About Unknown Group
Unknown Group is a venture capital firm founded in 2008. It is primarily based out of The Hague, Netherlands. As of Feb 2024, Unknown Group has invested in 30 companies. It primarily invests in Seed round in Netherlands based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to High Tech and Retail. Most recently it participated in the $***** Seed round of Akela Overall, Unknown Group portfolio has seen 3 acquisitions, namely Lala Land, Tendopay and JustPremium. A lot of funds co-invest with Unknown Group, with names like Thorsten Koch sharing a substantial percentage of its portfolio. Unknown Group has team of 37 people including 7 partners.Key Metrics
Team Members
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Seed & Series A
Portfolio Soonicorns
Unknown Group's List of Top Investments
Unknown Group has a portfolio of 30 companies. Their most notable investments are in Burgs Foods and Lala Land.Their portfolio spans across Netherlands, Israel, United Kingdom and 2 more locations. They have invested in Enterprise Applications, High Tech, Retail and 18 other sectors, across stages such as Seed, Series A stages. Here is the list of top investments by Unknown Group:1. GumGum
Advertisement management platform for businesses. It offers a platform that enables advertisers to place and analyze video, image, and text ads to ensure contextual relevance and target the audience. It allows publishers to deliver ad units across ad servers. It supports multiple ad formats such as inimage, inscreen, CTV, OTT, etc.
Key facts about GumGum
- Founded Year: 2007
- Location: Santa Monica (United States)
- Valuation: $*****
- Stage: Series E
- Total Funding till date: $134M
- Employee Count: 547 as on May 31, 2026
- Investors: NewView Capital, Goldman Sachs Investment Partners and 10 Others
- Latest Funding Round: Series E, Apr 13, 2021, $*****
- Highlight: Editors' Pick
2. Lala Land
Provider of AI-enabled image generation solution for fashion retail. The solution helps fashion brands and retailers to generate catalogs ready on model images through its proprietary AI technology. It also developed a full-stack fashion supply chain solution provider with services and products that help organizations with designing products, virtual sampling, catalog imagery, on-model imagery, and other solutions.
Key facts about Lala Land
- Founded Year: 2018
- Location: Amsterdam (Netherlands)
- Stage: Acquired
- Total Funding till date: $2.24M
- Employee Count: 88 as on May 31, 2026
- Investors: asif, Unknown Group and 3 Others
- Latest Funding Round: Seed, Jun 10, 2022, $*****
- Highlight: Acquired
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3. Tendopay
App-based solution for point of sale financing. It offers an installment plan solution that enables users to buy and pay later for online purchases. While making an online purchase, users can choose TendoPay as the payment option. The purchase is split into installments on a schedule based on the user's requirements. It offers flexible purchase limits. The application is available on the Android and iOS platforms.
Key facts about Tendopay
- Founded Year: 2018
- Location: Manila (Philippines)
- Stage: Acquired
- Total Funding till date: $150K
- Employee Count: 107 as on May 31, 2026
- Investors: Crestone Venture Capital, Iterative and 1 Other
- Latest Funding Round: Seed, Jun 01, 2020, $*****
- Highlight: Acquired
4. NAÏF
Naif Care is a manufacturer of natural skin care products. Products include night creams, lotions, cleansers, shower gels, scrubs, etc. The firm also offers hair care products such as shampoos and conditioners. The products are sold globally via its online store.
Key facts about NAÏF
- Founded Year: 2013
- Location: The Hague (Netherlands)
- Stage: Series B
- Total Funding till date: $26.8M
- Employee Count: 46 as on May 31, 2026
- Investors: DOEN Foundation, VenturesOne and 2 Others
- Latest Funding Round: Series B, Nov 14, 2023, $*****
Growers of edible insects. It is focused on developing industrial-scale rearing of grasshoppers. It claims to have completed full cycles of hatchery protocol. It plans to further forward integrate into the processing of harvested grasshoppers into shakes.
