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JustPremium - About the company

JustPremium is an acquired company based in Amsterdam (Netherlands), founded in 2012 by Eric Visser. It operates as an Offer ad exchange for rich media ad formats. JustPremium has raised $1.77M in funding from Abn Amro. The company has 209 active competitors, including 14 funded and 26 that have exited. Its top competitors include companies like Criteo, 33Across and Rubicon Project.

Company Details

Justpremium offers programmatic buying and selling of online advertising space with real-time technologies. Advertisers can target specific consumer segments with justpremium ad formats like video wallpaper, video floor ad, lightbox ad, fish tank ad, and billboard push up. Just premium is connected to 32 demand-side platforms and has a presence in the Netherlands, Belgium, UK, Spain, and Germany.
Social
XFacebook
Email ID
*****@justpremium.com
Phone Number
+31 **********
Key Metrics
Founded Year
2012
Location
Amsterdam, Netherlands
Stage
Acquired
Total Funding
$1.77M in 1 round
Latest Funding Round
Investors
Ranked
Employee Count
10 as on Jul 31, 2026
Similar Companies
Exit Details
Acquired by GumGum (Aug 10, 2021)

JustPremium's acquisition details

JustPremium got acquired by GumGum on Aug 10, 2021.
Click here to take a look at JustPremium's acquisition in detail
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JustPremium's funding and investors

JustPremium has raised a total funding of $1.77M over 1 round. Its latest funding round was a Seed round on Dec 08, 2017 for $*****. 1 investor participated in its latest round. JustPremium has 3 institutional investors.

Here is the list of recent funding rounds of JustPremium:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 08, 2017
9057928
Seed
1074150
7657857
8774383
1003317
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JustPremium's founders and board of directors

Founder? Claim Profile
The founders of JustPremium is Eric Visser.
Here are the details of JustPremium's key team members:

JustPremium's employee count trend

JustPremium has 10 employees as of Jul 26. Here is JustPremium's employee count trend over the years:
Employee count trend for JustPremium
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JustPremium's Competitors and alternates

Top competitors of JustPremium include Criteo, 33Across and Rubicon Project. Here is the list of Top 10 competitors of JustPremium, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Criteo
Criteo
2005, Paris (France), Public
Provider of commerce media platform connecting marketers and media owners
$60M
75/100
2nd
Logo for 33Across
33Across
2007, New York City (United States), Series C
Publisher monetization and revenue platform
$25.7M
62/100
3rd
Logo for Rubicon Project
Rubicon Project
2007, Los Angeles (United States), Public
Provides a platform for buying and selling ad inventory
$60M
61/100
4th
Logo for DoubleClick By Google
DoubleClick By Google
1996, New York City (United States), Acquired
Integrated advertising and analytics platform for deeper customer insights and better results
-
58/100
5th
Logo for Sharethrough
Sharethrough
2008, Montreal (Canada), Acquired
Provider of omnichannel advertising exchange platform, enhancing ad experience and performance
$61M
57/100
6th
Logo for NYiax
NYiax
2016, New York City (United States), Acquired
Platform offering ad exchange software
$24.3M
52/100
7th
Logo for Geniee
Geniee
2010, Shinjuku City (Japan), Public
Offers SSP and ad exchange
$1.98M
49/100
8th
Logo for Adslot
Adslot
1975, South Melbourne (Australia), Public
Provider of platform for direct digital media trading and workflow automation
$300K
-
45/100
9th
Logo for BrightRoll
BrightRoll
2006, San Francisco (United States), Acquired
Trusted guide providing best-in-class services and solutions for growth
$50.2M
45/100
10th
Logo for Xandr
Xandr
2018, New York City (United States), Acquired
Platform offering TV ad exchange software
-
-
45/100
18th
Logo for JustPremium
JustPremium
2012, Amsterdam (Netherlands), Acquired
Offer ad exchange for rich media ad formats
$1.77M
39/100
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Looking for more details on JustPremium's competitors? Click here to see the top ones

JustPremium's Investments and acquisitions

JustPremium has made no investments or acquisitions yet.

Reports related to JustPremium

Here is the latest report on JustPremium's sector:

News related to JustPremium

lockFilter this list
•
Cavai appoints Kate Lyons as VP, US EastICrowdNewswire•Mar 30, 2022•Cavai, JustPremium
•
Introducing a New Way of Brand Advertising on MobileJustPremium•Sep 13, 2018•JustPremium
•
JustPremium launches “Rich Video” product suiteBusiness Wire•Mar 19, 2018•JustPremium
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