When was Beco founded?

Beco was founded in 2019 and raised its 1st funding round 2 years after it was founded.

Where is Beco located?

Beco is headquartered in Mumbai, India. It is registered at 202 A Wing, Everest Chambers, Marol Andheri East, Mumbai City, Mumbai, Maharashtra, India, 400059.

Which legal entities is Beco associated with?

Beco is associated with KWICK LIVING (I) PRIVATE LIMITED.

How many employees does Beco have?

As of Aug 31, 2025, Beco has 184 employees, reflecting a 76% year-over-year growth in headcount.

Is Beco a funded company?

Beco is a funded company, having raised a total of $14M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Apr 28, 2021.

How much is Beco worth?

The latest valuation of Beco is $***** as of Aug 10, 2024.

When was the latest funding round of Beco?

Beco's latest funding was a $***** Series A round on Jul 18, 2024, with participation from 18 investors. Its primary sector is Home Care E-Commerce. Globally, the Home Care E-Commerce sector has seen $10.7M in funding in 2026 to date.

What is the annual revenue of Beco?

Annual revenue of Beco is between ₹100 Cr and ₹500 Cr as on Mar 31, 2025

Where does Beco rank among its competitors?

Beco ranks 3rd amongst 248 active competitors, of which 22 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Koparo, which secured $559K in Jul, 2026.

Who are the top competitors of Beco?

Beco's top competitors include mCaffeine, Honasa Consumer and Happi Planet. Among them, Koparo secured the most recent funding round in July, 2026.

Beco - 2026 Company Profile, Team, Funding, Competitors & Financials

Beco is a series A company based in Mumbai (India), founded in 2019 by Akshaykumar Anilkumar Varma, Aditya Sanjay Ruia and Anuj Surendra Ruia. It operates as an Internet first brand offering eco-friendly home, kitchen, and personal care products. Beco has raised $14M in funding from investors like Rukam Capital, Wellfound and Tanglin Venture Partners, with a current valuation of $*****. The company has 248 active competitors, including 22 funded and 8 that have exited. Its top competitors include companies like mCaffeine, Honasa Consumer and Happi Planet.

Company Details

Internet first brand offering eco-friendly home, kitchen, and personal care products. It offers bamboo-based products. The product offering includes kitchen towels, home cleaners, charcoal toothbrushes, garbage bags, tissues, organic baking papers, etc.

Website: www.letsbeco.com/
Social
Email ID: *****@beco.co.in
Phone Number: +91 **********
Registered Address: 202 A Wing, Everest Chambers, Marol Andheri East, Mumbai City, Mumbai, Maharashtra, India, 400059

Key Metrics

Founded Year

2019

Location

Mumbai, India

Stage

Series A

Total Funding

$14M in 4 rounds

Latest Funding Round

Series A, Jul 18, 2024, $*****

Post Money Valuation

$***** as on Aug 10, 2024

Investors

Rukam Capital & 69 more

Ranked

3^rd among 248 active competitors

Annual Revenue

₹100 - ₹500 Cr as on Mar 31, 2025

Employee Count

184 as on Aug 31, 2025

Similar Companies

Happi Planet & 73 more

View Beco's full profile

Beco is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
KWICK LIVING (I) PRIVATE LIMITED CIN: U52609MH2017PTC291864 , India, Active	Mar 01, 2017	₹100 - ₹500 Cr (As on Mar 31, 2025)	161 (As on May 01, 2026)

Beco has raised a total funding of $14M over 4 rounds. Its first funding round was on Apr 28, 2021. Its latest funding round was a Series A round on Jul 18, 2024 for $*****. 18 investors participated in its latest round. Beco has 32 institutional investors and 38 angel investors.

Here is the list of recent funding rounds of Beco:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 18, 2024	4282258	Series A	4873702	7142639	1898917	4115368
Nov 17, 2023	8282294	Series A	9368014	3519895	6161645	1269751
Aug 09, 2022	5126236	Series A	2648088	3252156	Rukam Capital & 3 more	Wellfound & 33 more

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View details of Beco's funding rounds and investors

The founders of Beco are Akshaykumar Anilkumar Varma, Aditya Sanjay Ruia and Anuj Surendra Ruia.

