When was Percolate founded?

Percolate was founded in 2011 and raised its 1st funding round within a year of its incorporation.

Where is Percolate located?

Percolate is headquartered in New York City, United States. It is registered at New York, New York.

Who is the current CEO of Percolate?

Doug Winter of Percolate. They have also founded 2 companies and are an angel investors in 1 startup.

How many employees does Percolate have?

As of Mar 01, 2026, the latest employee count at Percolate is 50 - 199.

Is Percolate a funded company?

Percolate is a funded company, having raised a total of $107M across 5 funding rounds to date. The company's 1st funding round was a $1.5M Seed round, raised on Dec 15, 2011.

When was the latest funding round of Percolate?

Percolate's latest funding was a $32M Series C round on Mar 14, 2019, with participation from 4 investors.

Is Percolate a MarketingTech company?

The primary sector of Percolate is MarketingTech.

Where does Percolate rank among its competitors?

Percolate ranks 4th amongst 406 active competitors, of which 39 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was Pepper Content, which secured $14.3M in Jun, 2022.

Who are the top competitors of Percolate?

Percolate's top competitors include Bazaarvoice, Skyword and Optimizely. Among them, Pepper Content secured the most recent funding round in June, 2022.

Percolate - 2026 Company Profile, Team, Funding & Competitors

Company Details

Percolate provides a content marketing platform. It helps marketers to create content and share it on social networks. Product features include the ability to create a calendar with potential topics for sharing, browse content related to the company and share on social networks, as well as collaborate on content as a team and see analytics. Platform helps marketing professionals with tools like a library for sourcing and licensing photos, an image editor, a form writing editor, collaboration tools, a system of approvals, a way to get legal permission to republish user generated photos, and analytics to measure the performance of a piece of content.

Website: percolate.com
Social
Email ID: *****@percolate.com
Phone Number: +1 **********
Registered Address: New York, New York

Key Metrics

Founded Year

2011

Location

New York City, United States

Stage

Acquired

Total Funding

$107M in 5 rounds

Latest Funding Round

Series C, Mar 14, 2019, $32M

Investors

First Round Capital & 17 more

Ranked

4^th among 406 active competitors

Employee Count

50 - 199 as on Mar 01, 2026

Similar Companies

Optimizely & 66 more

Exit Details

Acquired by Seismic (Nov 05, 2019)

View Percolate's full profile

Percolate is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
PERCOLATE INDUSTRIES, INC. CIN: 273801281 , United States, Active	Oct 19, 2010	-	17 (As on Dec 31, 2019)	-

Percolate got acquired by Seismic on Nov 05, 2019.

Click here to take a look at Percolate's acquisition in detail

Percolate has raised a total funding of $107M over 5 rounds. Its first funding round was on Dec 15, 2011. Its latest funding round was a Series C round on Mar 14, 2019 for $32M. 4 investors participated in its latest round. Percolate has 15 institutional investors and 3 angel investors.

Here is the list of recent funding rounds of Percolate:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 14, 2019	$32M	Series C	-	-	Capital IP	Sequoia Capital, Lightspeed Venture Partners, Notable Capital
May 15, 2015	$40M	Series C	-	-	Lightspeed Venture Partners	First Round Capital, Sequoia Capital, Lerer Hippeau, Notable Capital
Apr 18, 2014	$24M	Series B	-	-	Sequoia Capital	First Round Capital, WPP, Lerer Hippeau, Notable Capital

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View details of Percolate's funding rounds and investors

The founders of Percolate are Doug Winter, James Gross and Noah Brier. Doug Winter is the CEO of Percolate.

Here are the details of Percolate's key team members:

Doug Winter: Co-Founder & CEO of Percolate and founder of 1 other company. They are also an angel investor in 1 startup.
James Gross: Co-Founder of Percolate.
Contact Info: 1 email address
Noah Brier: Co-Founder of Percolate.

View details of Percolate's Founder profiles and Board Members

Percolate's employee count trend

Percolate has 50 - 199 employees as of Mar 26. Here is Percolate's employee count trend over the years:

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Top competitors of Percolate include Bazaarvoice, Skyword and Optimizely. Here is the list of Top 10 competitors of Percolate, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Bazaarvoice 2005, Austin (United States), Acquired	Provider of platform for user-generated content, ratings, reviews, and syndication	$20.4M	Battery Ventures, First Round Capital & 17 others	71/100
2nd	Skyword 2010, Boston (United States), Series C	Content marketing software for businesses	$59.4M	Cox Media Group, Horizon & 7 others	63/100
3rd	Optimizely 2009, San Francisco (United States), Acquired	Cloud-based platform for digital experience management and content marketing	$200M	Benchmark, Goldman Sachs & 59 others	62/100
4th	Percolate 2011, New York City (United States), Acquired	Provides content marketing platform	$107M	First Round Capital, Sequoia Capital & 16 others	58/100
5th	Transifex 2009, Menlo Park (United States), Acquired	AI-powered localization platform simplifying translation for global growth	$6.7M	Toba Capital, New Enterprise Associates & 13 others	56/100
6th	Kapost 2010, Boulder (United States), Acquired	Platform offering content optimization software	$19.9M	Salesforce Ventures, Zelkova Ventures & 15 others	54/100
7th	NewsCred 2008, New York City (United States), Series D	Platform offering software for marketing management	$109M	InterWest Partners, Floodgate & 14 others	54/100
8th	Pepper Content 2017, Wilmington (United States), Series A	AI-powered content creation, planning and marketing solution	$18.9M	Lightspeed, Bessemer Venture Partners & 43 others	53/100
9th	Opal Labs 2010, Portland (United States), Series B	AI-powered platform connecting marketing strategy to execution for enterprise success	$25.6M	Accel, Oregon Venture Fund & 6 others	49/100
10th	Contently 2010, New York City (United States), Series C	AI-powered content marketing platform connecting brands with expert freelance creators	$19.2M	Lightbank, ff Venture Capital & 14 others	49/100