TripleLift - About the company
TripleLift is an acquired company based in New York City (United States), founded in 2012 by Shaun Zacharia. It operates as a Provider of technology solutions for advertisers and publishers to scale ads. TripleLift has raised $20.6M in funding from Entrepreneurs Roundtable Accelerator. The company has 720 active competitors, including 61 funded and 28 that have exited. Its top competitors include companies like Adobe, Goldcast and Runway.
Company Details
Provider of technology solutions for advertisers and publishers to scale ads. The company offers creative technology that transforms standard creative assets into engaging advertisements. These ads are optimized in real-time across web, CTV, and retail media. The business provides a platform that transforms creative potential into results for publishers, advertisers, and consumers.
- Website
- triplelift.com
Key Metrics
Founded Year
2012
Location
New York City, United States
Stage
Acquired
Total Funding
$20.6M in 5 rounds
Latest Funding Round
Investors
Ranked
6th among 720 active competitors
Employee Count
361 as on Jul 31, 2026
Investment & Acquisitions
Exit Details
Acquired by Vista Equity Partners (Mar 29, 2021)
Legal entities associated with TripleLift
TripleLift is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
TRIPLELIFT INDIA PRIVATE LIMITED CIN: U72900PN2022FTC215786 , India, Active | Oct 31, 2022 | ₹10 - ₹50 Cr (As on Mar 31, 2025) | - | |
TRIPLE LIFT, INC. CIN: 5091988 , United States, Active | Jan 05, 2012 | - | 285 (As on Dec 31, 2021) | - |
TripleLift's acquisition details
TripleLift got acquired by Vista Equity Partners on Mar 29, 2021.
Click here to take a look at TripleLift's acquisition in detail
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TripleLift's funding and investors
TripleLift has raised a total funding of $20.6M over 5 rounds. Its first funding round was on Jan 09, 2012. Its latest funding round was a Series B round on Jun 11, 2015 for $*****. 5 investors participated in its latest round. TripleLift has 12 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of TripleLift:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 11, 2015 | 3512839 | Series B | 3608302 | 9256128 | 5467002 | 7030352 |
Mar 05, 2014 | 6881805 | Series A | 5081133 | 9151189 | 5608014 | |
Dec 06, 2013 | 1073527 | Series A | 2249205 | 5463056 | 5056505 | 5841289 |
View details of TripleLift's funding rounds and investors
TripleLift's founders and board of directors
Founder? Claim ProfileThe founders of TripleLift is Shaun Zacharia.
Here are the details of TripleLift's key team members:
- Shaun Zacharia: Co-Founder of TripleLift and founder of 1 other company.
View details of TripleLift's Founder profiles and Board Members
TripleLift's employee count trend
TripleLift has 361 employees as of Jul 26. Here is TripleLift's employee count trend over the years:
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TripleLift's Competitors and alternates
Top competitors of TripleLift include Adobe, Goldcast and Runway. Here is the list of Top 10 competitors of TripleLift, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Adobe 1982, San Jose (United States), Public | AI powered marketing creative management and customer journey management platform | - | 81/100 | |
2nd | Goldcast 2020, Cambridge (United States), Acquired | Cloud based platform offering virtual event management solutions | $42M | 71/100 | |
3rd | Runway 2018, New York City (United States), Series E | Developer of artificial intelligence tools for image and video generation | $860M | 69/100 | |
4th | Air Ops 2021, San Francisco (United States), Series B | Provider of a platform for content optimization and AI search visibility | $62.5M | 67/100 | |
5th | CreativeX 2015, New York City (United States), Series B | Ad creative analytics solution provider | $35M | 67/100 | |
6th | TripleLift 2012, New York City (United States), Acquired | Provider of technology solutions for advertisers and publishers to scale ads | $20.6M | 66/100 | |
7th | Vidmob 2015, New York City (United States), Series D | Cloud based creative marketing and advertising platform | $210M | 65/100 | |
8th | Segwise 2023, Lewes (United States), Seed | Developer of artificial intelligence agents for creative analytics and generation | $1.87M | 64/100 | |
9th | Provider of AI agents for advertising creative, targeting, and optimization | $3.47M | 62/100 | ||
10th | Pencil 2018, London (United Kingdom), Acquired | AI based tool for ad creatives management | $4.1M | 61/100 |
Looking for more details on TripleLift's competitors? Click here to see the top ones
TripleLift's Investments and acquisitions
TripleLift has acquired 1plusX. TripleLift has not made any investments as of now.Reports related to TripleLift
Here is the latest report on TripleLift's sector:
News related to TripleLift
Media has covered TripleLift for a total of 8 events in the last 1 year, 7 of them have been about company updates.
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TripleLift Showcases Offsite Retail Media Success Across Diverse IndustriesPR Newswire•Jun 22, 2026•TripleLift
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A new IT system in consultancy? Consider these 10 supplier factorsConsultancy•Oct 15, 2025•TripleLift
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TripleLift Names Dave Helmreich as Chief Executive OfficerMarTech Series•Feb 12, 2025•TripleLift, Innovid
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