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NowFloats - About the company

NowFloats is an acquired company based in Hyderabad (India), founded in 2012 by Ronak Kumar Samantray, Jasminder Singh Gulati and Nitin Jain. It operates as a Provider of SaaS platform for online website creation. NowFloats has raised $30.5M in funding from investors like IIFL Finance, Iron Pillar and 360 One, with last known valuation of $*****. The company has 4054 active competitors, including 95 funded and 96 that have exited. Its top competitors include companies like The Access Group, Visma and SpotOn.

Company Details

NowFloats is a provider of SaaS platform for online website creation. It enables SMEs to get an online presence by using SMS or through a mobile app. Additionally, the company's algorithm ensures the highest discoverability through intelligent Search Engine Optimization (SEO). The website created also allows business owners to engage with customers. NowFloats offers a subscription (via SMS/email) for businesses to update offerings with the latest content and enables owners to know in real-time what search queries are bringing visitors to the site.
Social
XFacebook
Email ID
*****@nowfloats.com, *****@nowfloats.com
Phone Number
+91 **********
Registered Address
Vamsirams Jubilee Casa, Plot No. 1246, Road No. 62, Jubilee Hills, Hyderabad, Shaikpet, Telangana, India, 500033
Key Metrics
Founded Year
2012
Location
Hyderabad, India
Stage
Acquired
Total Funding
$30.5M in 9 rounds
Latest Funding Round
Last Known Valuation
$***** as on Dec 12, 2019
Ranked
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2026
Employee Count
102 as on Aug 31, 2025
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Reliance Industries (Dec 12, 2019)

NowFloats's acquisition details

NowFloats got acquired by Reliance Industries on Dec 12, 2019 at an acquisition amount of $*****.
Click here to take a look at NowFloats's acquisition in detail
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NowFloats's funding and investors

NowFloats has raised a total funding of $30.5M over 9 rounds. Its first funding round was on Jun 2012. Its latest funding round was a Series B round on Oct 09, 2018 for $*****. 16 investors participated in its latest round. NowFloats has 28 institutional investors and 41 angel investors.

Here is the list of recent funding rounds of NowFloats:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 09, 2018
3602779
Series B
2411332
2216366
9463533
2791658
Mar 20, 2018
4417617
Conventional Debt
7557919
6625660
8170692
Feb 01, 2018
6222125
Series B
7259439
7013560
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NowFloats' founders and board of directors

Founder? Claim Profile
The founders of NowFloats are Ronak Kumar Samantray, Jasminder Singh Gulati and Nitin Jain.
Here are the details of NowFloats' key team members:

NowFloats' Board of Directors

NowFloats's board has 7 active members. Ronak Kumar Samantray, Kshitij Marwah and Nitin Jain are part of team and Ravi Navinchandra Karia, Nageswaran Ravichandran, Balasubrmanian Chandrasekaran and Anish Keshavlal Shah are independent board members.
Here is the list of NowFloats' board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
6y 10m
Team
-
Current
6y 6m
tyeizdw
Team
-
Past
3y 3m
{{hbwpv
Team
-
Past
9y 1m
yeutdvi
Investor
oeqxgvi
Past
8y 7m
orskrej
Investor
lcljqld
Past
3y 7m
zrochds
Investor
pdr{uqs
Past
9y 3m
ugzekom
Investor
edvzyyz
Past
3y 3m
Independent board member
-
Current
5y 0m
rlquwpy
Independent board member
-
Current
3y 4m
cpkoukz
Independent board member
-
Past
1y 8m
nagwcrw
Independent board member
-
Past
7y 9m

NowFloats' employee count trend

NowFloats has 102 employees as of Aug 25. The total employee count is 33.0% lower than what it was in Aug 24. Here is NowFloats's employee count trend over the years:
Employee count trend for NowFloats
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NowFloats's Competitors and alternates

