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About Greycroft
Greycroft is a venture capital firm founded in 2006. It is primarily based out of New York City, United States. As of May 2026, Greycroft is an active investor, having invested in 482 companies, with 19 new investments in the last 12 months. It primarily invests in Series A round in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to High Tech and Consumer. Most recently it participated in the $***** Series A round of Hark Overall, Greycroft portfolio has seen 25 unicorns, 6 IPOs and 146 acquisitions including key companies like Farfetch, Bird and Scopely. A lot of funds co-invest with Greycroft, with names like Headline sharing a substantial percentage of its portfolio. Greycroft has team of 57 people including 13 partners.Key Metrics
Team Members
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A, Seed & 6 more
Portfolio Unicorns
Portfolio Soonicorns
Greycroft's List of Top Investments
Greycroft has a portfolio of 482 companies, including 25 unicorns. Their most notable investments are in Koding and BetterCloud.Their portfolio spans across United States, United Kingdom, Germany and 20 more locations. They have invested in Enterprise Applications, High Tech, Consumer and 30 other sectors, across stages such as Series A, Seed and 6 more. Here is the list of top investments by Greycroft:
1. Farfetch
Online retailer offering multi-category fashion products. The product catalog includes apparel, handbags, shoes, watches, jewelry, backpacks, belts, and more for men, women, and kids. In addition, the company also offers pre-owned fashion products. Its mobile application is available for Android and iOS platforms.
Key facts about Farfetch
- Founded Year: 2007
- Location: London (United Kingdom)
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $709M
- Employee Count: 3,155 as on Mar 31, 2026
- Investors: Temasek, Dragoneer Investment Group and 30 Others
- Latest Funding Round: Post IPO, Apr 27, 2020, $*****
- Highlight: Acquired
2. Bird
App-based rental platform providing self-drive electric kick-scooters. Users can locate, and reserve electric kick-scooters through the app. They can unlock vehicles by scanning the QR codes, ride the scooters, and park in legal parking spaces at the end of the ride. The kick-scooters include self-reporting damage sensors, self-sealing tires, dual anti-tipping kickstands, and anti-theft encryption. App is available for both Android and iOS devices.
Key facts about Bird
- Founded Year: 2017
- Location: Miami (United States)
- Annual Revenue: $245M as on Dec 31, 2022
- Stage: Public
- Total Funding till date: $765M
- Employee Count: 959 as on Apr 30, 2026
- Investors: Fidelity Investments, Bracket Capital and 60 Others
- Latest Funding Round: Series D, Aug 04, 2021, $*****
- Highlight: Public
3. Scopely
Developer of interactive entertainment and video games across multiple platforms. The company creates, publishes, and operates immersive games. It utilizes a technology platform to support a diversified portfolio in the games industry. The company focuses on building long-lasting game experiences.
Key facts about Scopely
- Founded Year: 2011
- Location: Culver City (United States)
- Annual Revenue: £3.31M as on Dec 31, 2021
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $1.02B
- Employee Count: 3,818 as on Apr 30, 2026
- Investors: New Enterprise Associates, Cross Creek and 70 Others
- Latest Funding Round: Series E, Oct 28, 2020, $*****
- Highlight: Acquired
4. Epic Games
Digital distribution platform for desktop PC games. It offers a range of titles, including free games, mods, and DLC content. The platform features a user-friendly interface for accessing and downloading games. The company also provides online services, such as account management and support, for users and game developers.
Key facts about Epic Games
- Founded Year: 1991
- Location: Cary (United States)
- Valuation: $*****
- Stage: Series F
- Total Funding till date: $8.13B
- Employee Count: 11,838 as on Apr 30, 2026
- Investors: Fidelity Investments, Baillie Gifford and 82 Others
- Latest Funding Round: Series F, Feb 07, 2024, $*****
- Highlight: Editors' Pick
Thrive Market is an online membership-based platform offering organic groceries. Their product catalog includes snacks, beauty products, household products, beverages, etc. The company claims that its users can shop across categories like vegan, paleo, raw, gluten-free, etc. Some of the brands associated with the company are Jackson's honest, Acure, Smarty Pants, etc.
