When was Driveline founded?

Driveline was founded in 1943 and raised its 1st funding round 71 years after it was founded.

Where is Driveline located?

Driveline is headquartered in Coppell, United States. It is registered at Taylorville, Illinois.

How many employees does Driveline have?

As of Aug 31, 2026, the latest employee count at Driveline is 5450.

Is Driveline a funded company?

Driveline is a funded company, having raised a total of $***** in its 1st and only funding round, a Unattributed round on Jul 2014.

When was the latest funding round of Driveline?

Driveline's latest funding was a $***** Unattributed round on Jul 2014, with participation from 1 investor.

Where does Driveline rank among its competitors?

Driveline ranks 54th amongst 893 active competitors, of which 87 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Whale, which secured $40M in Jul, 2026.

Who are the top competitors of Driveline?

Driveline's top competitors include RELEX, CallidusCloud and Wasoko. Among them, Whale secured the most recent funding round in July, 2026.

Driveline - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of retail merchandising, project execution, and retail consulting services. The company delivers in-store merchandising, including category resets, new item cut-ins, and promotional activation. It offers heavy project services, such as new store sets, store remodels, and fixture installation. The company’s technology provides project execution management, retail space capture, and integrated analytics.

Website: drivelineretail.com
Social
Email ID: *****@drivelineretail.com
Phone Number: +1 **********
Registered Address: Taylorville, Illinois

Key Metrics

Founded Year

1943

Location

Coppell, United States

Stage

Funding Raised

Latest Funding Round

Unattributed, Jul 2014, $*****

Investors

Lake Capital

Ranked

54^th among 893 active competitors

Employee Count

5,450 as on Aug 31, 2026

Similar Companies

RELEX & 1159 more

View Driveline's full profile

Driveline is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
DRIVELINE RETAIL MERCHANDISING, INC. CIN: 222049560 , United States, Active	Dec 26, 999	-	6754 (As on Dec 31, 2024)	-

Driveline has raised funding over 1 round. Its latest funding round was a Unattributed round on Jul 2014 for $*****. 1 investor participated in its latest round. Driveline has 1 institutional investor.

Here is the list of recent funding rounds of Driveline:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 2014	9820656	Unattributed	1824724	5869252	3979023	9383606

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View details of Driveline's funding rounds and investors

Driveline's employee count trend

Driveline has 5,450 employees as of Aug 26. Here is Driveline's employee count trend over the years:

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Top competitors of Driveline include RELEX, CallidusCloud and Wasoko. Here is the list of Top 10 competitors of Driveline, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	RELEX 2005, Helsinki (Finland), Series D	Provider of unified platform for retail and supply chain planning	$816M	Summit Partners, TCV & 4 others	76/100
2nd	CallidusCloud 1996, Pleasanton (United States), Acquired	Cloud-based sales, marketing and pipeline management solutions	$89.3M	Crosspoint Venture Partners, Crescendo Ventures ... & 6 others	74/100
3rd	Wasoko 2013, Nairobi (Kenya), Series B	Online retailer of everyday consumer goods providing delivery services to shops	$152M	Impact Engine, Avenir Growth Capital & 40 others	67/100
4th	Index (acquired by Stripe) 2012, San Francisco (United States), Acquired	Payment solutions and personalized marketing to offline retailers	$26M	AIMCo, Innovation Endeavors & 6 others	66/100
5th	Whale 2017, Singapore (Singapore), Series C	Developer of artificial intelligence platforms for enterprise operations and management	$100M	CMB International Capital, Temasek & 11 others	64/100
6th	Ometria Technologies 2013, London (United Kingdom), Series C	Provider of a customer data and experience platform for retail	$71.4M	Octopus Ventures, Inventure Partners & 64 others	62/100
7th	MishiPay 2015, London (United Kingdom), Series B	Developer of modular point of sale and checkout technology systems	$17.2M	Nauta Capital, Gulaid Holding & 29 others	62/100
8th	Focal systems 2015, Menlo Park (United States), Series B	AI-based suite solution for offline businesses	$28.4M	Zebra, Uncork Capital & 7 others	61/100
9th	Vend 2010, San Francisco (United States), Acquired	Cloud-based retail POS solutions	$45.9M	Movac, Jasmine Social Investments & 18 others	61/100
10th	Inmar 1980, Winston-salem (United States), Acquired	Provider of software suite solutions for retail businesses	-	Ares Capital Corporation, Kaulig Capital & 1 others	60/100
54th	Driveline 1943, Coppell (United States), Funding Raised	Provider of retail merchandising, project execution, and retail consulting services	-	Lake Capital	42/100