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dscout - About the company

dscout is a series C company based in Chicago (United States), founded in 2011 by Michael Winnick. It operates as a Provider of a platform for conducting and analyzing user experience research. dscout has raised $81M in funding from investors like Beringea, Synetro Group and Guidepost Growth Equity. The company has 1140 active competitors, including 191 funded and 94 that have exited. Its top competitors include companies like User Testing, Qualtrics and Ai Palette.

Company Details

Provider of a platform for conducting and analyzing user experience research. The platform facilitates participant recruitment, research method execution, and data analysis. It supports various research methods, including usability testing, concept testing, and field studies. The platform also offers features for organizing insights and generating reports.
Website
dscout.com
Social
XFacebook
Email ID
*****@dscout.com
Registered Address
Chicago, Illinois
Key Metrics
Founded Year
2011
Location
Chicago, United States
Stage
Series C
Total Funding
$81M in 5 rounds
Latest Funding Round
Investors
Ranked
Employee Count
304 as on Jun 30, 2026
Investment & Acquisitions
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dscout's funding and investors

dscout has raised a total funding of $81M over 5 rounds. Its first funding round was on 2011. Its latest funding round was a Series C round on Mar 17, 2022 for $*****. 1 investor participated in its latest round. dscout has 5 institutional investors.

Here is the list of recent funding rounds of dscout:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Mar 17, 2022
3746180
Series C
8520176
2332304
4165422
9575048
Apr 12, 2018
4505207
Series B
2144788
9091725
1525060
Jan 25, 2017
3257064
Series A
9694231
5680360
4789839
6226871
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dscout's founders and board of directors

Founder? Claim Profile
The founders of dscout is Michael Winnick. Michael Winnick is the CEO of dscout.
Here are the details of dscout's key team members:

dscout's Board of Directors

dscout's board has 6 active members. Michael Winnick, Michael Gross, Dan (Chip) Hardt, Chip Hardt, Scott Ternovits and Pantelis A. Georgiadis are independent board members.
Here is the list of dscout's board of directors:
Name
Type
Representing
Status
Duration
Independent board member
-
Current
11y 11m
k{vtpxx
Independent board member
-
Current
6y 8m
kvkvzum
Independent board member
-
Current
4y 9m
kmgetyt
Independent board member
-
Current
5y 4m
nbniifg
Independent board member
-
Current
5y 7m
nmxj{io
Independent board member
-
Current
6y 9m

dscout's employee count trend

dscout has 304 employees as of Jun 26. Here is dscout's employee count trend over the years:
Employee count trend for dscout
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dscout's Competitors and alternates

Top competitors of dscout include User Testing, Qualtrics and Ai Palette. Here is the list of Top 10 competitors of dscout, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for User Testing
User Testing
2007, San Francisco (United States), Acquired
Provider of platform for gathering and analyzing user experience feedback
$148M
81/100
2nd
Logo for Qualtrics
Qualtrics
2002, Provo (United States), Acquired
Provider of experience management software facilitating customer, employee, and market research
$400M
77/100
3rd
Logo for Ai Palette
Ai Palette
2018, Singapore (Singapore), Acquired
AI-powered platform for CPG innovation, trend discovery, and product development
$12.7M
71/100
4th
Logo for Cint
Cint
1998, Stockholm (Sweden), Acquired
Market research platform
$26.4M
70/100
5th
Logo for dscout
dscout
2011, Chicago (United States), Series C
Provider of a platform for conducting and analyzing user experience research
$81M
68/100
6th
Logo for Faraday
Faraday
2012, Burlington (United States), Series A
AI-based platform providing consumer insights to enterprises
$12M
68/100
7th
Logo for Black Swan Data
Black Swan Data
2011, London (United Kingdom), Acquired
Online data analytics platform
$26.5M
67/100
8th
Logo for Intent
Intent
2010, London (United Kingdom), Seed
Provider of customer artificial intelligence platform generating insights from behavioural data
$16.3M
66/100
9th
Logo for Mixpanel
Mixpanel
2009, San Francisco (United States), Series C
Provides product analytics software for product teams
$277M
65/100
10th
Logo for Kognitiv
Kognitiv
2009, Waterloo (Canada), Acquired
Provider of loyalty program services
$35M
65/100
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dscout's Investments and acquisitions

dscout has acquired Panelfox. dscout has not made any investments as of now.

Reports related to dscout

Here is the latest report on dscout's geography:

News related to dscout

lockFilter this list
Media has covered dscout for 1 event in last 1 year, It was about partnerships.
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