When was Go Colors founded?

Go Colors was founded in 2011 and raised its 1st funding round 3 years after it was founded.

Where is Go Colors located?

Go Colors is headquartered in Chennai, India. It is registered at No.43/20, Nungambakkam High Road, Nungambakkam High Road, Chennai, Chennai, Tamil Nadu, India, 600034.

Who is the current CEO of Go Colors?

Gautam Saraogi of Go Colors. They have also founded 1 company and are an angel investors in 1 startup.

Which legal entities is Go Colors associated with?

Go Colors is associated with GO FASHION (INDIA) LIMITED.

How many employees does Go Colors have?

As of Sep 30, 2026, the latest employee count at Go Colors is 1110.

Is Go Colors a funded company?

Go Colors is a funded company, having raised a total of $34.5M across 3 funding rounds to date. The company's 1st funding round was a ₹***** Series A round, raised on Nov 2014.

When was the latest funding round of Go Colors?

Go Colors' latest funding was a $***** Series B round on Jan 16, 2018, with participation from 1 investor.

What is the annual revenue of Go Colors?

Annual revenue of Go Colors is between ₹500 Cr and ₹1,000 Cr as on Mar 31, 2025

Where does Go Colors rank among its competitors?

Go Colors ranks 14th amongst 2698 active competitors, of which 69 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was NEWME, which secured $12M in Nov, 2025.

Who are the top competitors of Go Colors?

Go Colors' top competitors include Bewakoof, NEWME and PVH Corp. Among them, NEWME secured the most recent funding round in November, 2025.

Go Colors - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Internet first brand of multi category casual wear for women. It offers a diverse range of products including ethnic, lounge, active, formal & winter wear, leggings, jeggings, kurti pants, and palazzo pants.

Website: gocolors.com/
Social
Email ID: *****@gocolors.com
Phone Number: +91 **********
Registered Address: No.43/20, Nungambakkam High Road, Nungambakkam High Road, Chennai, Chennai, Tamil Nadu, India, 600034

Key Metrics

Founded Year

2011

Location

Chennai, India

Stage

Public

Total Funding

$34.5M in 3 rounds

Latest Funding Round

Series B, Jan 16, 2018, $*****

Investors

ICICI Venture & 5 more

Ranked

14^th among 2698 active competitors

Annual Revenue

₹500 - ₹1,000 Cr as on Mar 31, 2025

Employee Count

1,110 as on Sep 30, 2026

Similar Companies

Karen Millen & 1999 more

Exit Details

Public

View Go Colors' full profile

Go Colors is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
GO FASHION (INDIA) LIMITED CIN: L17291TN2010PLC077303 , India, Active	Sep 09, 2010	₹500 - ₹1,000 Cr (As on Mar 31, 2025)	3939 (As on Apr 01, 2026)

Go Colors got listed on Nov 30, 2021.

Click here to take a look at Go Colors's IPO in detail

Go Colors has raised a total funding of $34.5M over 3 rounds. Its first funding round was on Nov 2014. Its latest funding round was a Series B round on Jan 16, 2018 for $*****. 1 investor participated in its latest round. Go Colors has 4 institutional investors and 2 angel investors.

Here is the list of recent funding rounds of Go Colors:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 16, 2018	5174628	Series B	8254644	3264315	8075416	3400014
Sep 21, 2015	1971881	Series A	7762015	8096723	9377317	7765384
Nov 2014	6927493	Series A	5001221	7584188	Peak XV Partners	7812010

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View details of Go Colors's funding rounds and investors

The founders of Go Colors are Rahul Saraogi, Gautam Saraogi and Prakash Kumar Saraogi. Gautam Saraogi is the CEO of Go Colors.

