Anzu - About the company
Anzu is a series B company based in Tel Aviv (Israel), founded in 2017 by Itamar Benedy. It operates as a Provider of in-game advertising solutions for advertisers and game developers. Anzu has raised $83.5M in funding from investors like BITKRAFT Ventures, HTC Corporation and Emmis Communications, with a current valuation of $*****. The company has 95 active competitors, including 18 funded and 15 that have exited. Its top competitors include companies like Chartboost, Super League and NativeX.
Company Details
Provider of in-game advertising solutions for advertisers and game developers. It offers a platform for integrating non-disruptive advertisements into mobile, PC, and console games. The platform enables advertisers to reach gamers through in-game ads that complement the gaming experience. It also helps game developers monetize their games while respecting gameplay.
- Website
- www.anzu.io/
- Email ID
- *****@anzu.io
- Registered Address
- 15-19 BLOOMSBURY WAY,LONDON,UNITED KINGDOM,WC1A 2TH
Key Metrics
Founded Year
2017
Location
Tel Aviv, Israel
Stage
Series B
Total Funding
$83.5M in 5 rounds
Latest Funding Round
Post Money Valuation
$***** as on Jun 16, 2025
Investors
Ranked
3rd among 95 active competitors
Employee Count
78 as on Sep 30, 2026
Similar Companies
Legal entities associated with Anzu
Anzu is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
ANZU VIRTUAL REALITY UK LIMITED CIN: 14634578 , United Kingdom, Active | Feb 01, 2023 | - | 10 (As on Dec 31, 2024) |
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Anzu's funding and investors
Anzu has raised a total funding of $83.5M over 5 rounds. Its first funding round was on Aug 06, 2019. Its latest funding round was a Series B round on Jun 16, 2025 for $*****. 1 investor participated in its latest round. Anzu has 19 institutional investors and 2 angel investors.
Here is the list of recent funding rounds of Anzu:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 16, 2025 | 1820651 | Series B | 1480369 | 7929520 | 4610565 | 9149853 |
Jun 28, 2023 | 7169668 | Series B | 8835696 | 1966071 | 9901467 | |
Mar 31, 2022 | 6054023 | Series B | 8231761 | 1408106 |
View details of Anzu's funding rounds and investors
Anzu's founders and board of directors
Founder? Claim ProfileThe founders of Anzu is Itamar Benedy. Itamar Benedy is the CEO of Anzu.
Here are the details of Anzu's key team members:
- Itamar Benedy: Co-Founder & CEO of Anzu. Contact Info: 1 email address
View details of Anzu's Founder profiles and Board Members
Anzu's employee count trend
Anzu has 78 employees as of Sep 26. Here is Anzu's employee count trend over the years:
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Anzu's Competitors and alternates
Top competitors of Anzu include Chartboost, Super League and NativeX. Here is the list of Top 10 competitors of Anzu, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Chartboost 2011, San Francisco (United States), Acquired | Ads monetization platform based on mobile games | $21M | 59/100 | |
2nd | Super League 2014, Santa Monica (United States), Public | Provider of networks of games, monetization tools and content channels | $34.6M | 58/100 | |
3rd | Provider of in-game advertising solutions for advertisers and game developers | $83.5M | 55/100 | ||
4th | NativeX 2000, Sartell (United States), Acquired | Demand side platform for enterprises | $320K | 56/100 | |
5th | Platform offering ad network software | $8M | 54/100 | ||
6th | Adtech network providing mobile advertising and mobile app monetization solutions | $103M | 54/100 | ||
7th | StreamLayer 2018, Chicago (United States), Series A | Video content management and monetization solutions provider | $15.3M | 51/100 | |
8th | AdInMo 2017, Edinburgh (United Kingdom), Seed | In game advertising platform | $8.18M | 50/100 | |
9th | Mobivity 2007, Chandler (United States), Acquired | Marketing tool for multi-channel restaurants | - | 50/100 | |
10th | FGL 2008, Santa Monica (United States), Seed | Platform for game developers to find publishers | $1.47M | 49/100 |
Looking for more details on Anzu's competitors? Click here to see the top ones
Anzu's Investments and acquisitions
Anzu has made no investments or acquisitions yet.
Reports related to Anzu
Here is the latest report on Anzu's sector:
News related to Anzu
Media has covered Anzu for a total of 4 events in the last 1 year, 1 of them has been about company updates and 1 about partnerships.
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Anzu partners with Playgama to bring intrinsic in-game ads to web gamesPocket Gamer•Nov 19, 2025•Playgama, Anzu
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Anzu and Claritas partner to offer improved attribution metrics for in-game adsPocket Gamer•Mar 27, 2025•Claritas, Anzu
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Anzu and dentsu partner to advance intrinsic in-game advertising with "contextually relevant campaigns"Pocket Gamer•Jun 17, 2024•Anzu, Dentsu
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Stagwell and Anzu collaborate for better in-game experienceSeeking Alpha•Jun 17, 2024•Stagwell Global, Anzu
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Anzu, IAS launch first 3D in-game media quality validation solutionAdgully•Jul 14, 2023•Anzu, Integral Ad Science
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ANZU Raises $65 Million for in-game advertising SolutionsCAESARS INTERACTIVE ENTERTAINMENT (UK) LIMITED•Jun 28, 2023•Anzu, Emmis Communications, PayPal
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