Key facts about Hargol FoodTech
- Founded Year: 2014
- Location: Netanya (Israel)
- Stage: Series A
- Total Funding till date: $3.7M
- Employee Count: 6 as on May 31, 2026
- Investors: Right Side Capital Management, Sirius Venture Capital and 8 Others
- Latest Funding Round: Series A, Jul 05, 2021, $*****
- Highlight: Editors' Pick
Unknown Group's Year-on-Year Investment Trends
Unknown Group has invested in 30 companies over the last 5 years, with an average of 1 new investment annually in the last 5 years. Its most recent first time investment was in Akela.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 0 | 0 | 0 |
2024 | 1 | 0 | 1 |
2023 | 0 | 0 | 0 |
2022 | 2 | 0 | 2 |
2021 | 5 | 0 | 5 |
Unknown Group's Investments by Stage
Unknown Group has made 7 investments in Seed stage with an average round size of $1.66M and 1 investment in Series A stage.Stage of entry | No. of Investments |
|---|---|
Seed | 7 |
Series A | 1 |
Note: We have considered here, only first round of investments
Unknown Group's Investments by Sector
Unknown Group has a diverse portfolio, with companies operating in the High Tech, Enterprise Applications, Consumer, Food and Agriculture Tech and Retail. Notably, it has invested in 21 Tech companies, 19 Enterprise (B2B) companies, 10 Software companies and at least 6 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
High Tech | 4 |
Enterprise Applications | 3 |
Consumer | 2 |
Food and Agriculture Tech | 2 |
Retail | 2 |
Others | 6 |
Note: We have considered here, only first round of investments
Unknown Group's Investments by Geography
Unknown Group has made most investments in Netherlands (4), followed by Israel where it has made 2 investments.Country | No. of Investments |
|---|---|
Netherlands | 4 |
Israel | 2 |
United Kingdom | 1 |
United States | 1 |
Note: We have considered here, only first round of investments
Unknown Group's recent investments
Unknown Group has not made any investment in 2026 so far.Here are the most recent investments by Unknown Group:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Feb 22, 2024 | Netherlands | Seed | 8609 | ||
Jun 10, 2022 | Netherlands | Seed | 5713 | [+1] | |
Mar 10, 2022 | Netherlands | Seed | 4896 | ||
Sep 16, 2021 | United States | Seed | 5878 | - | |
Jul 05, 2021 | Israel | Series A | 2196 | - |
Acquired companies in Unknown Group's Portfolio
3 companies from Unknown Group's portfolio have been acquired. The most recent acquisition was Lala Land in Jul 2025 by Browzwear for $*****.Here are Unknown Group's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Jul 25, 2025 | Jun 10, 2022 | Seed | 4988 | |
Dec 02, 2022 | - | - | 9662 | |
Aug 10, 2021 | - | - | 6099 |
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Team profile of Unknown Group
Unknown Group has a team of 37 members including 7 Partners and 18 Principals located in Netherlands, United States and 8 more locations. Unknown Group's team does not sit on the board of any company as of now.Here is a list of top team members in Unknown Group:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | - | - | ||
Partner | Pijnacker | - | ||
Partner | Jaipur | - | - | |
Partner | Bridgewater | - | - | |
Partner | Amsterdam | - | ||
Partner | Driebergen Rijsenburg | - | - | |
Partner | Amsterdam | - | - | |
Principal | Netherlands | - | ||
Principal | Randstad | - | ||
Principal | The Hague | - | ||
Principal | The Hague | - | - |
Co-investors of Unknown Group
Over the past 5 years, 14 investors have co-invested in Unknown Group's portfolio companies. This includes funds and angels.
- Invested before Unknown Group: asif, Sirius Venture Capital and 8 others have invested in rounds before Unknown Group. There is 1 company where asif has invested before Unknown Group and 1 company where Sirius Venture Capital has invested before Unknown Group.
- Top Co-investors of Unknown Group: 4 investors entered a company along with Unknown Group. These include investors like Thorsten Koch (1 company).
Recent News related to Unknown Group
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Denmark’s Wavepiston raises €900K to advance wave energy and water solutionsSilicon Canals•Mar 13, 2025•Wavepiston, Blue Line, Unknown Group, The Blue Line
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Dutch-based Akela Hub emerges from stealth, raises €1M for its AI-driven scouting platformSilicon Canals•Feb 22, 2024•Akela, Unknown Group
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Unknown Group’s Titaan opens its doors in The Hague for impact-driven entrepreneursSilicon Canals•Sep 08, 2023•Unknown-Spaces, Unknown Group
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Amsterdam’s Lalaland bags €2.1M from Orange Wings, Unknown Group and moreSilicon Canals•Jun 10, 2022•Lala Land, Orange Wings, Unknown Group
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