Top competitors of NowFloats include The Access Group, Visma and SpotOn. Here is the list of Top 10 competitors of NowFloats, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for The Access Group
The Access Group
1991, Loughborough (United Kingdom), Late Stage
Provider of business management software for diverse commercial industry sectors
$1.49B
80/100
2nd
Logo for Visma
Visma
1996, Oslo (Norway), Acquired
Developer of cloud software for business management and accounting tasks
-
78/100
3rd
Logo for SpotOn
SpotOn
1999, San Francisco (United States), Series F
Provider of point of sale systems and restaurant management software
$923M
78/100
4th
Logo for Khatabook
Khatabook
2018, Bengaluru (India), Series C
App-based bookkeeping management solutions for small businesses
$187M
75/100
5th
Logo for Sage
Sage
1981, Newcastle Upon Tyne (United Kingdom), Public
Provider of cloud-based enterprise software solutions for accounting, finance, and people management
-
74/100
6th
Logo for Tailor Brands
Tailor Brands
2014, Tel Aviv (Israel), Series C
Machine Learning based content creation solution provider
$70.6M
71/100
7th
Logo for HoneyBook
HoneyBook
2013, San Francisco (United States), Series E
Provider of business management software for small independent service providers
$479M
71/100
8th
Logo for MYOB
MYOB
1991, Cremorne (Australia), Acquired
Developer of business management software including accounting and payroll solutions
-
71/100
9th
Logo for ECi Solutions
ECi Solutions
1999, Westlake (United States), Acquired
Cloud-based enterprise resource planning software provider for SMEs
-
69/100
10th
Logo for Marg ERP
Marg ERP
1992, Delhi (India), Series C
Developer of software for retail, distribution, and manufacturing business management
$45.7M
68/100
20th
Logo for NowFloats
NowFloats
2012, Hyderabad (India), Acquired
Provider of SaaS platform for online website creation
$30.5M
55/100
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Financials of NowFloatsFY 26 Available

Nowfloats Technologies Limited, the legal entity associated with NowFloats, generated between ₹10 Cr and ₹50 Cr in revenue for the financial year ending on Mar 31, 2026. The revenue of Nowfloats Technologies Limited has a compounded annual growth rate (CAGR) of -15% in the last 1 year.

Financial Statement Summary

Metrics
FY 2025-26
FY 2024-25
FY 2023-24
FY 2022-23
FY 2021-22
Income Statement
Revenue
8901
9693
7050
8222
1503
Total Sales
4879
6375
9923
1013
5500
Total Expenses
8545
2473
2901
7787
1776
Operating Expenses
3728
4605
8350
6539
8108
Employee Expenses
5831
6495
3774
9914
8160
Marketing Expenses
3186
6590
9301
2114
6634
Operating Income (EBIT)
1900
4844
5976
8669
3739
Interest Expenses
7859
6744
8792
1495
6719
Expenses from other activities
1854
4583
8569
8001
1220
Information Technology Expenses
1444
9456
8709
4106
5358
EBITDA
1709
1387
6915
8356
8679
Taxes
3802
1606
6209
4381
4591
Net Profit
1051
1529
7235
1787
7916
Balance Sheet
Assets
5118
1560
2185
6120
1841
Cash Equivalent
5226
7601
7318
7988
7634
Accounts Receivables
5011
1659
3536
2202
5299
Inventory
5936
6169
9398
6401
4099
Liabilities
9796
9122
4683
4675
3988
Total Debt
2510
7543
4656
9830
4051
Accounts Payable
9451
8546
1566
4640
5283
Equities
3579
5001
4096
7634
6973
Cashflow Statement
Cash from Operating activities
7980
9805
3181
1584
6309
Cash from Investing activities
1278
3103
5206
7016
8064
Net cash from Financing activities
6035
9364
2932
7687
8293

Detailed Financials (Income Statement, Balance Sheet, Cashflow Statement)

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  • Financial Summary & Charts
  • Detailed Income Statement, Balance Sheet, Cashflow Statement
  • Profitability Ratios, Liquidity Ratios, Growth Rates

NowFloats's Latest cap tables and shareholding

Gain deeper insights into
shareholding pattern of this entity
$9.99$4.23(excl. taxes)
Download Sample Files
What documents will you get?
  • Latest Shareholding Summary - Ownership breakdown across founders, investors, and other stakeholders
  • Round-by-Round Cap Tables - Evolution of shareholding across funding rounds
  • Year-on-Year Cap Tables - Dilution trends over time

NowFloats's Investments and acquisitions

NowFloats has acquired Lookup. NowFloats has not made any investments as of now.

Reports related to NowFloats

Here is the latest report on NowFloats's sector:

News related to NowFloats

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•
RIL-owned NowFloats converts into public entityEntrackr•Aug 19, 2022•NowFloats
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