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Hansa Cequity - About the company

Hansa Cequity is a series A company based in Bengaluru (India), founded in 2008 by Sivaraman Swaminathan and Ajay Kelkar. It operates as a Provider of a platform offering consumer insights. Hansa Cequity has raised $6.07M in funding from ASK Pravi, with a current valuation of *****. The company has 2078 active competitors, including 4 funded and 67 that have exited. Its top competitors include companies like MBG Card, BluprintX and One Source.

Company Details

Provider of a platform offering consumer insights. It provides a platform that offers solutions for exploring insights on data science and behavioural science for responsive marketing outcomes. Industries using the solutions are retail, automotive, travel and hospitality, healthcare, etc.
Social
XFacebook
Email ID
*****@hansacequity.com
Phone Number
+91 **********
Registered Address
No. 19, Wheatcrofts Road, Nungambakkam Chennai- 600 034, Chennai, Chennai, Tamil Nadu, India, 600034
Key Metrics
Founded Year
2008
Location
Bengaluru, India
Stage
Series A
Total Funding
$6.07M in 3 rounds
Latest Funding Round
Post Money Valuation
***** as on Jun 11, 2015
Investors
Ranked
Annual Revenue
₹4.06Cr as on Mar 31, 2025
Employee Count
1,118 as on Jan 31, 2025
Investment & Acquisitions
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Hansa Cequity's funding and investors

Hansa Cequity has raised a total funding of $6.07M over 3 rounds. Its first funding round was on Feb 08, 2010. Its latest funding round was a Series A round on Jun 11, 2015 for $*****. 1 investor participated in its latest round. Hansa Cequity has 1 institutional investor and 2 angel investors.

Here is the list of recent funding rounds of Hansa Cequity:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jun 11, 2015
8903848
Series A
7177133
4620783
9014884
5000395
Dec 16, 2011
1753255
Seed
5898661
5061408
1668844
4967380
Feb 08, 2010
5455491
Seed
3291150
6820553
5119057
6860251
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Hansa Cequity's founders and board of directors

Founder? Claim Profile
The founders of Hansa Cequity are Sivaraman Swaminathan and Ajay Kelkar. Neeraj Pratap Sangani is the CEO of Hansa Cequity.
Here are the details of Hansa Cequity's key team members:

Hansa Cequity's Board of Directors

Hansa Cequity's board has 5 active members. Sivaraman Swaminathan and Ajay Kelkar are part of team and Srinivasan Krishnaswamy, Narasimhan Krishnaswamy and Krishnan Shivaprasad are independent board members.
Here is the list of Hansa Cequity's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
18y 0m
Team
-
Current
18y 0m
Independent board member
-
Current
18y 0m
iiirgru
Independent board member
-
Current
1y 9m
rppnktm
Independent board member
-
Current
1y 7m
faifeis
Independent board member
-
Past
8y 3m

Hansa Cequity's employee count trend

Hansa Cequity has 1,118 employees as of Jan 25. The total employee count is 2.0% lower than what it was in Jan 24. Here is Hansa Cequity's employee count trend over the years:
Employee count trend for Hansa Cequity
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Hansa Cequity's Competitors and alternates

Top competitors of Hansa Cequity include MBG Card, BluprintX and One Source. Here is the list of Top 10 competitors of Hansa Cequity, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for MBG Card
MBG Card
2020, Jabalpur (India), Seed
Provider of multi-channel business automation, messaging, web design, and marketing
$320K
49/100
2nd
Logo for BluprintX
BluprintX
2011, Liverpool (United Kingdom), Late Stage
Provider of AI-powered solutions for sales, marketing, and service
$221K
45/100
3rd
Logo for One Source
One Source
2018, Delhi (India), Unfunded
Integrated marketing consultancy
-
-
41/100
4th
Logo for Hansa Cequity
Hansa Cequity
2008, Bengaluru (India), Series A
Provider of a platform offering consumer insights
$6.07M
35/100
5th
Logo for Altruik
Altruik
2009, New York City (United States), Acquired
Search Engine Optimization
$9.5M
34/100
6th
Logo for Marketing Associates
Marketing Associates
Greensboro (United States), Unfunded
Provider of customized marketing strategy development and implementation services
-
-
31/100
7th
Provider of B2B marketing and sales strategies, content, and enablement
-
-
31/100
8th
Logo for Lexus Software
Lexus Software
2003, Suzhou (China), Funding Raised
Software development company
-
30/100
9th
Logo for Advit Sahdev
Advit Sahdev
2016, Bengaluru (India), Unfunded
Provider of marketing consultation, coaching, and mentorship services for businesses
-
-
30/100
10th
Provider of performance marketing consultancy, audits, and in-house team support
-
-
29/100
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Hansa Cequity's Latest cap tables and shareholding

Founders own 21.40%, Funds (largest shareholder) own 25.20%, Other People own 9.00% and ESOP Pool own 6.60%. The net worth of Hansa Cequity's founders is INR 23.1Cr as of Jan 16, 2017.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
21.40%
23.1Cr
7336908
7006245
3760180
3084600
8701342
5285193
2004888
3703773
5095035
4249779
2132961
1509122
4180059
6663241
8053658
2032264
Fund
25.20%
27.2Cr
1252751
8276697
2482507
6151491
4825224
7596539
3988942
1841143
3014165
3132580
Other People
9.00%
9.78Cr
5106922
9734492
7378494
4855467
ESOP Pool
6.60%
7.13Cr
316879
599878
838143
486440
Total
62.20%
67.3Cr
5978599
9275584
3894829
1031951
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Hansa Cequity's Shareholding

Hansa Cequity's Investments and acquisitions

Hansa Cequity has acquired 2 companies including Inloyal and DSquare Solutions. Hansa Cequity has not made any investments as of now.

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