When was Back in Stock founded?

Back in Stock was founded in 2013.

Where is Back in Stock located?

Back in Stock is headquartered in Edina, United States.

Is Back in Stock a funded company?

Back in Stock is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does Back in Stock rank among its competitors?

Back in Stock ranks 25th amongst 171 active competitors, of which 11 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Yozo, which secured $1.7M in Jan, 2026.

Who are the top competitors of Back in Stock?

Back in Stock's top competitors include Octane, AMP and Social Snowball. Among them, Yozo secured the most recent funding round in January, 2026.

Back in Stock - 2026 Company Profile, Team, Funding & Competitors

Back in Stock is an acquired company based in Edina (United States), founded in 2013 by Matthew Stubbs. It operates as a Provider of back-in-stock email marketing software solutions for Shopify businesses. The company has 171 active competitors, including 11 funded and 6 that have exited. Its top competitors include companies like Octane, AMP and Social Snowball.

Company Details

Provider of back-in-stock email marketing software solutions for Shopify businesses. The solutions provided are back-in-stock notifications, stock alerts through email-based marketing, scalable email delivery settings, and more. It also offers customizable email templates, Shopify theme integration, customer retargeting, and an analytics & reports dashboard.

Website: backinstock.org
Social
Email ID: *****@backinstock.org

Key Metrics

Founded Year

2013

Location

Edina, United States

Stage

Acquired

Investors

SureSwift Capital

Ranked

25^th among 171 active competitors

Similar Companies

Octane & 45 more

Exit Details

Acquired by AMP (Mar 11, 2025)

View Back in Stock's full profile

Back in Stock got acquired by AMP on Mar 11, 2025.

Click here to take a look at Back in Stock's acquisition in detail

Back in Stock is a funded company. Back in Stock has 1 institutional investor.

View details of Back in Stock's funding rounds and investors

The founders of Back in Stock is Matthew Stubbs.

Here are the details of Back in Stock's key team members:

Matthew Stubbs: Former Founder of Back in Stock.

View details of Back in Stock's Founder profiles and Board Members

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Top competitors of Back in Stock include Octane, AMP and Social Snowball. Here is the list of Top 10 competitors of Back in Stock, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Octane 2016, San Francisco (United States), Series A	Provider of cloud and AI-based chatbots for e-commerce websites	$14M	Bullpen Capital, General Catalyst & 15 others	65/100
2nd	AMP 2022, Singapore (Singapore), Series B	Provider of Shopify applications designed to increase profit and order value	$31.1M	Jungle Ventures, Openspace Capital & 1 others	55/100
3rd	Social Snowball 2020, Miami (United States), Acquired	Provider of affiliate marketing for eCommerce businesses	$430K	-	47/100
4th	blueprint 2019, London (United Kingdom), Seed	Provider of SMS and WhatsApp marketing software for eCommerce businesses	$1.2M	Hambro Perks, Stray Dog & 48 others	46/100
5th	Mason 2020, San Francisco (United States), Seed	AI based shopping copilot for eCommerce businesses	$7.5M	Accel, Ideaspring Capital & 6 others	40/100
6th	Digismoothie 2019, Prague (Czech Republic), Unfunded	Provider of Shopify store-building solutions for e-commerce businesses	-	-	40/100
7th	Birdseye 2021, Toronto (Canada), Seed	Platform offering software suite solutions for businesses	$3.5M	Drive Capital & 1 others	37/100
8th	Skai Lama 2021, Noida (India), Unfunded	Developer of applications designed to increase AOV and retention for eCommerce	-	-	37/100
9th	Yozo 2025, Abu Dhabi (United Arab Emirates), Seed	AI-driven content writing assistant	$1.7M	Access Bridge Ventures, Arzan Venture Capital ... & 5 others	36/100
10th	Maxwell 2017, Amsterdam (Netherlands), Seed	Facebook messenger marketing to increase online sales	$452K	Rijksdienst voor Ondernemend Nederland, River Venture Partners ... & 2 others	36/100
25th	Back in Stock 2013, Edina (United States), Acquired	Provider of back-in-stock email marketing software solutions for Shopify businesses	-	SureSwift Capital	30/100