Key facts about Thrive Market
- Founded Year: 2014
- Location: Los Angeles (United States)
- Valuation: $*****
- Stage: Series C
- Total Funding till date: $332M
- Employee Count: 888 as on Apr 30, 2026
- Investors: Lightspeed Venture Partners, Headline and 64 Others
- Latest Funding Round: Series C, Jul 16, 2018, $*****
- Highlight: Editors' Pick
Greycroft's Year-on-Year Investment Trends
Greycroft has invested in 482 companies over the last 20 years, with an average of 29 new investments annually in the last 10 years. In 2025, it made 25 investments, while as of May 2026, it has made 6 investments in this year. Its most recent first time investment was in Hark and most recent follow-on round was in Sequen.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 5 | 1 | 6 |
2025 | 19 | 6 | 25 |
2024 | 16 | 6 | 22 |
2023 | 19 | 10 | 29 |
2022 | 31 | 27 | 58 |
2021 | 52 | 36 | 88 |
2020 | 31 | 25 | 56 |
2019 | 27 | 25 | 52 |
2018 | 31 | 23 | 54 |
2017 | 36 | 25 | 61 |
Greycroft's Investments by Stage
Greycroft has made 207 investments in Series A stage with an average round size of $18.3M, 163 investments in Seed stage with an average round size of $12M and 57 investments in Series B stage with an average round size of $26.3M.Stage of entry | No. of Investments |
|---|---|
Series A | 207 |
Seed | 163 |
Series B | 57 |
Series C | 14 |
Series D | 5 |
Others | 3 |
Note: We have considered here, only first round of investments
Greycroft's Investments by Sector
Greycroft has a diverse portfolio, with companies operating in the Enterprise Applications, Consumer, FinTech, High Tech and Media & Entertainment. Notably, it has invested in 431 Tech companies, 287 Enterprise (B2B) companies, 269 Software companies and at least 194 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
Enterprise Applications | 221 |
Consumer | 112 |
FinTech | 68 |
High Tech | 64 |
Media & Entertainment | 59 |
Others | 428 |
Note: We have considered here, only first round of investments
Greycroft's Investments by Geography
Greycroft has made most investments in United States (397), followed by United Kingdom where it has made 17 investments.Country | No. of Investments |
|---|---|
United States | 397 |
United Kingdom | 17 |
Israel | 5 |
Australia | 4 |
Germany | 4 |
Others | 25 |
Note: We have considered here, only first round of investments
Greycroft's recent investments
Greycroft has made 6 investments in 2026 so far. Hark and Recursive are the latest among them.Here are the most recent investments by Greycroft:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
May 21, 2026 | United States | Series A | 1576 | [+10] | |
May 13, 2026 | United States | Series A | 6818 | [+2] | |
May 07, 2026 | - | Series A | 6138 | ||
Mar 17, 2026 | United States | Series A | 9927 | [+1] | |
Mar 10, 2026 | France | Seed | 4348 | [+28] |
Unicorns in Greycroft's Portfolio
Greycroft has 25 unicorns in its portfolio - OpenEvidence, Hippocratic AI, Together AI and others. The most recent unicorn in their portfolio is OpenEvidence. It became a unicorn in 2025.Here is a list of unicorns in Greycroft's portfolio:
Tracxn Score | Company | Short Description | Founded year | Sector | Location | Company Stage | First Investment/ Acquisition Details |
|---|---|---|---|---|---|---|---|
78 | AI powered medical search platform for healthcare professionals | 2021 | Miami | Series D | oubdhza | ||
66 | Developer of safety-focused generative AI for healthcare | 2022 | Palo Alto | Series C | ulovbui | ||
72 | Provider of a platform for developing, fine-tuning, and deploying AI models | 2022 | San Francisco | Series B | qgscesu | ||
72 | Developer of generative AI models for image, video, audio, and 3D | 2021 | London | Seed | ewlzkao | ||
63 | Provider of auto and home insurance solutions | 2017 | Columbus | Series D | {chpvcr |
IPOs and Publicly Listed companies in Greycroft's Portfolio
6 of Greycroft's portfolio companies have become public. MNTN got listed on the New York Stock Exchange (NYSE), in May 2025 at marketcap of $759M and Bird got listed on the New York Stock Exchange (NYSE).Here are Greycroft's portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
May 22, 2025 | Sep 26, 2011 | Series B | 6806 | |
Nov 05, 2021 | Jun 28, 2018 | Series C | 4604 | |
Feb 11, 2021 | 2020 | Seed | 4396 | |
Dec 18, 2020 | - | - | 3221 | |
Jun 01, 2020 | - | - | 8813 |
Acquired companies in Greycroft's Portfolio
146 companies from Greycroft's portfolio have been acquired. The most recent acquisition was Vultron in Apr 2026 by pWin.ai for $*****.Here are Greycroft's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Apr 29, 2026 | Jul 15, 2025 | Series A | 3987 | |
Mar 10, 2026 | Nov 30, 2022 | Series B | 5260 | |
Feb 24, 2026 | Oct 17, 2023 | Seed | 1063 | |
Feb 06, 2026 | 2011 | Series A | 4059 | |
Jan 09, 2026 | Jul 23, 2020 | Series A | 2307 |
Team profile of Greycroft
Greycroft has a team of 57 members including 13 Partners, 1 Venture Partner and 7 Principals located in United States and France. Greycroft's team sits on the board of 3 companies.Here is a list of top team members in Greycroft:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | United States | - | - | |
Partner | Los Angeles | Thrive Market and EBTH | - | |
Partner | Los Angeles | - | - | |
Partner | Los Angeles | - | - | |
Partner | New York City | - | ||
Partner | San Francisco | - | - | |
Partner | San Francisco | - | - | |
Partner | New York City | - | - | |
Partner | Paris | - | ||
Partner | Los Angeles | - | - | |
Partner | Washington, DC | - |
Co-investors of Greycroft
Over the past 20 years, 2843 investors have co-invested in Greycroft's portfolio companies. This includes funds and angels.
- Invested before Greycroft: Y Combinator, SV Angel and 665 others have invested in rounds before Greycroft. There are 13 companies where Y Combinator has invested before Greycroft and 11 companies where SV Angel has invested before Greycroft.
- Top Co-investors of Greycroft: 1152 investors entered a company along with Greycroft. These include investors like Headline (22 companies).
- Invested after Greycroft: A total of 1024 investors have invested in Greycroft's portfolio after their investments. Top Investors include Gaingels (16 companies), SVB (13 companies) and Headline (11 companies).
Recent News related to Greycroft
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