When was Mtivity founded?

Mtivity was founded in 1999 and raised its 1st funding round 4 years after it was founded.

Where is Mtivity located?

Mtivity is headquartered in London, United Kingdom.

How many employees does Mtivity have?

As of Jun 30, 2026, the latest employee count at Mtivity is 21.

Is Mtivity a funded company?

Mtivity is a funded company, having raised a total of $10.1M across 3 funding rounds to date. The company's 1st funding round was a $***** Unattributed round, raised on 2003.

When was the latest funding round of Mtivity?

Mtivity's latest funding was a $***** Series B round on Jul 12, 2007, with participation from 2 investors.

What is the annual revenue of Mtivity?

Annual revenue of Mtivity is less than £1M as on Dec 31, 2007

Where does Mtivity rank among its competitors?

Mtivity ranks 45th amongst 475 active competitors, of which 70 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Pivot, which secured $40M in May, 2026.

Who are the top competitors of Mtivity?

Mtivity's top competitors include SkySelect, Omnea and Aerchain. Among them, Pivot secured the most recent funding round in May, 2026.

Mtivity - 2026 Company Profile, Team, Funding, Competitors & Financials

Mtivity is a series B company based in London (United Kingdom), founded in 1999. It operates as a Marketing supply chain management. Mtivity has raised $10.1M in funding from YFM Equity Partners and Albany Ventures. The company has 475 active competitors, including 70 funded and 42 that have exited. Its top competitors include companies like SkySelect, Omnea and Aerchain.

Company Details

Mtivity is a cloud-based SaaS workflow suite which helps service providers and marketers to manage and optimise processes from origination through to production and fulfilment. Modules include Marketing operation management, procurement management and other process management for the complete marketing supply chain. The solutions include campaign planning and budgeting, creative management, digital asset management, supply chain management and more. Gartner named Mtivity as the cool vendor 2015. Provides integration with Salesforce, Ariba and others.

Website: www.mtivity.com/
Social

Key Metrics

Founded Year

1999

Location

London, United Kingdom

Stage

Series B

Total Funding

$10.1M in 3 rounds

Latest Funding Round

Series B, Jul 12, 2007, $*****

Investors

YFM Equity Partners & 1 more

Ranked

45^th among 475 active competitors

Annual Revenue

£0 - £1M as on Dec 31, 2007

Employee Count

21 as on Jun 30, 2026

Similar Companies

SkySelect & 18 more

View Mtivity's full profile

Mtivity is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
MTIVITY LIMITED CIN: 03943617 , United Kingdom, Active	Mar 08, 2000	£0 - £1M (As on Dec 31, 2007)	8 (As on Jan 31, 2021)

Mtivity has raised a total funding of $10.1M over 3 rounds. Its first funding round was on 2003. Its latest funding round was a Series B round on Jul 12, 2007 for $*****. 2 investors participated in its latest round. Mtivity has 2 institutional investors.

Here is the list of recent funding rounds of Mtivity:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 12, 2007	5621860	Series B	5958306	2609663	3102292	9315330
Jul 12, 2005	6623117	Series B	8482202	8990183	7789062	3521427
2003	1527	Unattributed	5912	1902	3319	5388

Access funding benchmarks and valuations. Sign up today!

View details of Mtivity's funding rounds and investors

Mtivity's Board of Directors

Mtivity's board has 2 active members. Patrick Kremer is part of team and James Mason is independent board member.

Here is the list of Mtivity's board of directors:

Name	Type	Representing	Status	Duration
sncfaan	Team	-	Current	3y 3m
xuha{tb	Team	-	Past	2y 3m
James Mason	Independent board member	-	Current	12y 0m
jagjkeh	Independent board member	-	Past	1y 1m
yynaxpm	Independent board member	-	Past	9y 9m
gcc{zir	Independent board member	-	Past	6y 1m
zspeawg	Independent board member	-	Past	4y 5m
unqcefp	Independent board member	-	Past	7y 8m
hamgubh	Independent board member	-	Past	1y 4m
ulpmmzr	Independent board member	-	Past	6y 7m
ysxopwv	Independent board member	-	Past	6y 7m
qvtpdiw	Independent board member	-	Past	5y 6m
pcwtivk	Independent board member	-	Past	2y 8m
pwicrwl	Independent board member	-	Past	5y 6m
midebxx	Independent board member	-	Past	4y 7m
p{acfvf	Independent board member	-	Past	6y 8m
uukzvmh	Independent board member	-	Past	9y 4m
zchcoxc	Independent board member	-	Past	2y 4m
qapdozd	Independent board member	-	Past	6y 5m

Mtivity's employee count trend

Mtivity has 21 employees as of Jun 26. Here is Mtivity's employee count trend over the years:

Uncover Mtivity's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Mtivity include SkySelect, Omnea and Aerchain. Here is the list of Top 10 competitors of Mtivity, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	SkySelect 2011, San Francisco (United States), Series A	Provider of an AI-powered platform for aircraft parts procurement and sourcing	$9M	Verb Ventures, The Rock Creek Group & 12 others	64/100
2nd	Omnea 2021, London (United Kingdom), Series B	Provider of web-enabled procurement orchestration solutions for the supply chain	$138M	Accel, Insight Partners & 16 others	63/100
3rd	Aerchain 2016, Bengaluru (India), Series A	AI and cloud-enabled end-to-end procurement management solutions	$17M	Telama Investments, IndiaMART & 9 others	63/100
4th	Procol New York (United States), Series A	Provider of AI procurement software for enterprise procurement management solutions	$11.2M	Blume Venture, GMO Venture Partners & 31 others	59/100
5th	Pivot 2023, Paris (France), Series B	Provider of source-to-pay platform streamlining procurement, spend management, and vendor relations	$66.9M	Visionaries Club, Emblem & 14 others	57/100
6th	Arkestro 2017, San Francisco (United States), Series A	AI-powered procurement platform to optimize buying decisions for enterprises	$78M	New Enterprise Associates, Aramco Ventures ... & 19 others	57/100
7th	PayEm 2019, San Francisco (United States), Series A	SaaS-based expense management solutions for corporate organisations	$47M	NFX, Pitango & 6 others	56/100
8th	akirolabs 2020, Bocholt (Germany), Seed	Developer of an AI-powered platform for procurement category strategy management	$5M	HTGF, OTB Ventures & 8 others	56/100
9th	BirchStreet Systems 2002, Newport Beach (United States), Series B	Developer of cloud-based procure-to-pay software for hospitality and food service	$1.27M	Parthenon Capital, Serent Capital & 1 others	53/100
10th	Fintary 2021, San Francisco (United States), Series A	Automated payout solutions for revenue operations	$10M	Sierra Ventures, Harlem Capital & 1 others	52/100
45th	Mtivity 1999, London (United Kingdom), Series B	Marketing supply chain management	$10.1M	YFM Equity Partners, Albany Ventures	40/100