OliveX - About the company
OliveX is a seed company based in Hong Kong (China), founded in 2017 by Keith Rumjahn. It operates as an App for AI-based fitness coaching and fitness tracking mirror. OliveX has raised $2.95M in funding from Animoca Brands and Alabaster. The company has 683 active competitors, including 51 funded and 30 that have exited. Its top competitors include companies like Mindbody, WellnessLiving and Life Fitness.
Company Details
App for AI-based fitness coaching and fitness tracking mirror. It has developed equipment called a fitness mirror which tracks the exercise movement of the user. The company has developed an AI-based app that provides personalized exercise plans with voice-led coaching. The fitness mirror tracks and counts the reps of the squats using the camera and artificial intelligence.
- Website
- www.olivex.ai/
- Social
Key Metrics
Founded Year
2017
Location
Hong Kong, China
Stage
Seed
Total Funding
$2.95M in 3 rounds
Latest Funding Round
Investors
Ranked
11th among 683 active competitors
Employee Count
9 as on May 31, 2026
Investment & Acquisitions
Legal entities associated with OliveX
OliveX is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
OLIVEX HOLDINGS LIMITED CIN: 631675986 , Australia, Active | Apr 29, 2019 | - | - | - |
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OliveX's funding and investors
OliveX has raised a total funding of $2.95M over 3 rounds. Its first funding round was on Feb 25, 2019. Its latest funding round was a Seed round on Feb 01, 2023 for $*****. 2 investors participated in its latest round. OliveX has 19 institutional investors and 4 angel investors.
Here is the list of recent funding rounds of OliveX:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Feb 01, 2023 | 7420651 | Seed | 2943819 | 6185721 | 7953247 | 6256820 |
Oct 21, 2021 | 9442763 | Seed | 4492719 | 8677292 | 7617282 | |
Feb 25, 2019 | 6105105 | Seed | 7634547 | 5506070 |
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OliveX's founders and board of directors
Founder? Claim ProfileHere are the details of OliveX's key team members:
- Keith Rumjahn: Co-Founder & CEO of OliveX and founder of 1 other company. They are also an angel investor in 1 startup.Contact Info: 1 email address
View details of OliveX's Founder profiles and Board Members
OliveX's employee count trend
OliveX has 9 employees as of May 26. Here is OliveX's employee count trend over the years:
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OliveX's Competitors and alternates
Top competitors of OliveX include Mindbody, WellnessLiving and Life Fitness. Here is the list of Top 10 competitors of OliveX, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | _1589535231965.jpg?devicePixelRatio=2&height=30&width=30){kind=logo} Mindbody 2001, San Luis Obispo (United States), Acquired | Provider of SaaS-driven business management software for beauty salons and fitness centers | $118M | 78/100 | |
2nd |  WellnessLiving 2012, Toronto (Canada), Late Stage | Developer of business management software for fitness and wellness industries | $46M | 68/100 | |
3rd |  Life Fitness 1977, Rosemont (United States), Acquired | Online store offering commercial and home fitness equipment | - | - | 64/100 |
4th | Virtuagym 2008, Amsterdam (Netherlands), Series B | Online workout planner and nutrition management tool | $13.4M | 57/100 | |
5th |  Upper Hand 2015, Indianapolis (United States), Acquired | Provider of cloud-based gym management software | $11.1M | 56/100 | |
6th | Provider of gym and studio management software and custom mobile apps | $23M | 55/100 | ||
7th | Care Line Live 2014, Horsham (United Kingdom), Acquired | Provider of cloud-based platform for home care businesses | $5.76M | 54/100 | |
8th | Zen Planner 2006, Highlands (United States), Acquired | Business Management Suite for fitness centers | $11.1M | 54/100 | |
9th | Cloud based client management platform for personal trainers | $3.4M | 54/100 | ||
10th | Provider of cloud-based management software for gym studios | $9.58M | 53/100 | ||
11th | App for AI-based fitness coaching and fitness tracking mirror | $2.95M | 53/100 |
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OliveX's Investments and acquisitions
OliveX has made 4 investments in companies including Any Distance and Walken. OliveX has also acquired 1 companies including Six to Start.Here is the list of investments & acquisitions:
Filter this list
Filter this listDate of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Sep 20, 2022 | Investments | 2020 | Atlanta (United States) | |
Jun 02, 2022 | Investments | 2022 | Sheridan (United States) | |
Apr 07, 2022 | Investments | 2021 | Gold Coast (Australia) |
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News related to OliveX
Filter this listMedia has covered OliveX for 1 event in last 1 year.
•
Naomi Alderman Reacquires Zombies, Run! from OliveX After 10M DownloadsPocket Gamer•Nov 24, 2025•OliveX
•
News Zombies, Run! and Marvel Move maker lays off majority of staffThe Verge•Mar 14, 2025•Six to Start, OliveX
•
Billion-dollar Family Office Announces $20 Million USD Investment in Pioneering Web3 Wellness Venture Live4WellPR Newswire•Mar 11, 2024•Live4Well, Animoca Brands, The Sandbox, OliveX and 6 others
•
•
Any Distance Raises $1.5M in FundingFinSMEs•Sep 21, 2022•Any Distance, The Gramercy Fund, OliveX, Shorewind Capital and 3 others
•
DEFY Labs Raises US$3.5M Seed for World's First Move-to-Earn AR GameGlobeNewswire•Apr 07, 2022•DEFY, Play It Forward, PathDAO, Unanimous Capital and 7 others
•
TransPerfect Chosen by OliveX to Localize Zombies, Run! in Spanish, Korean, French, and Japanesemultilingual.com•Apr 05, 2022•TransPerfect, OliveX
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LAPLAP and OliveX (BVI) launch strategic partnership to develop the Fitness MetaverseGlobeNewswire•Feb 24, 2022•OliveX
•
OliveX Holdings partners with fitness brand TRIB3 to create digital experiences and NFTsProactive•Jan 19, 2022•OliveX, Trib3
•
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