Where is 12Play located?

12Play is headquartered in Kuala Lumpur, Malaysia.

How many employees does 12Play have?

As of May 31, 2026, the latest employee count at 12Play is 3.

Is 12Play a funded company?

12Play is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does 12Play rank among its competitors?

12Play ranks 2686th amongst 17574 active competitors, of which 133 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Midnite, which secured $35M in Jan, 2026.

Who are the top competitors of 12Play?

12Play's top competitors include Fanatics, Baazi Games and Splash Sports. Among them, Midnite secured the most recent funding round in January, 2026.

12Play - 2026 Company Profile & Competitors

Company Details

An online casino platform that offers a range of gambling games. The company offers a range of gaming options, including live casino, sports betting, slots, and esports. It also provides 3D lottery and fishing games.

Key Metrics

Founded Year

2019

Location

Kuala Lumpur, Malaysia

Stage

Unfunded

Ranked

2686^th among 17574 active competitors

Employee Count

3 as on May 31, 2026

Similar Companies

Baazi Games & 9699 more

View 12Play's full profile

12Play has not raised any funding rounds yet.

12Play's employee count trend

12Play has 3 employees as of May 26. Here is 12Play's employee count trend over the years:

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Top competitors of 12Play include Fanatics, Baazi Games and Splash Sports. Here is the list of Top 10 competitors of 12Play, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Fanatics 2011, New York City (United States), Series G	Provider of licensed sports merchandise, collectibles, and betting platforms	$4.85B	Silver Lake, Fidelity Investments & 26 others	79/100
2nd	Baazi Games 2014, Delhi (India), Series B	Operator of online poker and sports prediction gaming solutions	$11.3M	Psm Group, East Eight Six Advisors & 9 others	67/100
3rd	Splash Sports 2021, Sacramento (United States), Series B	Operator of peer to peer gaming contests for sports fans	$28.6M	Counterview, Erik Seidel & 16 others	67/100
4th	William Hill 1934, London (United Kingdom), Acquired	App-based online gambling platform offering multi-category games	-	Treasury, AAIC Ventures & 4 others	65/100
5th	bet365 2001, Stoke on Trent (United Kingdom), Acqui-Hired	Provider of an online sports betting platform for multiple sports	-	Tenaya Capital, Lightspeed Venture Partners ... & 7 others	65/100
6th	California Lottery 1984, Sacramento (United States), Unfunded	App-based lottery platform	-	-	64/100
7th	Midnite 2015, London (United Kingdom), Series C	Esports betting platform for players	$75M	The Raine Group, Makers Fund & 21 others	63/100
8th	Lottery 2015, Austin (United States), Public	Online gambling platform offering lottery-based games	$20M	500 Global, Aurum Partners & 27 others	63/100
9th	Betfair Group 2000, London (United Kingdom), Acquired	Online sports betting exchange	-	SoftBank Capital, Episode 1 Ventures & 7 others	62/100
10th	Superbet 2008, Bucharest (Romania), Series B	Online gambling platform	$196M	Blackstone, HKK Partners & 1 others	62/100
2686th	12Play 2019, Kuala Lumpur (Malaysia), Unfunded	An online casino platform that offers a range of gambling games	-	-	17/100