When was Choco founded?

Choco was founded in 2018 and became a unicorn in 2022.

Where is Choco located?

Choco is headquartered in Berlin, Germany. It is registered at Madison, Wisconsin.

Who is the current CEO of Choco?

Daniel Khachab of Choco. They have also founded 3 companies and are angel investors in 6 startups, including Vaniday and Nomnomby.

Which legal entities is Choco associated with?

Choco is associated with Choco Communications GmbH and 2 others.

How many employees does Choco have?

As of Mar 31, 2026, the latest employee count at Choco is 422.

Is Choco a funded company?

Choco is a funded company, having raised a total of $301M across 6 funding rounds to date. The company's 1st funding round was raised for an undisclosed amount in a Seed round on Mar 20, 2018.

How much is Choco worth?

The latest valuation of Choco is $1.2B as of Apr 12, 2022.

When was the latest funding round of Choco?

Choco's latest funding was a $26.6M Series B round on Feb 2023, with participation from 5 investors.

Is Choco a Food Tech company?

The primary sectors of Choco are Food Tech, B2B E-Commerce, E-Commerce Enablers and Artificial Intelligence.

Where does Choco rank among its competitors?

Choco ranks 1st amongst 693 active competitors, of which 110 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Stackbox, which secured $4M in Nov, 2025.

Who are the top competitors of Choco?

Choco's top competitors include Anchanto, BeatRoute and Silo. Among them, Stackbox secured the most recent funding round in November, 2025.

Choco - 2026 Company Profile, Team, Funding, Competitors & Financials

Choco is a series B company based in Berlin (Germany), founded in 2018 by Daniel Khachab, Rogerio Da Silva Yokomizo and Julian Hammer. It operates as a Provider of a platform streamlining order and payment processes for distributors. Choco has raised $301M in funding from investors like Bessemer Venture Partners, Coatue and Left Lane, with a current valuation of $1.2B. The company has 693 active competitors, including 110 funded and 44 that have exited. Its top competitors include companies like Anchanto, BeatRoute and Silo.

Sectors and market segments that Choco operate in

Choco serves in the Food and Agriculture Tech, Retail, Native AI market segments.The primary business model of Choco are:

Company Details

Provider of a platform streamlining order and payment processes for distributors. The platform offers tools for order management, sales growth, and payment processing. It automates order capture, provides customer relationship management, and facilitates flexible payment options. The platform aims to reduce manual tasks and improve business relationships.

Website: choco.com/us
Social
Email ID: *****@choco.com
Phone Number: +1 **********
Registered Address: Madison, Wisconsin

Key Metrics

Founded Year

2018

Location

Berlin, Germany

Stage

Series B

Total Funding

$301M in 6 rounds

Latest Funding Round

Series B, Feb 2023, $26.6M

Post Money Valuation

$1.2B as on Apr 12, 2022

Investors

Bessemer Venture Partners & 27 more

Ranked

1^st among 693 active competitors

Employee Count

422 as on Mar 31, 2026

Investment & Acquisitions

Katoo

Similar Companies

SoundHound & 5600 more

View Choco's full profile

Choco is associated with 3 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
CHOCO INC. CIN: 463350494 , United States, Active	Dec 31, 1999	-	1 (As on Dec 31, 2023)	-
ATLANTIC FOOD WASTE PARTNERS LLC, DBA CHOCO CIN: 320612925 , United States, Active		-	51 (As on Dec 31, 2023)	-
Choco Communications GmbH CIN: HRB163226 , Germany, Active	Dec 31, 2017	-	85 (As on Dec 31, 2020)

Choco has raised a total funding of $301M over 6 rounds. Its first funding round was on Mar 20, 2018. Its latest funding round was a Series B round on Feb 2023 for $26.6M. 5 investors participated in its latest round. Choco has 20 institutional investors and 8 angel investors.

Here is the list of recent funding rounds of Choco:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 2023	$26.6M	Series B	-	-	Bessemer Venture Partners, Coatue, Left Lane	G Squared, Insight Partners
Apr 12, 2022	$111M	Series B	$1.2B	-	G Squared	Insight Partners
Jul 20, 2021	$100M	Series B	$600M	-	Left Lane	Insight Partners, Coatue Management, Bessemer Venture Partners

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View details of Choco's funding rounds and investors

The founders of Choco are Daniel Khachab, Rogerio Da Silva Yokomizo and Julian Hammer. Daniel Khachab is the CEO of Choco.

Here are the details of Choco's key team members:

Daniel Khachab: Co-Founder & CEO of Choco and founder of 2 other companies, Vaniday and Nomnomby. They are also an angel investor in 6 startups and serve on the boards of 2 companies.
Contact Info: 1 email address
Rogerio Da Silva Yokomizo: Co-Founder & Managing Director of Choco.
Julian Hammer: Co-Founder of Choco.

Choco's Board of Directors

Choco's board has 1 active member. Daniel Khachab is part of team.

Here is the list of Choco's board of directors:

Name	Type	Representing	Status	Duration
Daniel Khachab	Team	-	Current	8y 0m
Marko Pohl	Independent board member	-	Past	0y 4m

View details of Choco's Founder profiles and Board Members

Choco's employee count trend

Choco has 422 employees as of Mar 26. Here is Choco's employee count trend over the years:

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Top competitors of Choco include Anchanto, BeatRoute and Silo. Here is the list of Top 10 competitors of Choco, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Choco 2018, Berlin (Germany), Series B	Provider of a platform streamlining order and payment processes for distributors	$301M	G Squared, Insight Partners & 26 others	72/100
2nd	Anchanto 2011, Singapore (Singapore), Series C	Developer of e-commerce software and supply chain management solutions	$16.1M	Transcosmos, MDI Ventures & 13 others	69/100
3rd	BeatRoute 2013, Gurugram (India), Seed	Provider of AI-driven platform for retail sales and distribution management	$180K	Germs Advisory, Innovius & 1 others	68/100
4th	Silo 2017, San Francisco (United States), Series D	Provider of software suite solutions for food distributor businesses	$315M	Alexis Ohanian, Initialized Capital & 12 others	66/100
5th	Dematic 1819, Atlanta (United States), Acquired	Cloud-based warehouse management and automation systems	$63.4M	Triton Partners, Europa	66/100
6th	Stackbox 2016, Bengaluru (India), Series A	Provider of cloud-based supply chain automation solutions	$6.02M	Seetharama Holdings, Valuesales & 25 others	65/100
7th	Printful 2013, Charlotte (United States), Late Stage	Provider of on-demand custom printing and fulfillment service provider	$130M	Bregal Sagemount	64/100
8th	Zubale 2018, Mexico City (Mexico), Series A	Platform offering retail sales enablement and reward software	$72.3M	QED Investors, NFX & 21 others	62/100
9th	Sabi 2020, Lagos (Nigeria), Series B	Provider of informal distribution logistics solutions for businesses	$66M	CRE Venture Capital, FinTech Collective & 15 others	61/100
10th	Ekos Brewmaster 2002, Charlotte (United States), Acquired	Developer of business management software for beverage producers and distributors	$29M	Catalyst Investors, Noro-Moseley Partners	60/100