When was Mars founded?

Mars was founded in 1911 and raised its 1st funding round 103 years after it was founded.

Where is Mars located?

Mars is headquartered in Mclean, United States. It is registered at 10, Kay Fiskers Plads, København S, 2300.

How many employees does Mars have?

As of Sep 30, 2026, the latest employee count at Mars is 57028.

Is Mars a funded company?

Mars is a funded company, having raised an undisclosed amount across 8 funding rounds to date. The company's 1st funding round was a $***** Grant (prize money) round, raised on Jan 04, 2014.

How much is Mars worth?

The latest valuation of Mars is $***** as of Dec 19, 2025.

When was the latest funding round of Mars?

Mars' latest funding was a $***** Conventional Debt round on Apr 17, 2023, with participation from 0 investor.

Where does Mars rank among its competitors?

Mars ranks 5th amongst 327 active competitors, of which 24 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Drools, which secured an undisclosed amount in May, 2025.

Who are the top competitors of Mars?

Mars' top competitors include Panera Bread, Purina and Drools. Among them, Drools secured the most recent funding round in May, 2025.

Mars - 2026 Company Profile, Team, Funding & Competitors

Company Details

Brand of grains, legumes, meals, snacks, and pet care & confectionery products. Its other products include candies, chocolate, chewing gum, mints, and nutritional products.

Website: www.mars.com/
Social
Phone Number: +1 **********
Registered Address: 10, Kay Fiskers Plads, København S, 2300

Key Metrics

Founded Year

1911

Location

Mclean, United States

Stage

Funding Raised

Latest Funding Round

Conventional Debt, Apr 17, 2023, $*****

Post Money Valuation

$***** as on Dec 19, 2025

Investors

Citi & 5 more

Ranked

5^th among 327 active competitors

Employee Count

57,028 as on Sep 30, 2026

Investment & Acquisitions

Oh Norman & 43 more

Similar Companies

Panera Bread & 949 more

View Mars' full profile

Mars is associated with 3 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count
MARS DANMARK A/S CIN: 63203211 , Denmark, Active	Nov 04, 1971	-	126 (As on Dec 31, 2024)
MARS INTERNATIONAL INDIA PRIVATE LIMITED CIN: U74899DL1994PTC059114 , India, Active	May 19, 1994	₹1,000+ Cr (As on Mar 31, 2025)	532 (As on May 31, 2026)
WRIGLEY INDIA PRIVATE LIMITED CIN: U99999KA1995PTC019415 , India, Inactive for e-filing	Dec 18, 1995	₹100 - ₹500 Cr (As on Mar 31, 2022)	77 (As on May 31, 2026)

Mars has raised funding over 8 rounds. Its first funding round was on Jan 04, 2014. Mars has 6 institutional investors.

Here is the list of recent funding rounds of Mars:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 17, 2023	2540750	Conventional Debt	7101664	9669816	1534416	5280514
Jul 13, 2020	7160733	Conventional Debt	1729369	1790369	1780016	1532890
Apr 03, 2019	6023617	Conventional Debt	5350657	6983568	1407724	Bank of America & 2 more

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View details of Mars's funding rounds and investors

The founders of Mars are Franklin Clarence Mars, Emma Wooldridge and Helen Ahn. Poul Weihrauch is the CEO of Mars.

Here are the details of Mars' key team members:

Franklin Clarence Mars: Former Founder of Mars and founder of 2 other companies, CocoaVia and PEDIGREE.
Emma Wooldridge: Chief Financial Officer of Mars.
Helen Ahn: Co-Founder of the Asian Pacific American Council of Mars.
Poul Weihrauch: CEO of Mars.

View details of Mars's Founder profiles and Board Members

Mars' employee count trend

Mars has 57,028 employees as of Sep 26. Here is Mars's employee count trend over the years:

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Top competitors of Mars include Panera Bread, Purina and Drools. Here is the list of Top 10 competitors of Mars, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Panera Bread 1987, St. Louis (United States), Acquired	Provider of bakery-cafe services and a loyalty program	$146M	SIZE, Bridgewater & 5 others	77/100
2nd	Purina 1894, St. Louis (United States), Acquired	Internet first brand of pet food products	-	-	67/100
3rd	Drools 2009, Bengaluru (India), Late Stage	Manufacturer of pet food products for dogs and cats	$60M	L Catterton, Nestle	67/100
4th	I And Love And You 2012, Boulder (United States), Series C	Manufacturer of premium dog and cat food using natural ingredients	$63.4M	L Catterton, Winona Capital & 2 others	66/100
5th	Mars 1911, Mclean (United States), Funding Raised	Brand of grains, legumes, meals, snacks, and pet care & confectionery products	-	Citi, Indus Basin Holding & 4 others	61/100
6th	Hormel Foods 1891, Austin (United States), Public	Manufacturer and supplier of food products	-	ACA Group	62/100
7th	Jinx 2019, Los Angeles (United States), Series B	Platform offering dog food products	$51.5M	The Merchant Club, Brand Foundry & 25 others	56/100
8th	IGA 1926, Chicago (United States), Funding Raised	Manufacturer & brand of multi-category convenience snacks	-	United States Department of Agriculture	54/100
9th	Three Dog Bakery 1989, Kansas City (United States), Acquired	Baked goods for dogs made from natural ingredients	$375K	Montague Street Private Partners, W Capital Partners ... & 3 others	54/100
10th	HumanCo 2019, New York City (United States), Series C	Venture capital firm focused on multiple sectors	$35M	JAZZ Venture Partners, 8VC & 29 others	53/100

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Mars has made 13 investments in companies including Oh Norman and VetVerifi. Mars has also acquired 31 companies including Kellanova and Hotel Chocolat.

Here is the list of investments & acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Feb 11, 2025	Investments	Oh Norman	2023	New York City (United States)
Aug 05, 2024	Acquisition	Kellanova	2023	Chicago (United States)
Mar 27, 2024	Investments	VetVerifi	2022	Nashville (United States)