BlueStone - About the company
BlueStone is a public company based in Bengaluru (India), founded in 2011 by Gaurav Singh Kushwaha, Sudeep Nagar and Vidya Nataraj. It operates as a Retailer of gold diamond platinum and gemstone jewellery and coins. BlueStone has raised $255M in funding from investors like Accel, Kalaari Capital and Iron Pillar. The company has 432 active competitors, including 29 funded and 5 that have exited. Its top competitors include companies like GIVA, CaratLane and Palmonas.
Company Details
Retailer of gold diamond platinum and gemstone jewellery and coins. This business provides various accessories including rings earrings pendants bangles bracelets necklaces and chains. It offers products crafted from precious metals and stones for men women and children. The inventory includes items for daily wear and special occasions. Customers can purchase gold coins in different weights and purities. The business maintains an online store and physical retail outlets to facilitate product sales. It provides services related to the exchange and buyback of jewellery items.
- Website
- www.bluestone.com/
- Social
- Email ID
- *****@bluestone.com
- Phone Number
- +91 **********
- Registered Address
- SITE NO.89/2 LAVA KUSHA ARCADE MUNNEKOLAL VILLAGE, OUTER RING ROAD, MAR, ATHAHALLI, Bangalore, BANGALORE, Karnataka, India, 560037
Key Metrics
Founded Year
2011
Location
Bengaluru, India
Stage
Public
Total Funding
$255M in 16 rounds
Latest Funding Round
Ranked
2nd among 432 active competitors
Annual Revenue
₹1,000+ Cr as on Mar 31, 2025
Employee Count
1,943 as on Mar 31, 2025
Exit Details
Public
Legal entities associated with BlueStone
BlueStone is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
BLUESTONE JEWELLERY AND LIFESTYLE LIMITED CIN: L72900KA2011PLC059678 , India, Active | Jul 22, 2011 | ₹1,000+ Cr (As on Mar 31, 2025) | 2835 (As on Apr 01, 2026) |
BlueStone's IPO details
BlueStone got listed on Aug 19, 2025.
Click here to take a look at BlueStone's IPO in detail
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BlueStone's funding and investors
BlueStone has raised a total funding of $255M over 16 rounds. Its first funding round was on Oct 16, 2011. Its latest funding round was a Conventional Debt round on May 14, 2025 for $*****. 2 investors participated in its latest round. BlueStone has 44 institutional investors and 22 angel investors.
Here is the list of recent funding rounds of BlueStone:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
May 14, 2025 | 4799484 | Conventional Debt | 5052869 | 3897601 | 2140298 | 8150364 |
Aug 22, 2024 | 8115152 | Series F | 7989041 | 4128371 | 8682700 | |
Jun 24, 2024 | 2027238 | Conventional Debt | 7235209 | 5482512 | 3068637 |
Access funding benchmarks and valuations. Sign up today!View details of BlueStone's funding rounds and investors
BlueStone's founders and board of directors
Founder? Claim ProfileThe founders of BlueStone are Gaurav Singh Kushwaha, Sudeep Nagar and Vidya Nataraj. Gaurav Singh Kushwaha is the CEO of BlueStone.
Here are the details of BlueStone's key team members:
- Gaurav Singh Kushwaha: Co-Founder & CEO of BlueStone and founder of 1 other company. They are also an angel investor in 5 startups and serve on the boards of 3 companies.Contact Info: 2 phone numbers
- Sudeep Nagar: Co-Founder & COO of BlueStone. They are also an angel investor in 1 startup.Contact Info: 1 email address and 1 phone number
- Vidya Nataraj: Co-Founder of BlueStone.
