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Madison Reed - About the company

Madison Reed is a series D company based in San Francisco (United States), founded in 2013 by Sabrina Riddle, Eric Hutchinson and Andrew Trader. It operates as an Internet first brand of hair coloring products. Madison Reed has raised $250M in funding from investors like True Ventures, Comcast Ventures and Norwest, with a current valuation of $*****. The company has 31 active competitors, including 7 funded and 1 that has exited. Its top competitors include companies like Prose, Curology and Happy Head.

Company Details

Internet-first brand of hair coloring products. It provides home hair color kits, free of ammonia and other harmful chemicals, delivers and helps users maintain their hair without going to the salon. It also sells products through an online subscription model. Its customers take pictures of themselves and send them to stylists which help find the colors that match best. Services also include consultation, demonstration, color application, and a blowout from a professional, licensed stylist.
Social
XFacebook
Email ID
*****@madison-reed.com
Phone Number
+1 **********
Registered Address
San Francisco, California
Key Metrics
Founded Year
2013
Location
San Francisco, United States
Stage
Series D
Total Funding
$250M in 14 rounds
Post Money Valuation
$***** as on Apr 01, 2022
Ranked
Employee Count
486 as on Sep 30, 2026
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Madison Reed's funding and investors

Madison Reed has raised a total funding of $250M over 14 rounds. Its first funding round was on Apr 29, 2013. Madison Reed has 36 institutional investors.

Here is the list of recent funding rounds of Madison Reed:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Mar 06, 2026
1285171
Conventional Debt
1127604
1863692
3360571
8675031
Apr 28, 2022
5930768
Series D
1780617
7007861
9642602
Sep 22, 2021
9445425
Series D
2618324
6939389
2906670
5219815
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Madison Reed's founders and board of directors

Founder? Claim Profile
The founders of Madison Reed are Sabrina Riddle, Eric Hutchinson and Andrew Trader.
Here are the details of Madison Reed's key team members:

Madison Reed's Board of Directors

Madison Reed's board has 18 active members. David King, Jon Callaghan, Hayley Barna, Sabrina Riddle, Dave King, Eric Hutchinson, Jeffrey Crowe, Jeff Crowe, Amy Errett, Brian Bouma, John Callaghan, Carrie Kalinowski, Donna Isralsky, Kristen D'Arcy, Stephen Lasky, Maureen Watson, Caroline Moon and Heidi Dorosin are independent board members.
Here is the list of Madison Reed's board of directors:
Name
Type
Representing
Status
Duration
Independent board member
-
Current
9y 0m
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Independent board member
-
Current
7y 3m
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Independent board member
-
Current
9y 4m
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Independent board member
-
Current
2y 1m
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Independent board member
-
Current
7y 8m
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Independent board member
-
Current
8y 6m
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Independent board member
-
Current
2y 9m
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Independent board member
-
Current
9y 8m
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Independent board member
-
Current
6y 5m
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Independent board member
-
Current
7y 3m
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Independent board member
-
Current
8y 6m
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Independent board member
-
Current
8y 3m
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Independent board member
-
Current
8y 4m
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Independent board member
-
Current
9y 2m
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Independent board member
-
Current
8y 2m
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Independent board member
-
Current
6y 4m
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Independent board member
-
Current
2y 2m
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Independent board member
-
Current
7y 4m

Madison Reed's employee count trend

Madison Reed has 486 employees as of Sep 26. Here is Madison Reed's employee count trend over the years:
Employee count trend for Madison Reed
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Madison Reed's Competitors and alternates

Top competitors of Madison Reed include Prose, Curology and Happy Head. Here is the list of Top 10 competitors of Madison Reed, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Madison Reed
Madison Reed
2013, San Francisco (United States), Series D
Internet first brand of hair coloring products
$250M
72/100
2nd
Logo for Prose
Prose
2017, Brooklyn (United States), Series B
Internet-first brand offering customized organic hair care and styling products
$25.4M
69/100
3rd
Logo for Curology
Curology
2014, San Diego (United States), Series B
Provider of customized prescription skincare and hair treatments
$19.2M
63/100
4th
Logo for Happy Head
Happy Head
2021, Los Angeles (United States), Seed
Internet first brand offering multi-category hair care products
$2.63M
-
50/100
5th
Logo for Function of Beauty
Function of Beauty
2015, New York City (United States), Series B
Internet first brand offering customized skin & hair care products
$166M
47/100
6th
Logo for Briogeo Hair Care
Briogeo Hair Care
2013, New York City (United States), Acquired
Clean, natural, and effective haircare solutions for all hair types
-
42/100
7th
Logo for SpoiledChild
SpoiledChild
2022, New York City (United States), Unfunded
Internet first brand offering multi-category customized beauty products
-
-
38/100
8th
Logo for Formulate
Formulate
2019, Menlo Park (United States), Seed
Internet first brand of personalized hair care products
$2.84M
33/100
9th
Logo for Reviv3 Procare
Reviv3 Procare
2015, El Monte (United States), Unfunded
Manufacturer of natural hair care products targeting scalp health improvement
-
-
33/100
10th
Logo for Gemmist
Gemmist
2018, Seattle (United States), Deadpooled
Internet first brand offering customized hair-care products
$7.85M
27/100
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Madison Reed's Investments and acquisitions

Madison Reed has made no investments or acquisitions yet.

Reports related to Madison Reed

Here is the latest report on Madison Reed's sector:

News related to Madison Reed

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Media has covered Madison Reed for a total of 4 events in the last 1 year, 2 of them have been about company updates and 1 about people movement.
•
•
Two22 office tower in downtown Minneapolis taken by lenderThe Business Journals•Feb 25, 2025•Madison Reed
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FAQs about Madison Reed

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