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Flora - About the company

Flora is an acquired company based in Sao Paulo (Brazil), founded in 1980 by Shadi Kuteish. It operates as a Manufacturer of personal care, cosmetics, home and laundry care products. The company has 67 active competitors, including 4 funded and 11 that have exited. Its top competitors include companies like L'Oreal, L'Occitane and Boticário Group.

Company Details

Manufacturer of personal care, cosmetics, home and laundry care products. The company develops and distributes a variety of consumer goods. It offers a portfolio of products across various categories, including hair care, skin care, cleaning, and hygiene. The company focuses on understanding consumer habits to develop products that meet their needs. It sells its products through retailers, wholesalers, marketplaces, and its own e-commerce platform. The company maintains research and development facilities and operates multiple manufacturing plants and distribution centers.
Key Metrics
Founded Year
1980
Location
Sao Paulo, Brazil
Stage
Acquired
Ranked
Employee Count
3,655 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by JBS (Nov 09, 2026)

Flora's acquisition details

Flora got acquired by JBS on Nov 09, 2026 at an acquisition amount of $*****.
Click here to take a look at Flora's acquisition in detail
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Flora's funding and investors

Flora has not raised any funding rounds yet.

Flora's founders and board of directors

Founder? Claim Profile
The founders of Flora is Shadi Kuteish.
Here are the details of Flora's key team members:

Flora's employee count trend

Flora has 3,655 employees as of Sep 26. Here is Flora's employee count trend over the years:
Employee count trend for Flora
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Flora's Competitors and alternates

Top competitors of Flora include L'Oreal, L'Occitane and Boticário Group. Here is the list of Top 10 competitors of Flora, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for L'Oreal
L'Oreal
1909, Clichy (France), Public
Internet first brand of skin & hair care, and makeup products for men and women
-
71/100
2nd
Logo for L'Occitane
L'Occitane
1976, Paris (France), Public
Beauty and personal care brand
$10M
69/100
3rd
Logo for Boticário Group
Boticário Group
2010, Curitiba (Brazil), Funding Raised
Manufacturer of beauty & personal care products
-
-
62/100
4th
Logo for Natura
Natura
1969, Sao Paulo (Brazil), Unfunded
Provider of a retailer of ingredient based beauty and personal care products
-
-
61/100
5th
Logo for Boticario
Boticario
1977, Sao Jose dos Pinhais (Brazil), Unfunded
Internet first brand of multi category beauty care products
-
-
60/100
6th
Logo for Estee Lauder
Estee Lauder
1946, New York City (United States), Funding Raised
Luxury brand and manufacturer of beauty and personal care products and foundation focused on women-led development investments
-
53/100
7th
Logo for Hindustan Unilever
Hindustan Unilever
1933, Mumbai (India), Public
Manufacturer of FMCG, packaged food, and consumer goods
-
52/100
8th
Logo for Granado
Granado
1870, Rio de Janeiro (Brazil), Late Stage
Brand of home & personal care products
$154M
42/100
9th
Logo for RBKollors
RBKollors
2015, Sorocaba (Brazil), Unfunded
Internet first brand offering multi-category beauty products
-
-
41/100
10th
Logo for Flora
Flora
1980, Sao Paulo (Brazil), Acquired
Manufacturer of personal care, cosmetics, home and laundry care products
-
-
38/100
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Flora's Investments and acquisitions

Flora has acquired Vyvedas. Flora has not made any investments as of now.

Reports related to Flora

Here is the latest report on Flora's sector:

News related to Flora

Media has covered Flora for a total of 3 events in the last 1 year, 1 of them has been about company updates.
•
J&F's Flora negotiates acquisition of OntexFusoes & Aquisicoes•Aug 10, 2022•Flora, Ontex
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