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Boulevard - About the company

Boulevard is a series D company based in Los Angeles (United States), founded in 2016 by Matt Danna and Sean Stavropoulos. It operates as a SaaS-driven beauty salon & spa management software. Boulevard has raised $188M in funding from investors like Index Ventures, JMI Management and Toba Capital. The company has 646 active competitors, including 37 funded and 18 that have exited. Its top competitors include companies like Booksy, Zenoti and Squire.

Company Details

Boulevard is a SaaS-driven beauty salon & spa management software. It provides intelligent scheduling, management of check-ins, walk-ins, check-outs, and forms, automation of reminders, and more. The platform provides products for owners and managers, reception, and professionals.
Social
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Email ID
*****@joinblvd.com
Registered Address
West Hollywood,California
Key Metrics
Founded Year
2016
Location
Los Angeles, United States
Stage
Series D
Total Funding
$188M in 5 rounds
Latest Funding Round
Ranked
Employee Count
545 as on Mar 31, 2026
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Boulevard's funding and investors

Boulevard has raised a total funding of $188M over 5 rounds. Its first funding round was on Oct 02, 2018. Its latest funding round was a Series D round on Jul 17, 2025 for $*****. 3 investors participated in its latest round. Boulevard has 13 institutional investors.

Here is the list of recent funding rounds of Boulevard:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jul 17, 2025
1669371
Series D
5603570
4745974
4430393
2779837
Aug 10, 2022
6461522
Series C
7015114
9819523
9162061
Nov 23, 2020
1348722
Series B
2215601
6686536
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Boulevard's founders and board of directors

Founder? Claim Profile
The founders of Boulevard are Matt Danna and Sean Stavropoulos. Matt Danna is the CEO of Boulevard.
Here are the details of Boulevard's key team members:

Boulevard's employee count trend

Boulevard has 545 employees as of Mar 26. Here is Boulevard's employee count trend over the years:
Employee count trend for Boulevard
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Boulevard's Competitors and alternates

Top competitors of Boulevard include Booksy, Zenoti and Squire. Here is the list of Top 10 competitors of Boulevard, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Booksy
Booksy
2012, San Francisco (United States), Series C
Operator of an online platform for booking beauty and wellness appointments
$169M
74/100
2nd
Logo for Zenoti
Zenoti
2010, Bellevue (United States), Series D
Provider of management software for salons, spas, medical spas, and fitness
$331M
73/100
3rd
Logo for Squire
Squire
2015, New York City (United States), Series D
Provider of SaaS-driven salon management software
$140M
68/100
4th
Logo for Booker
Booker
2007, New York City (United States), Acquired
Cloud-based Business Management Software for salon and spa businesses
$93.5M
66/100
5th
Logo for Boulevard
Boulevard
2016, Los Angeles (United States), Series D
SaaS-driven beauty salon & spa management software
$188M
65/100
6th
Logo for Mangomint
Mangomint
2017, Los Angeles (United States), Series B
Provider of SaaS-based business management software for salons and spas
$48M
65/100
7th
Logo for GlossGenius
GlossGenius
2015, New York City (United States), Series C
Provider of SaaS-based software solution for salons
$72.2M
62/100
8th
Logo for Phorest
Phorest
2003, Dublin (Ireland), Series B
Provider of SaaS-based software solutions for beauty salon management
$49.4M
62/100
9th
Logo for DaySmart
DaySmart
1999, Ann Arbor (United States), Acquired
Provider of business management software for salons
-
-
58/100
10th
Logo for Bookr
Bookr
2015, Kuwait City (Kuwait), Seed
Online platform to book appointments at beauty salons
$1M
52/100
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Boulevard's Investments and acquisitions

Boulevard has made no investments or acquisitions yet.

News related to Boulevard

lockFilter this list
Media has covered Boulevard for a total of 4 events in the last 1 year, 1 of them has been about company updates.
Boulevard Named to the 2024 Inc. 5000Business WireAug 13, 2024Boulevard
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