When was Cardinal Path founded?

Cardinal Path was founded in 2011.

Where is Cardinal Path located?

Cardinal Path is headquartered in Vancouver, Canada.

How many employees does Cardinal Path have?

As of Jul 31, 2026, the latest employee count at Cardinal Path is 118.

Where does Cardinal Path rank among its competitors?

Cardinal Path ranks 228th amongst 3949 active competitors, of which 137 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Celebal Technologies, which secured $5.2M in Jun, 2026.

Who are the top competitors of Cardinal Path?

Cardinal Path's top competitors include Fractal Analytics, EXL and Tredence. Among them, Celebal Technologies secured the most recent funding round in June, 2026.

Cardinal Path - 2026 Company Profile, Team, Funding & Competitors

Cardinal Path is an acquired company based in Vancouver (Canada), founded in 2011 by Alex Langshur, Corey Koberg and David Booth. It operates as a Provider of analytics, data science and digital marketing services. The company has 3949 active competitors, including 137 funded and 297 that have exited. Its top competitors include companies like Fractal Analytics, EXL and Tredence.

Company Details

Cardinal Path is a full-service agency that provides digital data analytics services to its clients. This includes data activation, digital intelligence, and competitive intelligence etc. Also offers digital marketing solutions through search engine optimization, SEM, and programmatic media buying etc. Some of its notable clients include Mercedes-Benz, Merck, Papa Johns, NBC News and DeVry etc.

Website: cardinalpath.com
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Key Metrics

Founded Year

2011

Location

Vancouver, Canada

Stage

Acquired

Investors

Abundant Venture Partners

Ranked

228^th among 3949 active competitors

Employee Count

118 as on Jul 31, 2026

Investment & Acquisitions

E-Nor

Similar Companies

Fractal Analytics & 3131 more

Exit Details

Acquired by Dentsu Aegis Network (Mar 10, 2016)

View Cardinal Path's full profile

Cardinal Path got acquired by Dentsu Aegis Network on Mar 10, 2016.

Click here to take a look at Cardinal Path's acquisition in detail

Cardinal Path is a funded company. Cardinal Path has 1 institutional investor.

View details of Cardinal Path's funding rounds and investors

The founders of Cardinal Path are Alex Langshur, Corey Koberg and David Booth.

Here are the details of Cardinal Path's key team members:

Alex Langshur: Co-Founder of Cardinal Path.
Corey Koberg: Co-Founder & Co-CEO of Cardinal Path.
David Booth: Co-Founder of Cardinal Path.

View details of Cardinal Path's Founder profiles and Board Members

Cardinal Path's employee count trend

Cardinal Path has 118 employees as of Jul 26. Here is Cardinal Path's employee count trend over the years:

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Top competitors of Cardinal Path include Fractal Analytics, EXL and Tredence. Here is the list of Top 10 competitors of Cardinal Path, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Fractal Analytics 2000, New York City (United States), Public	Provider of enterprise artificial intelligence solutions across multiple industries	$685M	TA Associates, Khazanah Nasional Berhad & 21 others	80/100
2nd	EXL 1999, New York City (United States), Public	Developer of enterprise data and artificial intelligence based operational solutions	$10M	TCV, Orogen Group & 4 others	74/100
3rd	Tredence 2013, San Jose (United States), Series B	Provider of AI consulting, supply chain, and customer analytics services	$205M	Advent International, Chicago Pacific Founders	72/100
4th	eClerx 2000, Mumbai (India), Public	Provider of business processes, change management, analytics, and data-driven insights services	-	WestBridge Capital, Sequoia Capital	66/100
5th	Artefact 1998, Paris (France), Acquired	Digital marketing services provider	-	Eiffel Investment Group, Cathay Capital & 3 others	64/100
6th	Quantiphi 2013, Marlborough (United States), Series A	Provider of AI and machine learning services	$23.5M	Multiples Alternate Asset Management, British International Investment ... Read more	64/100
7th	LatentView 2006, Chennai (India), Public	Provides AI & web-based data sciences and analytic solutions	-	-	63/100
8th	Celebal Technologies 2016, Jaipur (India), Series B	Provider of data and AI solutions	$47.5M	Norwest, Databricks & 4 others	61/100
9th	Quantium 2002, Eveleigh (Australia), Acquired	Provider of data science and AI-driven solutions for business optimization	-	-	59/100
10th	Decimal Point Analytics 2003, Mumbai (India), Series A	Provider of AI-powered data analytics	$4.7M	The Hashgraph Association & 1 others	58/100
228th	Cardinal Path 2011, Vancouver (Canada), Acquired	Provider of analytics, data science and digital marketing services	-	Abundant Venture Partners	31/100