BlueStone's Board of Directors
BlueStone's board has 5 active members. Gaurav Singh Kushwaha and Sameer Dileep Nath are part of team and Prashanth Prakash, Rohit Bhasin and Neha . are independent board members.Here is the list of BlueStone's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
aeftitt | Team | - | Past | 4y 6m |
Investor | Iron Pillar | Current | 10y 1m | |
Independent board member | - | Current | 14y 10m | |
mnqxhlx | Independent board member | - | Current | 3y 1m |
x{ovqjv | Independent board member | - | Current | 4y 5m |
View details of BlueStone's Founder profiles and Board Members
BlueStone's employee count trend
BlueStone has 1,943 employees as of Mar 25. Here is BlueStone's employee count trend over the years:
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BlueStone's Competitors and alternates
Top competitors of BlueStone include GIVA, CaratLane and Palmonas. Here is the list of Top 10 competitors of BlueStone, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Retailer of silver, gold, and lab-grown diamond jewellery | $133M | 85/100 | ||
2nd | Retailer of gold diamond platinum and gemstone jewellery and coins | $255M | 83/100 | ||
3rd | Internet-first brand offering precious jewelry products for men and women | $57.9M | 75/100 | ||
4th | Online retailer of demifine jewellery crafted with gold and silver | $47.3M | 71/100 | ||
5th | Online retailer of lab-grown diamond rings, earrings, pendants, and more | $77.9M | 67/100 | ||
6th | Online platform offering lab-grown diamond jewellery | $3.62M | 65/100 | ||
7th |  True Diamond 2024, Mumbai (India), Seed | Online platform offering lab-grown diamond based jewelry products | $4M | 61/100 | |
8th | Internet-first brand offering precious jewelry | $88.3M | 55/100 | ||
9th |  Lucira Jewelry 2025, Mumbai (India), Seed | Retailer of lab grown diamond jewelry including rings and necklaces | $5.5M | 53/100 | |
10th | Online retailer of high-quality silver jewelry | $87.7K | 53/100 |
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BlueStone's Latest cap tables and shareholding
Founders own 17.77%, Funds (largest shareholder) own 64.33%, Enterprises own 3.41% and Angels own 6.15%. The net worth of BlueStone's founders is INR 1,430Cr as of Sep 10, 2024.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 17.77% | 1,430Cr | 9779727 | 4165655 | 6425906 | 9752756 |
5338281 | 2298654 | 1719162 | 8095919 | 4579794 | 7857702 | |
Fund | 64.33% | 5,190Cr | 3000791 | 3124032 | 4340161 | 7692027 |
6975 | 8667 | 9547 | 1277 | 4271 | 3587 | |
546 | 277 | 308 | 654 | 800 | 524 | |
5 | 5 | 1 | 2 | 1 | 5 | |
Enterprise | 3.41% | 275Cr | 550 | 357 | 174 | 855 |
Angel | 6.15% | 496Cr | 251814 | 810060 | 446970 | 261906 |
Other People | 0.01% | 1.16Cr | 0 | 0 | 0 | 0 |
ESOP Pool | 7.67% | 619Cr | 6440349 | 4618194 | 3545317 | 8746507 |
Other Investors | 0.65% | 52.1Cr | 0 | 0 | 0 | 0 |
Total | 100.00% | 8,060Cr | 4060165 | 7602043 | 8087028 | 1865719 |
To unlock detailed Cap Table of BlueStone Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of BlueStone's Shareholding
BlueStone's Investments and acquisitions
BlueStone has made 2 investments in CHK and CHK and acquired Ethera.Here is the list of these investments and acquisitions:
Reports related to BlueStone
Here is the latest report on BlueStone's sector:
News related to BlueStone
Filter this listMedia has covered BlueStone for a total of 18 events in the last 1 year, 4 of them have been about company updates and 1 about partnerships.
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Prosus-backed BlueStone plans to double workforce and expand beyond mallsVCCircle•Jul 13, 2026•BlueStone
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Brazil’s Vixtra raises $9.6mn to scale import finance platformIntelliNews•Jun 25, 2026•Valor Capital Group, Vixtra, BlueStone, Simma Capital and 5 others
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Birmingham AI company Unloqs £900k fundingBusinessCloud•Jun 25, 2026•Covatic, Angel Investors, Vixtra, Valor Capital and 3 others
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BlueStone grants ₹11-Cr ESOPs ahead of growth push, strengthens employee incentive strategyBusiness Review Live•Apr 17, 2026•BlueStone
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BlueStone reports milestone quarter with INR 71.5 crore positive PATThe Tribune•Jan 23, 2026•BlueStone
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