About Hellen's Rock Capital
Hellen's Rock Capital is a venture capital firm located in Bucharest, Romania. As of Jul 2024, Hellen's Rock Capital has invested in 6 companies. It primarily invests in Seed round in Australia based startups. Its investments are spread across a wide range of sectors from High Tech to Blockchain Technology and Enterprise Applications. Most recently it participated in the $***** Series A round of GoJoe A lot of funds co-invest with Hellen's Rock Capital, with names like Michael Carrick sharing a substantial percentage of its portfolio. Hellen's Rock Capital has team of 6 people including 4 partners.Key Metrics
Team Members
Portfolio Count
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Seed
Hellen's Rock Capital's List of Top Investments
Hellen's Rock Capital has a portfolio of 6 companies. Their most notable investments are in Rolla and The Zero Fund.Their portfolio spans across Australia, Bosnia And Herzegovina, France and 3 more locations. They have invested in High Tech, Blockchain Technology, Enterprise Applications and 7 other sectors, across stages such as Seed stage. Here is the list of top investments by Hellen's Rock Capital:
1. GoJoe
Provider of a platform for team-based health and wellbeing challenges. The platform offers tools for employees to connect, train, and compete in various activities. It provides features for data reporting, interactive maps, and rewards. The platform aims to consolidate benefits, promote culture, and boost health and wellbeing.
Key facts about GoJoe
- Founded Year: 2018
- Location: London (United Kingdom)
- Valuation: $*****
- Stage: Series A
- Total Funding till date: $6.14M
- Employee Count: 30 as on Jul 31, 2026
- Investors: Venrex, Hellen's Rock Capital and 25 Others
- Latest Funding Round: Series A, Jul 08, 2024, $*****
- Highlight: Editors' Pick

2. Licenseware
Cloud based software asset management solution provider. It is a platform for software license management applications that provides software as a service. It automates manual analysis processes and extracts critical information to reduce costs and manage risk.
Key facts about Licenseware
- Founded Year: 2020
- Location: Bucharest (Romania)
- Stage: Seed
- Total Funding till date: $2.66M
- Employee Count: 17 as on Jul 31, 2026
- Investors: Acequia Capital, Hellen's Rock Capital and 11 Others
- Latest Funding Round: Seed, Jul 08, 2026, $*****
- Highlight: Editors' Pick
3. Rolla
Rolla is provider of an app for activity tracking and for indoor exercises. The app helps their users in tracking, competing, and challenging the working out, both outdoors and indoors. These apps offered by the company are Rolla One and Rolla World. The app is currently in beta stage of development.
Key facts about Rolla
- Founded Year: 2020
- Location: Mostar (Bosnia And Herzegovina)
- Stage: Seed
- Total Funding till date: $6.91M
- Employee Count: 37 as on Jul 31, 2026
- Investors: Hellen's Rock Capital and 2 Others
- Latest Funding Round: Seed, Aug 03, 2023, $*****
- Highlight: Editors' Pick
Developer of 3D space planning software for office leasing teams. The platform offers interactive test fits and immersive walkthroughs. It helps stakeholders align in one link and make revisions faster. The software provides solutions for real estate consultants.
Key facts about Bright Spaces
- Location: Collingwood (Australia)
- Stage: Seed
- Total Funding till date: $3.94M
- Employee Count: 36 as on Jul 31, 2026
- Investors: PI LABS, Axeleo Capital and 11 Others
- Latest Funding Round: Seed, Dec 04, 2023, $*****

5. collectID
Developer of technology connecting physical products with digital experiences for brands. The technology enables brands to digitize products and communicate with customers. It facilitates integration of physical and digital experiences. The technology allows brands to unlock revenue streams and acquire customer data.
