing depends on the package and the number of features.
- Website
- wootag.com
- Social
- Registered Address
- CARPENTER STREET, Singapore, 59915
Key Metrics
Founded Year
2014
Location
Singapore, Singapore
Stage
Series A
Total Funding
$4.4M in 2 rounds
Latest Funding Round
Investors
Ranked
1st among 8 active competitors
Annual Revenue
$0 - $1M as on Dec 31, 2022
Employee Count
19 as on Aug 31, 2026
Legal entities associated with Wootag
Wootag is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
WOOT UEN: 53367310X , Singapore, Deadpooled | Jul 25, 2017 | - | - | |
WOOTAG PTE. LTD. UEN: 201328531D , Singapore, Active | Oct 22, 2013 | $0 - $1M (As on Dec 31, 2022) | - |
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Wootag's funding and investors
Wootag has raised a total funding of $4.4M over 2 rounds. Its first funding round was on Oct 04, 2017. Its latest funding round was a Series A round on Jan 11, 2022 for $*****. 3 investors participated in its latest round. Wootag has 10 institutional investors and 4 angel investors.
Here is the list of recent funding rounds of Wootag:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 11, 2022 | 6849619 | Series A | 1904533 | 8313681 | 7009702 | 2962846 |
Oct 04, 2017 | 1115739 | Seed | 4978777 | 2139386 | 3162060 |
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Wootag's founders and board of directors
Founder? Claim ProfileThe founders of Wootag is Rajgopal Sunder.
Here are the details of Wootag's key team members:
- Rajgopal Sunder: Founder & CEO of Wootag. They serve on the board of 1 company.
Wootag's Board of Directors
Wootag's board has 2 active members. Rajgopal Sunder is part of team and Eu Yee Fong Clifford is independent board member.Here is the list of Wootag's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 12y 10m | |
bauwqsw | Investor | - | Past | 4y 2m |
apfqstf | Investor | - | Past | 5y 2m |
Independent board member | - | Current | 9y 4m | |
zttvtux | Independent board member | - | Past | 5y 4m |
View details of Wootag's Founder profiles and Board Members
Wootag's employee count trend
Wootag has 19 employees as of Aug 26. Here is Wootag's employee count trend over the years:
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Wootag's Competitors and alternates
Top competitors of Wootag include Sarafan Technology, Spott and SHOPLIVE. Here is the list of Top 10 competitors of Wootag, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Cloud-based interactive and shoppable video platform for online businesses | $4.4M | 39/100 | ||
2nd | _1558066459045.png?devicePixelRatio=2&height=30&width=30){kind=logo} Sarafan Technology 2016, New York City (United States), Series A | AI-based shoppable video advertising platform | $1.1M | 36/100 | |
3rd | AI-based software solution to create shoppable content | - | 34/100 | ||
4th | Provider SaaS platform offering live commerce for businesses | - | 33/100 | ||
5th | Provider of live commerce solutions for e-commerce businesses | - | - | 27/100 | |
6th | Platform enabling live shopping experiences with increased accessibility through live captions | - | - | 25/100 | |
7th | Provider of suite solution for online businesses | - | - | 24/100 | |
8th | Provider of video production platform for e-commerce | - | - | 16/100 | |
9th | Provider of video commerce solutions for e-commerce businesses | - | - | 16/100 | |
10th |  UseTag 2019, Clydebank (United Kingdom), Deadpooled | Cloud-based e-commerce tool to create shoppable content | - | - | 15/100 |
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Wootag's Investments and acquisitions
Wootag has made no investments or acquisitions yet.
Reports related to Wootag
Here is the latest report on Wootag's sector:
News related to Wootag
•
Lemma strengthens sales team with hires across Mumbai, Delhi, and Bengaluru
BestMediaInfo•Jun 19, 2025•Lemma, Fashion Entrepreneur Fund, Wootag, Tata Play and 1 other
•
Wootag Ads appoints Vishal Sinha as Country Head and VP- Ad SalesBestMediaInfo•Jan 17, 2024•Wootag, ShareChat
•
•
Cornerstone, Wavemaker join $1.7m round of interactive video platformTech in Asia•Jan 11, 2022•Wootag, Cornerstone Venture Partners Fund, Wavemaker Partners, WaveMaker
•
•
Video analytics platform Wootag closes $2.7m pre-Series A roundDeal Street Asia•Oct 04, 2017•Wootag, Wavemaker Partners, SPRING Singapore
•
AdSpark links with Tracx and Wootag to elevate advertising landscape in PH - HardwareZone.com.phHardwareZone•Jun 27, 2017•AdSpark, Wootag, Tracx
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