When was good natured Products founded?

good natured Products was founded in 2006 and raised its 1st funding round 14 years after it was founded.

Where is good natured Products located?

good natured Products is headquartered in Vancouver, Canada.

Who is the current CEO of good natured Products?

Simon Reid of good natured Products.

How many employees does good natured Products have?

As of Jul 31, 2026, the latest employee count at good natured Products is 32.

Is good natured Products a funded company?

good natured Products is a funded company, having raised an undisclosed amount across 5 funding rounds to date. The company's 1st funding round was a $***** Post IPO round, raised on Jul 08, 2020.

When was the latest funding round of good natured Products?

good natured Products' latest funding was a $***** Post IPO round on Feb 15, 2024, with participation from 0 investor.

Where does good natured Products rank among its competitors?

good natured Products ranks 1st amongst 16 active competitors, of which 2 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was Get Bumboo, which secured an undisclosed amount in Dec, 2024.

Who are the top competitors of good natured Products?

good natured Products' top competitors include Verdant Ecoware, Get Bumboo and Ecoinno. Among them, Get Bumboo secured the most recent funding round in December, 2024.

good natured Products - 2026 Company Profile, Team, Funding & Competitors

Company Details

Website: goodnaturedproducts.com
Social
Email ID: *****@goodnaturedproducts.com
Phone Number: +1 **********

Key Metrics

Founded Year

2006

Location

Vancouver, Canada

Stage

Acquired

Latest Funding Round

Post IPO, Feb 15, 2024, $*****

Investors

Yaletown & 2 more

Ranked

1^st among 16 active competitors

Employee Count

32 as on Jul 31, 2026

Investment & Acquisitions

FormTex & 2 more

Similar Companies

Get Bumboo & 4 more

Exit Details

Acquired by Hilco Capital (Dec 17, 2024)

View good natured Products' full profile

good natured Products got acquired by Hilco Capital on Dec 17, 2024.

Click here to take a look at good natured Products's acquisition in detail

good natured Products has raised funding over 5 rounds. Its first funding round was on Jul 08, 2020. good natured Products has 3 institutional investors.

Here is the list of recent funding rounds of good natured Products:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 15, 2024	7346168	Post IPO	6436139	2796195	4306596	2582030
Jun 08, 2023	2442402	Post IPO	6444778	8957414	8311031	4933920
Mar 18, 2021	9771637	Post IPO	9011942	6962411	7168219	5562251

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View details of good natured Products's funding rounds and investors

The founders of good natured Products is Simon Reid.

Here are the details of good natured Products' key team members:

Simon Reid: Founder, Director & Ceo of good natured Products.

View details of good natured Products's Founder profiles and Board Members

good natured Products' employee count trend

good natured Products has 32 employees as of Jul 26. Here is good natured Products's employee count trend over the years:

Employee count trend for good natured Products

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Top competitors of good natured Products include Verdant Ecoware, Get Bumboo and Ecoinno. Here is the list of Top 10 competitors of good natured Products, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	good natured Products 2006, Vancouver (Canada), Acquired	Manufacturer and distributor of plant based packaging products	-	Yaletown, WUTIF Capital & 1 others	47/100
2nd	Verdant Ecoware 2024, Bengaluru (India), Unfunded	Manufacturer of eco-friendly, biodegradable areca leaf plates and cutlery	-	-	33/100
3rd	Get Bumboo 2019, Delhi (India), Seed	Retailer of sustainable food packaging products for the hospitality industry	$76.9K	NC Media Networks & 8 others	32/100
4th	Ecoinno 2011, Sha Tin (China), Series A	Manufacturer of plant based packaging products	$6M	Alibaba Entrepreneurs Fund, Gobi Partners ... & 1 others	30/100
5th	Magnus Palmware 2014, Sulur (India), Unfunded	Manufacturer of palm leaf plates	-	-	28/100
6th	Enoplastic 1957, Varese (Italy), Acquired	Provider of food packing services	-	Omada	26/100
7th	Envome 2019, Bengaluru (India), Unfunded	Company dedicated to producing dining solutions, specifically focusing on areca palm leaf plates and bowls	-	-	23/100
8th	Tapari 2017, Stroud (United Kingdom), Unfunded	Manufacturer of disposable plates and bowls made from sal leaves	-	-	19/100
9th	Fresh Tableware 2019, Delhi (India), Unfunded	Provider of tableware products	-	-	19/100
10th	Matter Compostables 2015, Minneapolis (United States), Unfunded	Provider of compostable packaging solutions for the multi sector	-	-	19/100

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good natured Products has acquired 3 companies including FormTex, Ex-Tech Plastics and Shepherd Thermoforming. good natured Products has not made any investments as of now.

Here is the list of its acquisitions:

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
May 04, 2022	Acquisition	FormTex	1989	Houston (United States)
May 05, 2021	Acquisition	Ex-Tech Plastics	1982	Mchenry (United States)
Mar 17, 2020	Acquisition	Shepherd Thermoforming	1984	Brampton (Canada)