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Boulevard - About the company

Boulevard is a series D company based in Los Angeles (United States), founded in 2016. It operates as a SaaS-driven beauty salon & spa management software. Boulevard has raised $188M in funding from investors like Index Ventures, JMI Management and Toba Capital, with a current valuation of $*****. The company has 133 active competitors, including 13 funded and 5 that have exited. Its top competitors include companies like Booksy, Zenoti and Booker.

Company Details

Boulevard is a SaaS-driven beauty salon & spa management software. It provides intelligent scheduling, management of check-ins, walk-ins, check-outs, and forms, automation of reminders, and more. The platform provides products for owners and managers, reception, and professionals.
Social
X
Email ID
*****@joinblvd.com
Registered Address
West Hollywood,California
Key Metrics
Founded Year
2016
Location
Los Angeles, United States
Stage
Series D
Total Funding
$188M in 5 rounds
Latest Funding Round
Post Money Valuation
$***** as on Oct 30, 2025
Ranked
Employee Count
619 as on Sep 30, 2026
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Boulevard's funding and investors

Boulevard has raised a total funding of $188M over 5 rounds. Its first funding round was on Oct 02, 2018. Its latest funding round was a Series D round on Jul 17, 2025 for $*****. 3 investors participated in its latest round. Boulevard has 13 institutional investors.

Here is the list of recent funding rounds of Boulevard:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jul 17, 2025
1714712
Series D
9303505
5352666
5332587
9322950
Aug 10, 2022
3330162
Series C
4095631
7927744
2316844
Nov 23, 2020
9719111
Series B
4942469
6738731
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Boulevard's founders and board of directors

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Boulevard's employee count trend

Boulevard has 619 employees as of Sep 26. Here is Boulevard's employee count trend over the years:
Employee count trend for Boulevard
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Boulevard's Competitors and alternates

Top competitors of Boulevard include Booksy, Zenoti and Booker. Here is the list of Top 10 competitors of Boulevard, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Booksy
Booksy
2012, San Francisco (United States), Series C
Operator of an online platform for booking beauty and wellness appointments
$169M
74/100
2nd
Logo for Zenoti
Zenoti
2010, Bellevue (United States), Series D
Provider of management software for salons, spas, medical spas, and fitness
$331M
74/100
3rd
Logo for Booker
Booker
2007, New York City (United States), Acquired
Cloud-based Business Management Software for salon and spa businesses
$93.5M
72/100
4th
Logo for GlossGenius
GlossGenius
2015, New York City (United States), Series C
All-in-one business management system that grows the revenue of beauty, wellness, health & fitness businesses of any size
$72.2M
69/100
5th
Logo for Squire
Squire
2015, New York City (United States), Series D
Provider of SaaS-driven salon management software
$140M
68/100
6th
Logo for Boulevard
Boulevard
2016, Los Angeles (United States), Series D
SaaS-driven beauty salon & spa management software
$188M
63/100
7th
Logo for Mangomint
Mangomint
2017, Los Angeles (United States), Series B
Provider of SaaS-based business management software for salons and spas
$48M
56/100
8th
Logo for DaySmart
DaySmart
1999, Ann Arbor (United States), Acquired
Provider of business management software for salons
-
-
55/100
9th
Logo for SalonAppy
SalonAppy
2018, Besiktas (Turkey), Unfunded
Software solutions for beauty centre management
-
-
45/100
10th
Logo for SalonBooker
SalonBooker
2007, New York City (United States), Series A
Spa and salon management platform to run and grow your business
$14.5M
45/100
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Boulevard's Investments and acquisitions

Boulevard has made no investments or acquisitions yet.

Reports related to Boulevard

Here is the latest report on Boulevard's sector:

News related to Boulevard

lockFilter this list
Media has covered Boulevard for a total of 3 events in the last 1 year, 1 of them has been about company updates.
•
Boulevard raises $11M Series ACoverager•Aug 03, 2026•Boulevard, Bonfire Ventures
•
Boulevard Named to the 2024 Deloitte Technology Fast 500™Business Wire•Nov 21, 2024•Boulevard
•
Boulevard Named to the 2024 Inc. 5000Business Wire•Aug 13, 2024•Boulevard
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