About Helpful Capital
Helpful Capital is a venture capital firm founded in 2016. It is primarily based out of New York City, United States. It primarily invests in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Food and Agriculture Tech and Retail. Overall, Helpful Capital portfolio has seen 5 acquisitions including key companies like TripleLift, EasyPost and Nativo.Key Metrics
Portfolio Count
Portfolio Sectors
Portfolio Locations
Helpful Capital's List of Top Investments
Helpful Capital has a portfolio of 11 companies. Their most notable investments include Tala and TripleLift.Their portfolio spans across and United States. They have invested in Enterprise Applications, Food and Agriculture Tech, Retail and 9 other sectors. Here is the list of top investments by Helpful Capital:
1. Tala
Provider of financial infrastructure and credit decision models. This entity develops risk intelligence and underwriting engines designed to facilitate access to credit. The technology utilizes behavioral data to assess creditworthiness and enable financial transactions through digital interfaces.
Key facts about Tala
- Founded Year: 2011
- Location: Santa Monica (United States)
- Valuation: $*****
- Stage: Series E
- Total Funding till date: $346M
- Employee Count: 906 as on Sep 30, 2026
- Investors: Western Technology Investment, Founders Circle Capital and 51 Others
- Latest Funding Round: Conventional Debt, Mar 20, 2025, $*****
- Highlight: Editors' Pick
2. TripleLift
Provider of technology solutions for advertisers and publishers to scale ads. The company offers creative technology that transforms standard creative assets into engaging advertisements. These ads are optimized in real-time across web, CTV, and retail media. The business provides a platform that transforms creative potential into results for publishers, advertisers, and consumers.
Key facts about TripleLift
- Founded Year: 2012
- Location: New York City (United States)
- Stage: Acquired
- Total Funding till date: $20.6M
- Employee Count: 365 as on Aug 31, 2026
- Investors: Digital Economy Ventures, Inovia Capital and 12 Others
- Latest Funding Round: Series B, Jun 11, 2015, $*****
- Highlight: Acquired
3. Abra
Abra provides an app-based platform for trading cryptocurrencies. It provides services such as crypto asset trading, cryptocurrency buying, and selling, cryptocurrency exchange, and more. It also allows for investments in both fiat and cryptocurrency funds. The app is available for both iOS and Android.
Key facts about Abra
- Founded Year: 2014
- Location: Mountain View (United States)
- Stage: Series C
- Total Funding till date: $90M
- Employee Count: 186 as on Mar 31, 2026
- Investors: Adams Street Partners, Anthem Venture Partners and 49 Others
- Latest Funding Round: Series C, Sep 15, 2021, $*****
- Highlight: Editors' Pick
4. EasyPost
Provider of shipping API suite and related shipping management tools. The company offers tools for address verification, insurance, tracking, and white-label shipping. It provides solutions for enterprises, small businesses, e-commerce platforms, and fulfillment integrations. The company also offers consulting and professional services, along with resources such as documentation, support, and case studies.
Key facts about EasyPost
- Founded Year: 2012
- Location: San Francisco (United States)
- Stage: Acquired
- Total Funding till date: $3.85M
- Employee Count: 357 as on Aug 31, 2026
- Investors: Section Partners, TTC and 32 Others
- Latest Funding Round: Seed, Feb 15, 2014, $*****
- Highlight: Acquired
5. Nativo
Nativo is an advertising technology platform for brand advertisers and publishers to scale, automate, and measure native ads. For media companies, it provides a native technology stack to sell, deploy, and optimize native ads across their websites. For publishers, it provides an integrated ad serving solution to support programmatic media buying. Its Dynamic Creative Optimization(DCO) technology allows users to monitor and optimize the content. For advertisers, it provides metrics to measure the performance of advertising campaigns and provides a catalog of native ad formats and premium publisher-direct inventory. Major clients include Amazon, IBM, Verizon, Wells Fargo, UPS, and General Motors.
Key facts about Nativo
- Founded Year: 2010
- Location: Los Angeles (United States)
- Stage: Acquired
- Total Funding till date: $80.9M
- Employee Count: 62 as on Aug 31, 2026
- Investors: Western Alliance Bank, Advance Venture Partners and 10 Others
- Latest Funding Round: Series C, Apr 18, 2023, $*****
- Highlight: Acquired
Acquired companies in Helpful Capital's Portfolio
5 companies from Helpful Capital's portfolio have been acquired. The most recent acquisition was Nativo in Nov 2025 by Life360 for $*****.Here are Helpful Capital's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Nov 10, 2025 | - | - | 7969 | |
Sep 22, 2022 | - | - | 6501 | |
Mar 29, 2021 | - | - | 8774 | |
Mar 20, 2020 | - | - | 8534 | |
Feb 11, 2018 | - | - | 6454 |
