When was mCaffeine founded?

mCaffeine was founded in 2015 and raised its 1st funding round within a year of its incorporation.

Where is mCaffeine located?

mCaffeine is headquartered in Mumbai, India. It is registered at House No 1/302/16, 7th Floor Patto Area, Panaji, Panjim, North Goa, Panaji, Goa, India, 403001.

Who is the current CEO of mCaffeine?

Tarun Sharma of mCaffeine. They have also founded 2 companies and are angel investors in 2 startups.

Which legal entities is mCaffeine associated with?

mCaffeine is associated with PEP TECHNOLOGIES PRIVATE LIMITED.

How many employees does mCaffeine have?

As of May 31, 2026, the latest employee count at mCaffeine is 267.

Is mCaffeine a funded company?

mCaffeine is a funded company, having raised a total of $48.4M across 10 funding rounds to date. The company's 1st funding round was a $***** Angel round, raised on Oct 15, 2015.

How much is mCaffeine worth?

The latest valuation of mCaffeine is ₹***** as of Sep 28, 2023.

When was the latest funding round of mCaffeine?

mCaffeine's latest funding was a $***** Series C round on Sep 28, 2023, with participation from 2 investors.

What is the annual revenue of mCaffeine?

Annual revenue of mCaffeine is between ₹100 Cr and ₹500 Cr as on Mar 31, 2025

Where does mCaffeine rank among its competitors?

mCaffeine ranks 3rd amongst 457 active competitors, of which 33 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was Nat Habit, which secured $1.34M in Jun, 2026.

Who are the top competitors of mCaffeine?

mCaffeine's top competitors include Pilgrim, Honasa Consumer and Nat Habit. Among them, Nat Habit secured the most recent funding round in June, 2026.

mCaffeine - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Retailer of caffeinated skin and hair care products. The company offers a diverse range of personal care items including body scrubs, lotions, face washes, and hair care solutions. These products are formulated with natural ingredients to provide exfoliation, hydration, and cleansing benefits for various skin and hair concerns. PF = Yes

Website: www.mcaffeine.com/
Social
Email ID: *****@mcaffeine.com
Phone Number: +91 **********
Registered Address: House No 1/302/16, 7th Floor Patto Area, Panaji, Panjim, North Goa, Panaji, Goa, India, 403001

Key Metrics

Founded Year

2015

Location

Mumbai, India

Stage

Series C

Total Funding

$48.4M in 10 rounds

Latest Funding Round

Series C, Sep 28, 2023, $*****

Post Money Valuation

₹***** as on Sep 28, 2023

Investors

Amicus Capital Partners & 100 more

Ranked

3^rd among 457 active competitors

Annual Revenue

₹100 - ₹500 Cr as on Mar 31, 2025

Employee Count

267 as on May 31, 2026

Similar Companies

Pilgrim & 754 more

View mCaffeine's full profile

mCaffeine is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
PEP TECHNOLOGIES PRIVATE LIMITED CIN: U74999GA2015PTC015526 , India, Active	Sep 14, 2015	₹100 - ₹500 Cr (As on Mar 31, 2025)	267 (As on May 31, 2026)

mCaffeine has raised a total funding of $48.4M over 10 rounds. Its first funding round was on Oct 15, 2015. Its latest funding round was a Series C round on Sep 28, 2023 for $*****. 2 investors participated in its latest round. mCaffeine has 35 institutional investors and 66 angel investors.

Here is the list of recent funding rounds of mCaffeine:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 28, 2023	9716420	Series C	1263442	6759605	1713735	8929172
Apr 21, 2023	4400599	Series C	1161118	2795582	6560190	Paragon Partners & 8 more
Mar 22, 2022	1386073	Series C	2066752	5470908	Paragon Partners & 1 more	RPSG Capital Ventures & 15 more

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View details of mCaffeine's funding rounds and investors

The founders of mCaffeine are Vikas Lachhwani, Tarun Sharma, Saurabh Singhal, Mohit Jain and Vaishali Gupta.

