When was Brandfolder founded?

Brandfolder was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is Brandfolder located?

Brandfolder is headquartered in Denver, United States. It is registered at Denver, Colorado.

How many employees does Brandfolder have?

As of Aug 31, 2026, the latest employee count at Brandfolder is 18.

Is Brandfolder a funded company?

Brandfolder is a funded company, having raised a total of $9.89M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on May 13, 2013.

How much is Brandfolder worth?

The last known valuation of Brandfolder was $***** as of Dec 31, 2020.

When was the latest funding round of Brandfolder?

Brandfolder's latest funding was a $***** Series A round on Dec 12, 2018, with participation from 2 investors.

Where does Brandfolder rank among its competitors?

Brandfolder ranks 28th amongst 2321 active competitors, of which 162 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Flora, which secured $42M in Jan, 2026.

Who are the top competitors of Brandfolder?

Brandfolder's top competitors include Tezign, Ceros and Flora. Among them, Flora secured the most recent funding round in January, 2026.

Brandfolder - 2026 Company Profile, Team, Funding & Competitors

Q: Is Brandfolder an acquired company?

Brandfolder got acquired by Smartsheet on Aug 24, 2020.

Company Details

Digital asset management platform for organizing, controlling, distributing, and measuring digital assets. It is a software solution designed to empower marketers and creatives to efficiently manage their digital content. The platform offers features such as creative workflow management, brand intelligence with AI-driven tagging and analytics, and integrations to streamline asset use across various marketing technology tools. It provides content automation through custom templates, curated content experiences via portals, and developer-friendly API for custom integrations. The platform helps teams maintain brand consistency with up-to-date brand guidelines and offers smart content delivery network capabilities. It provides an intuitive, cloud-based, single source of truth for easy asset access, robust privacy controls, and user-level permissioning. The platform also offers insights into asset performance, enabling users to optimize content strategy. It is a B2B SaaS platform.

Website: brandfolder.com
Social
Registered Address: Denver, Colorado

Key Metrics

Founded Year

2012

Location

Denver, United States

Stage

Acquired

Total Funding

$9.89M in 5 rounds

Latest Funding Round

Series A, Dec 12, 2018, $*****

Last Known Valuation

$***** as on Dec 31, 2020

Investors

Telescope Partners & 4 more

Ranked

28^th among 2321 active competitors

Employee Count

18 as on Aug 31, 2026

Similar Companies

Pencil & 557 more

Exit Details

Acquired by Smartsheet (Aug 24, 2020)

View Brandfolder's full profile

Brandfolder is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Brandfolder, Inc. CIN: 461254074 , United States, Active	Dec 31, 1999	-	1 (As on Dec 31, 2020)	-

Brandfolder got acquired by Smartsheet on Aug 24, 2020 at an acquisition amount of $*****.

Click here to take a look at Brandfolder's acquisition in detail

Brandfolder has raised a total funding of $9.89M over 5 rounds. Its first funding round was on May 13, 2013. Its latest funding round was a Series A round on Dec 12, 2018 for $*****. 2 investors participated in its latest round. Brandfolder has 4 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Brandfolder:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 12, 2018	7815156	Series A	5986304	2165114	5727248	6020420
Sep 19, 2017	6298740	Series A	7353325	4349956	1298751	7221064
Jan 20, 2015	7574200	Seed	7198792	6095806	4956261	7554744

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View details of Brandfolder's funding rounds and investors

The founders of Brandfolder is Ryan Urabe.

Here are the details of Brandfolder's key team members:

Ryan Urabe: Co-Founder of Brandfolder.

View details of Brandfolder's Founder profiles and Board Members

Brandfolder's employee count trend

Brandfolder has 18 employees as of Aug 26. Here is Brandfolder's employee count trend over the years:

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Top competitors of Brandfolder include Tezign, Ceros and Flora. Here is the list of Top 10 competitors of Brandfolder, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Tezign 2014, Shanghai (China), Series D	Provider of digital infrastructure for brand content creation, management, and distribution	$56.1M	Sequoia Capital China, Temasek & 9 others	71/100
2nd	Ceros 2012, New York City (United States), Acquired	Provides a content creation platform	$143M	Grotech Ventures, Sumeru Equity Partners & 7 others	66/100
3rd	Flora 2024, New York City (United States), Series A	Developer of a platform providing creative artificial intelligence tools and workflows	$52M	Menlo Ventures, Andreessen Horowitz & 15 others	62/100
4th	Pencil 2018, London (United Kingdom), Acquired	AI based tool for ad creatives management	$4.1M	Wavemaker Partners, Surge & 8 others	61/100
5th	Typeface 2022, San Francisco (United States), Series B	Developer of an AI platform for personalized enterprise marketing content	$206M	Salesforce Ventures, A&E Investments & 5 others	59/100
6th	IPX 2021, Seoul (South Korea), Series C	Online platform for media content, metaverse, NFTs and more	$91M	BRV Capital Management, Animoca Brands	58/100
7th	RichRelevance 2005, San Francisco (United States), Acquired	Omnichannel personalisation for ecommerce	$84.3M	Tugboat Ventures, Centerview Capital & 15 others	56/100
8th	Ad Creative AI 2021, France, Acquired	Cloud and AI based platform offering generating ad creatives for enterprises	-	İnventram, Koc Holding	56/100
9th	Envato 2006, Melbourne (Australia), Acquired	Content marketing platform for enterprises	-	-	55/100
10th	AKOOL 2021, Palo Alto (United States), Seed	AI-powered platform offering video editing solutions	$40M	Citta Capital	54/100
28th	Brandfolder 2012, Denver (United States), Acquired	Digital asset management platform for organizing, controlling, distributing, and measuring digital assets	$9.89M	Telescope Partners, Service Provider Capital ... & 3 others	49/100