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Atolls - About the company

Atolls is a series D company based in Munich (Germany), founded in 2012 by Andreas Fruth and Gerhard Trautmann. It operates as an Operator of digital shopping destinations connecting consumers and brands. Atolls has raised $25M in funding from investors like RTP Global, M6 Group and Rocket Internet. The company has 70 active competitors, including 3 funded and 6 that have exited. Its top competitors include companies like ameo, Fyrfeed and Hashtag You.

Company Details

Operator of digital shopping destinations connecting consumers and brands. It builds and operates online platforms that facilitate smart spending decisions for consumers. These platforms provide access to deals, discounts, and product information, connecting consumers with relevant offers. It connects brands with target audiences, driving revenue for its retail partners. The company also offers solutions for publishers, integrating commerce content into their publications.
Website
atolls.com
Email ID
*****@atolls.com
Phone Number
+49 **********
Key Metrics
Founded Year
2012
Location
Munich, Germany
Stage
Series D
Total Funding
$25M in 3 rounds
Latest Funding Round
Investors
Ranked
Annual Revenue
€100M - €500M as on Dec 31, 2023
Employee Count
936 as on Jul 31, 2026
Investment & Acquisitions
Similar Companies
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Atolls's funding and investors

Atolls has raised a total funding of $25M over 3 rounds. Its first funding round was on Oct 19, 2017. Its latest funding round was a Series D round on Feb 05, 2020 for $*****. 5 investors participated in its latest round. Atolls has 8 institutional investors.

Here is the list of recent funding rounds of Atolls:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Feb 05, 2020
5205231
Series D
1263642
6452660
1448598
7684480
Oct 19, 2017
3145712
Conventional Debt
3526334
2387683
5065432
Oct 19, 2017
7735789
Series C
4267606
4552204
9215452
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Atolls' founders and board of directors

Founder? Claim Profile
The founders of Atolls are Andreas Fruth and Gerhard Trautmann. Gerhard Trautmann is the CEO of Atolls.
Here are the details of Atolls' key team members:

Atolls' employee count trend

Atolls has 936 employees as of Jul 26. Here is Atolls's employee count trend over the years:
Employee count trend for Atolls
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Atolls's Competitors and alternates

Top competitors of Atolls include ameo, Fyrfeed and Hashtag You. Here is the list of Top 10 competitors of Atolls, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Atolls
Atolls
2012, Munich (Germany), Series D
Operator of digital shopping destinations connecting consumers and brands
$25M
54/100
2nd
Logo for ameo
ameo
2015, Hamburg (Germany), Acquired
Advertising services company specializing in Amazon marketing strategies and performance marketing
-
31/100
3rd
Logo for Fyrfeed
Fyrfeed
2021, Berlin (Germany), Seed
Provider of B2B content strategy, creation, and analysis services
$2.1M
31/100
4th
Logo for Hashtag You
Hashtag You
2018, Berlin (Germany), Seed
Provider of influencer marketing services
-
31/100
5th
Logo for Sovendus
Sovendus
2008, Karlsruhe (Germany), Acquired
Provider of e-commerce support services
-
30/100
6th
Logo for Vitroconnect
Vitroconnect
2011, Gutersloh (Germany), Acquired
Operator of an open access platform for broadband connectivity services
-
-
28/100
7th
Logo for Digital Naturals
Digital Naturals
2010, Hanau (Germany), Public
Provider of social media content creation and strategy services
-
-
24/100
8th
Logo for WbizTool
WbizTool
2018, Mumbai (India), Unfunded
Provider of social media marketing services
-
-
22/100
9th
Logo for d-kn
d-kn
2004, Cologne (Germany), Unfunded
Provider of SMM services
-
-
22/100
10th
Logo for Sesamy Agency
Sesamy Agency
2019, Berlin (Germany), Unfunded
Provider of social media marketing services
-
-
21/100
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Atolls's Investments and acquisitions

Atolls has not made any investments yet. Atolls has made 7 acquisitions.
Here is the list of latest three $acquisitions:
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
Oct 26, 2022
Acquisition
1998
Atlanta (United States)
2022
Acquisition
2000
Berlin (Germany)
Jan 08, 2021
Acquisition
2010
Berlin (Germany)
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Reports related to Atolls

Here is the latest report on Atolls's sector:

News related to Atolls

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GSG buys German cash back rewards venture ShoopRetail Technology Innovation HubJan 08, 2021Shoop, Atolls
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