Li-Ning - About the company
Li-Ning is a public company based in Tongzhou (China), founded in 1900. It operates as a Sports goods company. The company has 18 active competitors, including 1 that has exited. Its top competitors include companies like Decathlon, Cosco and Waydoo.
Company Details
Li-Ning (China) Sports Goods Co. Ltd is a sports goods company. The company does brand marketing, R & D, design, manufacturing, distribution and retail. It sells sports and casual footwear, apparel, equipment and accessories. In 1998, it established its first design and development centre in China. It sells through online website and 8255 Li Ning brand stores in the territory of China. It also caters to south-east Asia. In 2021, the company recorded annual revenues of $3.5B and a net profit of $0.62B.
Key Metrics
Founded Year
1900
Location
Tongzhou, China
Stage
Public
Investors
Ranked
2nd among 18 active competitors
Employee Count
1,052 as on Jun 30, 2026
Exit Details
Public
Li-Ning's IPO details
Li-Ning got listed on Jul 02, 2004.
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Li-Ning's funding and investors
Li-Ning is a funded company. Li-Ning has 5 institutional investors.
View details of Li-Ning's funding rounds and investors
Li-Ning's founders and board of directors
Founder? Claim ProfileLi-Ning's employee count trend
Li-Ning has 1,052 employees as of Jun 26. Here is Li-Ning's employee count trend over the years:
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Li-Ning's Competitors and alternates
Top competitors of Li-Ning include Decathlon, Cosco and Waydoo. Here is the list of Top 10 competitors of Li-Ning, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Decathlon 1976, San Francisco (United States), Funding Raised | Retailer of sporting goods | - | 62/100 | |
2nd | Sports goods company | - | 52/100 | ||
3rd | Manufacturer & supplier of Sports Goods, Fitness, and Accessories | - | - | 32/100 | |
4th | Manufacturer of electric hydrofoil | - | 23/100 | ||
5th | Golf performance assessment devices | - | 22/100 | ||
6th | Manufacturer of high-performance wireless electronic bicycle drivetrains | - | - | 21/100 | |
7th | Jinling sports 1993, Zhangjiagang (China), Deadpooled | Provides sports equipment | - | 19/100 | |
8th | - | - | - | 19/100 | |
9th | Manufacturer of bicycle headsets, bottom brackets, pedals, and related components | - | - | 18/100 | |
10th | ![]() Li Ning Sports Beijing (China), Unfunded | Distributor of badminton, table tennis, and pickleball sporting goods | - | - | 18/100 |
Looking for more details on Li-Ning's competitors? Click here to see the top ones
Li-Ning's Investments and acquisitions
Li-Ning has made no investments or acquisitions yet.
News related to Li-Ning
Media has covered Li-Ning for a total of 12 events in the last 1 year, 8 of them have been about company updates and 2 about partnerships.
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Steph Curry’s First Li-Ning Shoe is for the Golf Course, Not the Basketball CourtSole Retriever•Jul 15, 2026•Li-Ning
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Li-Ning Accelerates Global Retail Expansion Through Strategic Athlete PartnershipsFashionatingWorld•Jun 11, 2026•Li-Ning
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LI-NING Announces Long-Term Partnership with Stephen Curry and Curry BrandPR Newswire•Jun 02, 2026•Li-Ning
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Li Ning Reports Slight Drop in China Retail Sales for Q4, Improves from Q3SGB Media•Jan 16, 2026•Li-Ning
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Puma soars by 15% on Anta takeover reportBreaking The News•Nov 27, 2025•PUMA, Anta Sports, Li-Ning Studio, Fila and 2 others
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Sportswear firms, robot makers team up for growthChina Daily•Sep 17, 2025•Xtep, HumanX, Unitree, Li-Ning and 1 other
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