Here are the details of Beco's key team members:

Akshaykumar Anilkumar Varma: Co-Founder of Beco. They are also an angel investor in 1 startup and serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number
Aditya Sanjay Ruia: Co-Founder of Beco. They serve on the board of 1 company.
Contact Info: 2 phone numbers
Anuj Surendra Ruia: Co-Founder of Beco. They serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number

Beco's Board of Directors

Beco's board has 3 active members. Akshaykumar Anilkumar Varma, Aditya Sanjay Ruia and Anuj Surendra Ruia are part of team.

Here is the list of Beco's board of directors:

Name	Type	Representing	Status	Duration
Akshaykumar Anilkumar Varma	Team	-	Current	8y 1m
Aditya Sanjay Ruia	Team	-	Current	9y 7m
Anuj Surendra Ruia	Team	-	Current	9y 7m

View details of Beco's Founder profiles and Board Members

Beco's employee count trend

Beco has 184 employees as of Aug 25. The total employee count is 75.0% more than what it was in Aug 24. Here is Beco's employee count trend over the years:

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Top competitors of Beco include mCaffeine, Honasa Consumer and Happi Planet. Here is the list of Top 10 competitors of Beco, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	mCaffeine 2015, Mumbai (India), Series C	Retailer of caffeinated skin and hair care products	$48.4M	Amicus Capital Partners, Paragon Partners ... & 99 others	74/100
2nd	Honasa Consumer 2016, Gurugram (India), Public	Retailer of beauty and personal care products with digital presence	$126M	Fireside Ventures, Peak XV Partners & 16 others	73/100
3rd	Beco 2019, Mumbai (India), Series A	Internet first brand offering eco-friendly home, kitchen, and personal care products	$14M	LetsVenture, Groundupp Ventures & 68 others	64/100
4th	Happi Planet 2021, Mumbai (India), Seed	Online brand offering cleaning products powered by nature	$3.31M	Fireside Ventures, Stride Ventures & 4 others	63/100
5th	The Moms Co 2016, Gurugram (India), Acquired	Internet First Brand provides natural skincare products for mothers, babies, and general hair and body care	$15.3M	DSG Consumer Partners, Saama & 13 others	63/100
6th	Juicy Chemistry 2014, Coimbatore (India), Series A	Online private label brand selling skin and hair care products	$7.56M	Verlinvest, Spring & 3 others	58/100
7th	Vilvah Store 2017, Coimbatore (India), Unfunded	Internet First Brand Provides skincare and cosmetics products	-	-	56/100
8th	St.Botanica 2007, Panchkula (India), Acquired	Internet first brand offering organic beauty products	-	-	56/100
9th	Koparo 2021, Delhi (India), Seed	Manufacturer of plant based cleaning products for home and laundry	$5.32M	Saama, P4 Capital & 35 others	55/100
10th	Brillare 2009, Ahmedabad (India), Acquired	Internet first brand offering multi-category natural beauty products	$672K	-	53/100

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Founders own 37.47%, Funds (largest shareholder) own 41.94%, Enterprises own 5.44% and Angels own 11.16%. The net worth of Beco's founders is INR 88.2Cr as of Aug 10, 2024.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	37.47%	88.2Cr	3536184	6318291	7133956	8023527
Aditya Sanjay Ruia	6572772	5826575	5526759	4803008	7107763	3371426
Anuj Surendra Ruia	9481772	9985354	2102370	7329025	8687947	9655119
Akshaykumar Anilkumar Varma	6923226	5512638	2405767	2010240	8526218	6370734
Fund	41.94%	98.8Cr	4518061	5543903	9322676	2188986
Tanglin Venture Partners	3515291	4770089	7915601	4344653	2507391	2516664
Rukam Capital	1211369	6632209	4883224	1424082	6739008	9971842
Titan Capital	898388	741133	251676	133703	669450	541043
Climate Angels	6	8	3	7	5	1
Enterprise	5.44%	12.8Cr	60507	93086	67882	95725
Angel	11.16%	26.9Cr	9209769	6047555	3106817	6791697
ESOP Pool	3.97%	9.35Cr	628	169	219	843
Total	99.98%	236Cr	1930893	7168035	3640961	7366930