When was Gusto Collective founded?

Gusto Collective was founded in 2020 and raised its 1st funding round 2 years after it was founded.

Where is Gusto Collective located?

Gusto Collective is headquartered in Hong Kong, China.

How many employees does Gusto Collective have?

As of Aug 31, 2026, the latest employee count at Gusto Collective is 128.

Is Gusto Collective a funded company?

Gusto Collective is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on May 11, 2022.

When was the latest funding round of Gusto Collective?

Gusto Collective's latest funding was a $***** Seed round on May 11, 2022, with participation from 5 investors.

Where does Gusto Collective rank among its competitors?

Gusto Collective ranks 97th amongst 2898 active competitors, of which 263 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Rembrand, which secured $37.5M in Nov, 2025.

Who are the top competitors of Gusto Collective?

Gusto Collective's top competitors include Tezign, AnyClip and Vimeo. Among them, Rembrand secured the most recent funding round in November, 2025.

Gusto Collective - 2026 Company Profile, Team, Funding & Competitors

Gusto Collective is a seed company based in Hong Kong (China), founded in 2020 by Aaron Lau. It operates as a Provider of tech-enabled game marketing services. Gusto Collective has raised $11M in funding from GAW Capital Partners and Animoca Brands. The company has 2898 active competitors, including 263 funded and 107 that have exited. Its top competitors include companies like Tezign, AnyClip and Vimeo.

Company Details

Provider of tech-enabled game marketing services. The company primarily focused on Web3 marketing services, an AR-based platform, a metahuman platform, and luxury marketing services. It helps other brands to collaborate with Web3 and in the customer engagement management through an open metaverse.

Key Metrics

Founded Year

2020

Location

Hong Kong, China

Stage

Seed

Total Funding

$11M in 1 round

Latest Funding Round

Seed, May 11, 2022, $*****

Investors

GAW Capital Partners & 4 more

Ranked

97^th among 2898 active competitors

Employee Count

128 as on Aug 31, 2026

Investment & Acquisitions

Mercury & 2 more

Similar Companies

Tezign & 2199 more

View Gusto Collective's full profile

Gusto Collective has raised a total funding of $11M over 1 round. Its latest funding round was a Seed round on May 11, 2022 for $*****. 5 investors participated in its latest round. Gusto Collective has 5 institutional investors.

Here is the list of recent funding rounds of Gusto Collective:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 11, 2022	8158538	Seed	2431121	2314871	6081357	7849925

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View details of Gusto Collective's funding rounds and investors

The founders of Gusto Collective is Aaron Lau.

Here are the details of Gusto Collective's key team members:

Aaron Lau: Founder and CEO of Gusto Collective and founder of 1 other company.
Contact Info: 1 email address

View details of Gusto Collective's Founder profiles and Board Members

Gusto Collective's employee count trend

Gusto Collective has 128 employees as of Aug 26. Here is Gusto Collective's employee count trend over the years:

Employee count trend for Gusto Collective

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Top competitors of Gusto Collective include Tezign, AnyClip and Vimeo. Here is the list of Top 10 competitors of Gusto Collective, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Tezign 2014, Shanghai (China), Series D	Provider of digital infrastructure for brand content creation, management, and distribution	$56.1M	Sequoia Capital China, Temasek & 9 others	71/100
2nd	AnyClip 2012, Jerusalem (Israel), Acquired	Provider of AI-powered video solutions for content management and monetization	$68M	JVP, Limelight & 7 others	70/100
3rd	Vimeo 2004, New York City (United States), Acquired	Provider of video hosting, creation, management, and streaming platform services	$450M	T. Rowe Price, GIC & 9 others	70/100
4th	OpusClip 2022, San Francisco (United States), Series A	Provider of AI video editing tools for short-form content creation	$50M	SoftBank Vision Fund, Millennium New Horizons ... & 8 others	69/100
5th	Jellysmack 2016, New York City (United States), Series C	Video content creation platform for businesses	$40M	Highland Europe, Partech Partners & 9 others	68/100
6th	Rembrand 2022, Palo Alto (United States), Series B	Provider of AI-powered advertising solutions for in-content and social media	$68.5M	Greycroft, Superset & 8 others	68/100
7th	Vidyard 2011, Kitchener (Canada), Series C	Provider of video tools for sales and marketing virtual teams	$90.7M	Y Combinator, Uncork Capital & 16 others	67/100
8th	EX.CO 2012, New York City (United States), Series C	Content management platform	$69.2M	Viola Group, 83NORTH & 12 others	67/100
9th	Ceros 2012, New York City (United States), Acquired	Provides a content creation platform	$143M	Grotech Ventures, Sumeru Equity Partners & 7 others	66/100
10th	Brandlive 2010, Portland (United States), Series B	Provider of platforms for webinars, town halls, virtual events, and hubs	$15.9M	Archivist, Oregon Venture Fund & 2 others	62/100
97th	Gusto Collective 2020, Hong Kong (China), Seed	Provider of tech-enabled game marketing services	$11M	Animoca Brands, ClearVue Partners & 3 others	45/100

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Gusto Collective has made 1 investment in KLKTN and acquired Mercury and Reuter Communications.

Here is the list of these investments and acquisitions:

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Jun 12, 2023	Acquisition	Mercury	2001	Singapore (Singapore)
Jul 23, 2021	Investments	KLKTN	2021	Hong Kong (China)
Jun 15, 2020	Acquisition	Reuter Communications	2015	Shanghai (China)