Key facts about collectID
- Founded Year: 2017
- Location: Goldach (Switzerland)
- Stage: Seed
- Total Funding till date: $3.47M
- Employee Count: 13 as on May 31, 2026
- Investors: Venturelab, SBI Ven Capital and 10 Others
- Latest Funding Round: Seed, Feb 25, 2022, $*****
- Highlight: Editors' Pick
Hellen's Rock Capital's Year-on-Year Investment Trends
Hellen's Rock Capital has invested in 6 companies over the last 4 years, with an average of 1 new investment annually in the last 3 years. Its most recent first time investment was in Bright Spaces and most recent follow-on round was in GoJoe.Hellen's Rock Capital's Investments by Stage
Hellen's Rock Capital has made 6 investments in Seed stage with an average round size of $2.58M.Hellen's Rock Capital's Investments by Sector
Hellen's Rock Capital has a diverse portfolio, with companies operating in the Enterprise Applications, Blockchain Technology, Consumer, HealthTech and High Tech. Notably, it has invested in 6 Tech companies, 5 Enterprise (B2B) companies, 5 Software companies and at least 3 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
Enterprise Applications | 3 |
Blockchain Technology | 2 |
Consumer | 2 |
HealthTech | 2 |
High Tech | 2 |
Others | 9 |
Note: We have considered here, only first round of investments
Hellen's Rock Capital's Investments by Geography
Hellen's Rock Capital has made most investments in Australia (1), followed by Bosnia And Herzegovina where it has made 1 investment.Country | No. of Investments |
|---|---|
Australia | 1 |
Bosnia And Herzegovina | 1 |
France | 1 |
Romania | 1 |
Switzerland | 1 |
Others | 1 |
Note: We have considered here, only first round of investments
Hellen's Rock Capital's recent investments
Hellen's Rock Capital has not made any investment in 2026 so far.Here are the most recent investments by Hellen's Rock Capital:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Jul 08, 2024 | United Kingdom | Series A | 5717 | [+5] | |
Dec 04, 2023 | Australia | Seed | 3007 | [+5] | |
Aug 03, 2023 | Bosnia And Herzegovina | Seed | 7658 | [+1] | |
Mar 23, 2023 | United Kingdom | Seed | 6302 | [+2] | |
Feb 07, 2023 | France | Seed | 8278 | - |
Team profile of Hellen's Rock Capital
Hellen's Rock Capital has a team of 6 members including 4 Partners located in Romania and Austria. Hellen's Rock Capital's team does not sit on the board of any company as of now.Here is a list of all team members in Hellen's Rock Capital:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | - | - | ||
Partner | Bucharest | - | - | |
Partner | Vienna | - | ||
Partner | Bucharest | - |
Co-investors of Hellen's Rock Capital
Over the past 4 years, 32 investors have co-invested in Hellen's Rock Capital's portfolio companies. This includes funds and angels.
- Invested before Hellen's Rock Capital: Early Game Ventures, Fortech and 9 others have invested in rounds before Hellen's Rock Capital. There is 1 company where Early Game Ventures has invested before Hellen's Rock Capital and 1 company where Fortech has invested before Hellen's Rock Capital.
- Top Co-investors of Hellen's Rock Capital: 14 investors entered a company along with Hellen's Rock Capital. These include investors like Michael Carrick (1 company).
- Invested after Hellen's Rock Capital: A total of 7 investors have invested in Hellen's Rock Capital's portfolio after their investments. Top Investors include Venrex (1 company), Redrice Ventures (1 company) and AMROCK Ventures (1 company).
Recent News related to Hellen's Rock Capital
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Social fitness app backed by Michael Carrick wins £2.4mBusinessCloud•Jul 09, 2024•GoJoe, EY, Amazon, NatWest and 8 others
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Bosnian fitness tech Rolla raises €6.3M in a seed roundAIN.Capital•Aug 03, 2023•Rolla, Hellen's Rock Capital
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GoJoe Raises £1.2M in FundingFinSMEs•Mar 24, 2023•GoJoe, Hellen's Rock Capital, Animoca Brands, Superbet
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French climate fintech Zero Fund raises €400,000Tech.eu•Feb 07, 2023•The Zero Fund, Hellen's Rock Capital
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CHF 3.2 million seed funding for CollectIDStartupticker•Feb 28, 2022•collectID, SeventySix Capital, Hellen's Rock Capital