Here are the details of Go Colors' key team members:

Rahul Saraogi: Co-Founder of Go Colors and founder of 1 other company. They are also an angel investor in 1 startup and serve on the board of 1 company.
Contact Info: 1 phone number
Gautam Saraogi: Co-Founder & CEO of Go Colors and founder of 1 other company. They are also an angel investor in 1 startup and serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number
Prakash Kumar Saraogi: Co-Founder & Managing Director of Go Colors. They serve on the board of 1 company.
Contact Info: 1 phone number

Go Colors' Board of Directors

Go Colors's board has 6 active members. Rahul Saraogi, Gautam Saraogi and Prakash Kumar Saraogi are part of team and Rohini Manian, Srinivasan Sridhar and Dinesh Madanlal Gupta are independent board members.

Here is the list of Go Colors' board of directors:

Name	Type	Representing	Status	Duration
Rahul Saraogi	Team	-	Current	16y 0m
Gautam Saraogi	Team	-	Current	16y 0m
Prakash Kumar Saraogi	Team	-	Current	16y 0m
Rohini Manian	Independent board member	-	Current	5y 2m
ulcprbq	Independent board member	-	Current	5y 7m
pvbubrl	Independent board member	-	Current	9y 2m

View details of Go Colors's Founder profiles and Board Members

Go Colors' employee count trend

Go Colors has 1,110 employees as of Sep 26. Here is Go Colors's employee count trend over the years:

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Top competitors of Go Colors include Bewakoof, NEWME and PVH Corp. Here is the list of Top 10 competitors of Go Colors, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Bewakoof 2011, Mumbai (India), Acquired	Online retailer of fashion apparel and accessories for men and women	$39.5M	Aarti Industries, Investcorp & 58 others	77/100
2nd	NEWME 2022, Bengaluru (India), Series B	Internet First brand of current-trend women's apparel, accessories, and coordinated outfit sets	$35.6M	Fireside Ventures, Accel & 23 others	72/100
3rd	PVH Corp 1881, New York City (United States), Public	Brand of fashion apparel wear for men and women	-	Apax, LNK Partners & 2 others	69/100
4th	The Souled Store 2013, Mumbai (India), Series C	Fashion and lifestyle brand offering apparel, sneakers, and pop-culture merchandise	$29.7M	Elevation Capital, Xponentia Capital & 58 others	68/100
5th	American Eagle Outfitters 1977, Pittsburgh (United States), Funding Raised	Company offering multi-category fashion products for men and women	-	Terbell Partners, PNC	68/100
6th	Inditex 1974, Arteixo (Spain), Acquired	Retailer of fashion products	-	Europa, Gov.cz	67/100
7th	FS Life 2015, Gurugram (India), Series B	Provider of multi-category fashion products	$15.3M	Trifecta Capital, Fireside Ventures & 49 others	66/100
8th	VIRGIO 2022, Bengaluru (India), Series A	Online retailer of sustainable clothing, plus-size dresses, and luxury perfumes	$37.8M	Prosus, Alpha Wave Global & 33 others	66/100
9th	Abercrombie and Fitch 1892, Columbus (United States), Acquired	Internet first brand of fashion apparel wear for men and women	-	-	65/100
10th	Max Fashion 2006, Bengaluru (India), Funding Raised	Internet first brand of clothing, footwear, and accessories for women, men, and kids	-	Co-win Ventures	64/100
14th	Go Colors 2011, Chennai (India), Public	Internet first brand of multi category casual wear for women	$34.5M	Peak XV Partners, ICICI Venture & 4 others	63/100

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Founders own 21.06%, Funds (largest shareholder) own 78.34%, Other People own 0.00% and ESOP Pool own 0.59%. The net worth of Go Colors's founders is INR 417Cr as of Jan 16, 2018.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	21.06%	417Cr	3443025	3163387	7372229	8494713
Rahul Saraogi	8868220	9218263	9744528	5805297	8219938	7531545
Gautam Saraogi	6673577	4130068	6751582	3511314	4652195	5786602
Fund	78.34%	1,550Cr	6394675	2303912	4955990	6023463
ICICI Venture	9399455	5213927	8090010	4739970	2750956	8304047
Other People	-	16.7K	0	0	0	0
ESOP Pool	0.59%	11.7Cr	0	0	0	0
Total	99.99%	1,980Cr	9940329	1152197	8456025	5820837