Hormona - About the company
Hormona is a seed company based in London (United Kingdom), founded in 2019 by Jasmine Tagesson and Karolina Lofqvist. It operates as a Provider of a home-based test for tracking hormone levels. Hormona has raised $11M in funding from Voima Ventures and Supernode Global. The company has 311 active competitors, including 24 funded and 5 that have exited. Its top competitors include companies like Ovia Health, Aavia and Meiyou.
Company Details
Provider of a home-based test for tracking hormone levels. The company offers first of its kind at-home hormone test, connected to the Hormona hormone tracking app, to test hormone levels in the comfort of your home and can receive personalized insights. Also, users can track symptoms of the menstrual cycle and hormones.
- Website
- www.hormona.io/
- Email ID
- *****@hormona.io
Key Metrics
Founded Year
2019
Location
London, United Kingdom
Stage
Seed
Total Funding
$11M in 2 rounds
Latest Funding Round
Investors
Ranked
2nd among 311 active competitors
Employee Count
32 as on Aug 31, 2026
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Legal entities associated with Hormona
Hormona is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
Wlness Science Ltd CIN: 12944590 , Germany, Active | Oct 11, 2020 | - | 2 (As on Dec 31, 2021) |
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Hormona's funding and investors
Hormona has raised a total funding of $11M over 2 rounds. Its first funding round was on May 26, 2022. Its latest funding round was a Seed round on May 27, 2025 for $*****. 5 investors participated in its latest round. Hormona has 8 institutional investors and 3 angel investors.
Here is the list of recent funding rounds of Hormona:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
May 27, 2025 | 6639999 | Seed | 4896537 | 2620735 | 4398146 | 2138448 |
May 26, 2022 | 5689730 | Seed | 4469877 | 4640284 | 9077539 |
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Hormona's founders and board of directors
Founder? Claim ProfileThe founders of Hormona are Jasmine Tagesson and Karolina Lofqvist. Karolina Lofqvist is the CEO of Hormona.
Here are the details of Hormona's key team members:
- Jasmine Tagesson: Co-Founder of Hormona. They serve on the board of 1 company.Contact Info: 1 email address
- Karolina Lofqvist: Co-Founder & CEO of Hormona. They serve on the board of 1 company.Contact Info: 1 email address
Hormona's Board of Directors
Hormona's board has 2 active members. Jasmine Tagesson and Karolina Lofqvist are part of team.Here is the list of Hormona's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 5y 10m | |
Team | - | Current | 5y 10m |
View details of Hormona's Founder profiles and Board Members
Hormona's employee count trend
Hormona has 32 employees as of Aug 26. Here is Hormona's employee count trend over the years:
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Hormona's Competitors and alternates
Top competitors of Hormona include Ovia Health, Aavia and Meiyou. Here is the list of Top 10 competitors of Hormona, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Ovia Health 2012, Boston (United States), Acquired | Provider of mobile application for women's and family health | $23.5M | 63/100 | |
2nd |  Hormona 2019, London (United Kingdom), Seed | Provider of a home-based test for tracking hormone levels | $11M | 61/100 | |
3rd | Aavia 2018, Brooklyn (United States), Series A | Mobile app for tracking hormonal conditions of women | $6.95M | 55/100 | |
4th | Provider of menstrual cycle and pregnancy monitoring software for women | $201M | 46/100 | ||
5th | Moody Month 2017, London (United Kingdom), Funding Raised | Developer of a wellness application tailored to women's cyclical health | - | 46/100 | |
6th | Femin 2024, Leicester (United Kingdom), Unfunded | Provider of a comprehensive womens health monitoring application | - | - | 45/100 |
7th |  Iovulationcalculator.com 2021, Iceland, Unfunded | Online platform providing ovulation cycle and menstruation information | - | - | 44/100 |
8th | Provider of menstrual and ovulation management application | - | - | 43/100 | |
9th | bomcomes 2019, Seoul (South Korea), Unfunded | Mobile-based application for monitoring menstrual cycle | - | - | 42/100 |
10th | Pinoy Fitness 2009, Manila (Philippines), Unfunded | Digital content platform on fitness lifestyle | - | - | 42/100 |
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Hormona's Investments and acquisitions
Hormona has made no investments or acquisitions yet.
Reports related to Hormona
Here is the latest report on Hormona's sector:
News related to Hormona
Media has covered Hormona for 1 event in last 1 year.
•
SheMed Secures €43M To Expand Personalised Women’s Healthcare In The UKStartup Rise EU•Oct 23, 2025•Hormona, Numan, Perci Health, SheMed
•
Hormona Secures $6.7M to Revolutionize Women's Hormone HealthTech Funding News•May 27, 2025•Hormona, Voima Ventures, Supernode Global, DLF Venture and 2 others
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