When was Magnify founded?

Magnify was founded in 2002 and raised its 1st funding round 6 years after it was founded.

Where is Magnify located?

Magnify is headquartered in New York City, United States.

Is Magnify a funded company?

Magnify is a funded company, having raised a total of $3.39M across 5 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Feb 28, 2008.

When was the latest funding round of Magnify?

Magnify's latest funding was a $***** Series B round on May 31, 2013, with participation from 0 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $2.76B in funding in 2026 to date.

Where does Magnify rank among its competitors?

Magnify ranks 23rd amongst 268 active competitors, of which 37 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Uscreen, which secured $150M in Feb, 2025.

Who are the top competitors of Magnify?

Magnify's top competitors include Taboola, Recast and Setplex. Among them, Uscreen secured the most recent funding round in February, 2025.

Magnify - 2026 Company Profile, Team, Funding & Competitors

Magnify is a series B company based in New York City (United States), founded in 2002 by Simon Cavalletto and Steve Rosenbaum. It operates as an Online video curation platform. Magnify has raised $3.39M in funding from New Vantage Group. The company has 268 active competitors, including 37 funded and 29 that have exited. Its top competitors include companies like Taboola, Recast and Setplex.

Company Details

Magnify provides a platform for web publications to curate their video content alongside videos from several other sources from across the web, such as AOL On, Yahoo, Food Network, Mashable, Reuters, and others. The startup provides a video widget and a “whitelabel” page for videos that curates videos by category and looks like part of a client’s website. Magnify acquired Waywire to relaunch as Waywire and released a new product called Waywire Enterprise.

Key Metrics

Founded Year

2002

Location

New York City, United States

Stage

Series B

Total Funding

$3.39M in 5 rounds

Latest Funding Round

Series B, May 31, 2013, $*****

Investors

New Vantage Group & 4 more

Ranked

23^rd among 268 active competitors

Similar Companies

Taboola & 364 more

View Magnify's full profile

Magnify has raised a total funding of $3.39M over 5 rounds. Its first funding round was on Feb 28, 2008. Magnify has 4 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Magnify:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 31, 2013	1781279	Series B	5913302	3509713	3859605	4066397
Jun 07, 2011	3986154	Series A	9816298	6593725	7996639	4183760
Feb 04, 2010	8819271	Series A	3968833	4709879	7056862	3326057

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View details of Magnify's funding rounds and investors

The founders of Magnify are Simon Cavalletto and Steve Rosenbaum.

Here are the details of Magnify's key team members:

Simon Cavalletto: Founder & CTO of Magnify.
Steve Rosenbaum: Founder & CEO of Magnify.
Contact Info: 1 email address

View details of Magnify's Founder profiles and Board Members

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Top competitors of Magnify include Taboola, Recast and Setplex. Here is the list of Top 10 competitors of Magnify, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Taboola 2007, New York City (United States), Public	Provider of a platform for advertising and driving digital performance	$160M	Fidelity Investments, Baidu & 27 others	75/100
2nd	Recast 2018, Edinburgh (United Kingdom), Acquired	Online platform offering to stream sports and entertainment content	$24.3M	Morpheus Ventures, Visor International & 5 others	57/100
3rd	Setplex 2004, White Plains (United States), Unfunded	Provider of online video delivery solutions for media service providers	-	-	54/100
4th	Skimlinks 2007, London (United Kingdom), Acquired	Affiliate Marketing and content monetization platform	$23M	Sussex Place Ventures, Nesta Impact Investments ... & 10 others	54/100
5th	Scoop.it 2010, San Francisco (United States), Acquired	Content curation and social sharing platform for businesses	$2.6M	123 Investment Managers, Orkos Capital & 4 others	53/100
6th	Uscreen 2014, Bethesda (United States), Late Stage	Provider of a video membership platform with community and streaming features	$150M	PSG	53/100
7th	Applicaster 2009, New York City (United States), Series C	Platform for creating white-labeled OTT applications	$67M	Viola Growth, C4 Ventures & 13 others	49/100
8th	Magine Pro 2011, Stockholm (Sweden), Unfunded	End-to-end live and VOD OTT video streaming platform	-	-	48/100
9th	OwnLocal 2010, Austin (United States), Seed	Digital Ad platform for local media	$6.05M	Regah Ventures, IVA Ventures & 13 others	48/100
10th	Okast 2015, Paris (France), Acquired	White-label video streaming platform provider	-	-	46/100
23rd	Magnify 2002, New York City (United States), Series B	Online video curation platform	$3.39M	New York Angels, NextStage Capital & 3 others	42/100