Madison Reed - About the company
Madison Reed is a series D company based in San Francisco (United States), founded in 2013 by Sabrina Riddle, Eric Hutchinson and Andrew Trader. It operates as an Internet first brand of hair coloring products. Madison Reed has raised $250M in funding from investors like True Ventures, Comcast Ventures and Norwest. The company has 23 active competitors, including 7 that are funded. Its top competitors include companies like Prose, Curology and Function of Beauty.
Company Details
Internet-first brand of hair coloring products. It provides home hair color kits, free of ammonia and other harmful chemicals, delivers and helps users maintain their hair without going to the salon. It also sells products through an online subscription model. Its customers take pictures of themselves and send them to stylists which help find the colors that match best. Services also include consultation, demonstration, color application, and a blowout from a professional, licensed stylist.
- Website
- www.madison-reed.com/
- Email ID
- *****@madison-reed.com
- Phone Number
- +1 **********
- Registered Address
- San Francisco, California
Key Metrics
Founded Year
2013
Location
San Francisco, United States
Stage
Series D
Total Funding
$250M in 14 rounds
Latest Funding Round
Investors
Ranked
1st among 23 active competitors
Employee Count
481 as on May 31, 2026
Legal entities associated with Madison Reed
Madison Reed is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
MADISON REED, INC. CIN: 46-2427365 , United States, Active | Mar 24, 2013 | - | 247 (As on Dec 31, 2020) | - |
MADISON REED CIN: 462427365 , United States, Active | Dec 31, 1999 | - | 958 (As on Dec 31, 2024) | - |
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Madison Reed's funding and investors
Madison Reed has raised a total funding of $250M over 14 rounds. Its first funding round was on Apr 29, 2013. Madison Reed has 35 institutional investors.
Here is the list of recent funding rounds of Madison Reed:
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Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Mar 06, 2026 | 1419629 | Conventional Debt | 7130720 | 6373886 | 5593994 | 8023675 |
Apr 28, 2022 | 6097006 | Series D | 3652156 | 9639277 | 9068227 | |
Sep 22, 2021 | 2273725 | Series D | 3196795 | 7372710 | 6707142 | 8530300 |
View details of Madison Reed's funding rounds and investors
Madison Reed's founders and board of directors
Founder? Claim ProfileThe founders of Madison Reed are Sabrina Riddle, Eric Hutchinson and Andrew Trader. Amy Errett is the CEO of Madison Reed.
Here are the details of Madison Reed's key team members:
- Sabrina Riddle: Former Co-Founder & CMO of Madison Reed. They are also an angel investor in 1 startup and serve on the board of 1 company.
- Eric Hutchinson: Former Co-Founder & COO of Madison Reed and founder of 1 other company. They serve on the board of 1 company.
- Andrew Trader: Former Co-Founder of Madison Reed. They serve on the board of 1 company.Contact Info: 1 email address
Madison Reed's Board of Directors
Madison Reed's board has 18 active members. David King, Jon Callaghan, Hayley Bay Barna, Sabrina Riddle, Dave King, Eric Hutchinson, Amy Errett, Jeffrey Crowe, Jeff Crowe, Brian Bouma, John Callaghan, Carrie Kalinowski, Donna Isralsky, Kristen D'Arcy, Stephen Lasky, Maureen Watson, Caroline Moon and Heidi Dorosin are independent board members.Here is the list of Madison Reed's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Independent board member | - | Current | 8y 8m | |
vljwcbz | Independent board member | - | Current | 4y 6m |
jup{cqm | Independent board member | - | Current | 2y 7m |
djhjjcw | Independent board member | - | Current | 8y 9m |
rghneo{ | Independent board member | - | Current | 2y 9m |
qirivkx | Independent board member | - | Current | 7y 3m |
yikhcl{ | Independent board member | - | Current | 3y 2m |
u{na{jl | Independent board member | - | Current | 4y 8m |
oiymdbf | Independent board member | - | Current | 1y 3m |
nvcgjsj | Independent board member | - | Current | 6y 7m |
rqkkwgp | Independent board member | - | Current | 2y 2m |
qjd{plb | Independent board member | - | Current | 6y 5m |
luktwnq | Independent board member | - | Current | 6y 5m |
zyxophy | Independent board member | - | Current | 5y 9m |
slufnbv | Independent board member | - | Current | 5y 2m |
jwvfrgx | Independent board member | - | Current | 2y 4m |
{sjmdbw | Independent board member | - | Current | 3y 8m |
xujvrwm | Independent board member | - | Current | 6y 4m |
View details of Madison Reed's Founder profiles and Board Members
Madison Reed's employee count trend
Madison Reed has 481 employees as of May 26. Here is Madison Reed's employee count trend over the years:
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Madison Reed's Competitors and alternates
Top competitors of Madison Reed include Prose, Curology and Function of Beauty. Here is the list of Top 10 competitors of Madison Reed, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Madison Reed 2013, San Francisco (United States), Series D | Internet first brand of hair coloring products | $250M | 74/100 | |
2nd | Prose 2017, Brooklyn (United States), Series B | Internet-first brand offering customized organic hair care and styling products | $25.3M | 56/100 | |
3rd | Curology 2014, San Diego (United States), Series B | Provider of customized prescription skincare and hair treatments | $19.1M | 56/100 | |
4th | Function of Beauty 2015, New York City (United States), Series B | Internet first brand offering customized skin & hair care products | $166M | 50/100 | |
5th | Happy Head 2021, Los Angeles (United States), Seed | Internet first brand offering multi-category hair care products | $2.63M | - | 46/100 |
6th | Formulate 2019, Menlo Park (United States), Seed | Internet first brand of personalized hair care products | $2.84M | 37/100 | |
7th | SpoiledChild 2022, New York City (United States), Unfunded | Internet first brand offering multi-category customized beauty products | - | - | 34/100 |
8th | Gemmist 2018, Seattle (United States), Deadpooled | Internet first brand offering customized hair-care products | $7.85M | 27/100 | |
9th | The Mad Optimist 2012, Bloomington (United States), Seed | Internet-first brand offering customized skincare products | $50K | 24/100 | |
10th | AURA 2020, Marina Del Rey (United States), Unfunded | Online beauty brand offering multi-category personalised hair care products | - | - | 24/100 |
Looking for more details on Madison Reed's competitors? Click here to see the top ones
Madison Reed's Investments and acquisitions
Madison Reed has made no investments or acquisitions yet.
Reports related to Madison Reed
Here is the latest report on Madison Reed's sector:
News related to Madison Reed
Media has covered Madison Reed for a total of 4 events in the last 1 year, 3 of them have been about company updates and 1 about people movement.
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Madison Reed Hair Color Debuts Internationally with Ulta Beauty Launch in MexicoBusiness Wire•Sep 10, 2025•Madison Reed
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European Wax Center appoints Angela Jaskolski as COOSeeking Alpha•Jul 16, 2025•European Wax Center, Madison Reed
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Madison Reed Partners with Sally Beauty to Expand Retail PresencePR Newswire•Apr 07, 2025•Madison Reed, Sally Beauty
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Two22 office tower in downtown Minneapolis taken by lenderThe Business Journals•Feb 25, 2025•Madison Reed
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In Honor of National Women's Health Week, Portfolia Invests Total of $65M Into Women's Health CompaniesPR Newswire•May 16, 2024•Everly Health, Portfolia, Maven, Veana Therapeutics and 4 others
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