Here are the details of mCaffeine's key team members:

Vikas Lachhwani: Former Co-Founder of mCaffeine and founder of 2 other companies, Kreative Beauty and Hyphen. They are also an angel investor in 4 startups and serve on the board of 1 company.
Contact Info: 3 email addresses and 1 phone number
Tarun Sharma: Co-Founder & CEO of mCaffeine and founder of 1 other company. They are also an angel investor in 2 startups and serve on the boards of 3 companies.
Contact Info: 1 email address and 1 phone number
Saurabh Singhal: Co-Founder & Chief Supply Officer of mCaffeine and founder of 2 other companies, Kreative Beauty and Hyphen.
Contact Info: 1 email address and 1 phone number
Mohit Jain: Co-Founder & Head of Finance of mCaffeine and founder of 2 other companies, Kreative Beauty and Hyphen.
Contact Info: 2 email addresses
Vaishali Gupta: Co-Founder & Chief Growth Officer of mCaffeine. They are also an angel investor in 1 startup.
Contact Info: 1 phone number

mCaffeine's Board of Directors

mCaffeine's board has 5 active members. Tarun Sharma and Vikas Lachhwani are part of team and Abhishek Goenka, Niten Lalpuria and Harminder Sahni are independent board members.

Here is the list of mCaffeine's board of directors:

Name	Type	Representing	Status	Duration
Tarun Sharma	Team	-	Current	11y 0m
Vikas Lachhwani	Team	-	Current	9y 8m
Abhishek Goenka	Independent board member	-	Current	6y 11m
rbryfna	Independent board member	-	Current	7y 7m
ddyowas	Independent board member	-	Current	6y 7m

View details of mCaffeine's Founder profiles and Board Members

mCaffeine's employee count trend

mCaffeine has 267 employees as of May 26. The total employee count is 28.0% more than what it was in May 25. Here is mCaffeine's employee count trend over the years:

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Top competitors of mCaffeine include Pilgrim, Honasa Consumer and Nat Habit. Here is the list of Top 10 competitors of mCaffeine, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Pilgrim 2019, Mumbai (India), Series B	Online brand offering multi-category natural beauty care products	$50M	Fireside Ventures, Vertex Ventures & 53 others	76/100
2nd	Honasa Consumer 2016, Gurugram (India), Public	Retailer of beauty and personal care products with digital presence	$126M	Fireside Ventures, Peak XV Partners & 15 others	73/100
3rd	mCaffeine 2015, Mumbai (India), Series C	Retailer of caffeinated skin and hair care products	$48.4M	BlackSoil, DSP Mutual Fund & 99 others	74/100
4th	Nat Habit 2018, Gurugram (India), Series B	Online platform offering beauty and skincare products	$18.6M	Stride Ventures, Bertelsmann India Investments ... & 27 others	70/100
5th	The Ayurveda 2021, Gurugram (India), Series A	Provider of Ayurvedic‑based beauty and wellness products sold directly to consumers	$18.4M	Integrity Global India, Sixth Sense Ventures ... & 29 others	64/100
6th	Inde Wild 2021, Mumbai (India), Seed	Retailer of ayurvedic skincare and hair care products	$8M	SoGal Ventures, Unilever Ventures & 4 others	63/100
7th	The Moms Co 2016, Gurugram (India), Acquired	Internet First Brand provides natural skincare products for mothers, babies, and general hair and body care	$15.3M	DSG Consumer Partners, Saama & 13 others	62/100
8th	Mamaearth 2016, Gurugram (India), Seed	Online brand offering toxin-free beauty products	-	Sharrp Ventures	62/100
9th	Juicy Chemistry 2014, Coimbatore (India), Series A	Online private label brand selling skin and hair care products	$7.56M	Verlinvest, Spring & 3 others	58/100
10th	Vilvah Store 2017, Coimbatore (India), Unfunded	Internet First Brand Provides skincare and cosmetics products	-	-	56/100

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Founders own 26.80%, Funds (largest shareholder) own 43.63%, Enterprises own 4.25% and Angels own 20.96%. The net worth of mCaffeine's founders is INR 199Cr as of Sep 28, 2023.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	26.80%	199Cr	6119586	1122685	8198073	4192658
Tarun Sharma	8951350	2155801	9539077	7219674	7654156	7497792
Saurabh Singhal	5	2	7	6	5	3
Fund	43.63%	324Cr	3413558	6146816	7119303	6378524
Amicus Capital Partners	6660588	5992952	9795184	4581809	1019425	2547202
Paragon Partners	8542934	4663967	8996997	5848675	4774129	2361044
Anicut Capital	81	72	50	76	82	70
Enterprise	4.25%	31.5Cr	2878	2275	5409	7904
Angel	20.96%	155Cr	4600892	8401984	2178422	8755995
Rishabh Mariwala	84263	56551	72453	45020	69495	83620
Iswara Varaprasad Reddy	0	0	0	0	0	0
Other People	0.00%	84K	0	0	0	0
ESOP Pool	4.36%	32.3Cr	2501	2789	8537	2472
Total	100.00%	742Cr	5627967	1291950	3115113	5284041